Salesforce @ Theta 2013
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Salesforce @ Theta 2013

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How technology is changing university experience

How technology is changing university experience

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  • Highly Scientific Research MethodsMeticulous Attribution and Referencing
  • The Tangled Web of Engagement at University* Massively Open Online Course** Some Gal/Guy Online
  • Networking
  • Networking is how Business Teaches
  • Social- Mobile eBooks Student Centre (UTS)BigData Data Driven LearningPersonalised LearningCommunity Peer grading Virtual Study groupsApps University of Adelaide “O-guide”Trust Natural fear of institutional control and trackingCloud Computing- Obama
  • Social- Mobile FBigData Data Driven LearningPersonalised LearningCommunity Peer grading Virtual Study groupsApps University of Adelaide “O-guide”Trust
  • http://bit.ly/sfobama12
  • http://bit.ly/mcclemsonGrifith University – Journalism Students have a mandatory Twitter Course2nd Screening Lectures
  • http://bit.ly/uniofadelaide
  • Innovation and Measurement
  • Social media measurement is just one component of Marketing Cloud’s Social Maturity Model. Answer 10 simple questions to see how your company ranks across all of the categories.

Salesforce @ Theta 2013 Salesforce @ Theta 2013 Presentation Transcript

  • TechnologyTransforming University Experience Derek Laney Director Product Marketing @derektweets
  • The Education Experience Gap
  • The Student Journey * Refer Choose Alumni Sign Up Graduate Get Classes Exams Orientation Switch Start* Specifically at an Institution
  • http://xkcd.com/773/
  • The Institutional Environment Administration Employers The University ScholarsFaculty 1 Dean MOOC * Student Centre Social Club Bar Faculty 2 Examiner Library Peers SGOY ** Sport &Rec Mentor Lecturer Industry* Massively Open Online Course** Some Girl On Youtube
  • The Life Reality I Want to I Know Learned at Uni I Use at Work Not to scale If only this was a big data problem
  • Learning from the World’s Most Innovative Company * Sharing X= Teaching Strong Ties >Weak Ties Beautiful >Correct #1 Share Sales, Service, Innovation Cloud Marketing 2011, 2012* According to Forbes Magazine 2011, 2012 Computing Leader
  • New Ways To Connect With Customers Social Mobile Big Data Community Apps TrustNew ways to New ways to reach New ways to New ways to New ways to New ways to connect customers discover insight collaborate build apps build relationships Cloud Computing New ways to connect everything
  • New Ways To Connect Social Mobile Big Data Community Apps TrustNew ways to New ways to reach New ways to New ways to New ways to New ways to connect students discover insight collaborate build apps build relationships Cloud Computing New ways to connect everything
  • Become a Connected InstitutionConnectin a Whole New Way Connected Connected Faculty Industry Connected Students Connected Courses
  • Cloud has Democratized Systems http://bit.ly/sfobama12 http://bit.ly/mcobamaplays
  • Social is Revolutionizing Access http://bit.ly/mcclemson
  • Mobile is Transforming Experience http://bit.ly/uniofadelaide
  • Slides for Today: http://bit.ly/thetaslidesView a Demonstration: http://bit.ly/sftheta
  • Where to start with Social Media? http://bit.ly/measureupsocial