Designing Your Facebook* Fan Page *Facebook is constantly changing. While we periodically review this guide to reflect these changes to the interface, we can’t always guarantee that what you see on your screen will exactly mimic the information in the guide.
Login with the email address and password you used to create your profile. (Guidance on setting up a profile can be found in the first in this series “Getting Started with Facebook”)
At the left of the screen, click on the Ads and Pages link, as shown.
You will be brought to a screen with “Settings”, “Wall Settings” and “Mobile” sections, among others, as on the right.
If you do not see this initially, click on the “Pages” link at the top of the page.
Edit Wall Settings
Click on “Edit” below Wall Settings as shown.
Select the default view for Wall as “Posts by Page and Fans”
You can also select which section your page will load first. It’s recommended to stay with the default Wall setting.
You can set preferences for how much content your fans can upload to your page. Most pages allow fans to upload any content they wish, but this is up to you and your public affairs office.
Choosing Your Page Logo
Click on the image at the upper left corner of your Facebook page . Then click on the “Change Picture” link and upload the graphic or photo that best represents the community you’re creating.
This can be a picture of your base, a logo designed specifically for your organization, or anything else that defines the purpose of your page.
Make sure that your picture is clear even as a "thumbnail," since the image will appear at that reduced size throughout the site.
Note: Do not use copyrighted photos as your profile picture. Make sure you have the rights to use the picture you use.
Good Logo Examples Look at the Defense logo below. It is a clear image, and it is easy to distinguish, even as a thumbnail. Clear image – even as a thumbnail Other good examples can be seen on the U.S. Army page and the U.S. Navy page.
To get to your list of available applications to customize your page, just click on the “Ads and Pages” link from your profile or click on “Edit Page” from your Page. (when you are on the Wall tab)
Here you will see a list of applications, the ones available by default, and the ones you’ve added, which we will discuss next.
Pages have multiple tabs. By default, your page has a Wall tab for you and your fans to share content, an Info tab for you to share information on your embassy or page, and tabs for photos and discussions.
You can choose to devote entire tabs to several Facebook applications, such as Photos, Reviews, and Discussion Board, or just for one application such as Polls or Events.
You’ll notice that there is now an Events box on the left hand side of your Page (when you are viewing the Wall tab). You can do a few things with this.
You can either “Remove” the box from your Wall or you can move the Event box to a “Boxes” tab. This “Boxes” tab will then be created with the Event box in it. (notice you’ll still have the Events Tab). You can move the Events box back to your Wall by clicking on the little pencil next to it and clicking “Move to Wall tab.”
You can add a Boxes tab if you don’t already have one. There are many uses for a Boxes tab.
Static FBML, the application that allows you to make these boxes, takes a little knowledge of HTML, but if you know the basics you should be able to create simple boxes that provide text, images and links.
Static FBML – How to Customize your Boxes Section
Follow the same steps as adding Social RSS, but search for “Static FBML.”
Once you add the application, you’ll notice it resides in the Boxes tab.
To edit the FBML box, go to your list of Applications and click “Edit” next to the FBML app.
FBML Box continued
Design the content for your FBML box using an HTML web editor, then simply copy and paste the code into the FBML box that you created.
The poll app allows you to post polls to your page and have your fans vote. You can add this app by going to the Applications section under “Edit Page.” Click on “Brows More” under “More Applications” and search “poll.”
You can add the poll to your Wall tab or have a separate tab for Polls, especially if you tend to do a lot of them. The nice thing about adding the poll to your Wall tab is that your fans see it right when they enter your page.
Note: The poll app gives you the option to publish the poll on your user profile – make sure you don’t do this, but rather publish it to your page.