Doing secondary research meant that we had to look at ratings for other radio stations, in relation to what we wanted to put on our radio station. This would help us get an idea of what people thought of the music that was played on that specific radio station and if it was listened by a lot of people.
2 most popular were U2 with 39 and Queen with 33. 2 Least popular were Van Halen with 0 and DefLeppard with 3.
Most popular was Michael Jackson with 42 and the least popular was Eurythmics with 3.
Most popular Hip-Hop artists were DMC and Beasty boys, the least popular artist was Tone Loc.
The most disliked song was any song by Rick Astley and the most liked was Take on me.
More people voted no when asked if they listened to radio’s that base their music on 80’s music.
By,Denni Hepburn,Ellie Ryan,Clayton Skorski
Introduction Our commission was to produce a Radio Show for our college. Thisincluded research techniques based on other radio stations. We thenasked 50 students what they wanted to listen to on the radio. Finding out what they enjoyed helped us start to put together our radio podcast. We also did research on other radio stations. What theyplayed, what people thought of it and what they do when they aren’t playing music.
Ideas for our Radio Show Putting our ideas on a mind map gave us a clear idea of possibilities for our radio show.
Secondary Research *Xfm - Ian Camfield, 10am-2pm *Capital - Ant Payne, 4am-6am *Absolute 80’s – Martyn Lee 11pm-6am Here’s a link to the ratings for Xfm. http://www.standard.co.uk/arts/music/xfm- rocks-up-its-ratings-7285108.html Quote from the website. "But it is rock station Xfm that is increasingly making its voice heard in the crowded London radio market. Ratings have soared by 32 per cent in a year to 577,000. It added 18,000 listeners in the last quarter and, crucially for advertisers, a quarter of its audience is in the 15-34 age group."
Primary Research *Questionnaires *Interviews *Focus groupsLink to our Survey:http://www.surveymonkey.com/s/59F2NCF