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Openness and collaboration
as the method and the ethos
of Demos Helsinki
Three cases
Outi Kuittinen, Co-creation Lead, Dem...
Openness and collaboration is
the method and the ethos of
Demos Helsinki.
It is the source of our
innovation, quality, rep...
Case 1
2009–
Climate change &
Scarce resources
OC
opper
Uranium Fertile soil
Alum
inium
Naturalgas
Megatrend
Our economy and lifestyle is based on
cheap and free natural resources
• Intensive two-day
workshops for different
gatekeepers: hardware
stores, lunch cafeteria
chains, lifestyle media,
housing...
Some results
• Rautakesko, Finland’s biggest hardware
store company: Energy renovation
service, store concept and staff ed...
Peloton Club is peer-incubator
for energy smart startups
Case 2
2012
Changing
population
Percentage of population (25–34 yrs) with
a post basic level degree 1975–2005
Total working hours, hou...
Disparity between people’s
desire and possibility in
making a difference
cc: kateboydellcc: Ilkka Luoma
People, and the collaboration
between them, are the most
underutilised resource we have.
Think if people in this room
taught each other something
they know.
People, and the collaboration
between them, are the mo...
Think if people in this room
taught each other something
they know.
People, and the collaboration
between them, are the mo...
An experiment on untapping the
collaborative potential:
Koulu – a festival of learning from others.
Photo: Simo Karisalo
”Set the school free!
In this school anyone can
be a teacher.”
<+430
<+434
<+434
<+434
<+444544B
<+43B
<43/
<43C
<432
<443
<4/354/4
<4//
<4/D
<4/B
<4D4
<4D4
<4D/
<4DD54D0
<4DC
</3D
</30...
Classes from shoe
polishing to Socratean
dialogue, from consulting
to knitting a sock heel.
No one could have
curated the programme
of the School.
Kuvat: Simo Karisalo
Photo: Simo Karisalo
The task of the organiser is
not to decide on the content
but to create an inspiring
narrative and a ...
The secret to the
open mind in the
School was to
unable booking the
lessons before the
event.
16
Open the mind...
*) ”We didn’t make it to the cosmetics thing
but we learnt to plait.” A message from the
feedback wall of Koulu 25.8.2012....
...and give tools for collaboration.
Smile.
You are part of an
unique experiment.
Case 3
2010–
Scarce resources &
Changing
demographics
MegatrendC
opper
Uranium Naturalgas
Fertile soil
Lifestyle is based on cheap natural
resources & People want and can
influence their lives
!"#$%"&$%'$!"#$%"&$%'$
How student housing can be a
frontrunner in more social and more
sustainable lifestyles?
Hoas Lab i...
!"#$%"&$%'$!"#$%"&$%'$
Partnership of Helsinki Region
Student Housing Foundation and
think tank Demos Helsinki.
The reside...
Started by agreeing on goals and
outcomes, not tools and activities.
!"#$%"&$%'$!"#$%"&$%'$
05/1201/1209/1105/1101/1110/10...
We asked Hoas employees, student
inhabitants, Ylioppilaslehti, Aalto university
would they like to be involved and what th...
!"#$%"&$%'$!"#$%"&$%'$
It is crucial to voice positive and experiences of student living to
balance the experiences in the...
Toiminnan halun voimin voidaan...
Pyörittää aikapankkia
Järjestää bileitä
Kokoustaa asukastoimikunnassa
Suunnitella tiloja...
Suunnitella pro-am-meiningillä
Pro&am design:
Aalto design and Art academy students, + residents
Opiskelija-
töinä
uudistetut
yhteiset tilat
saivat kiitosta:
”Meidän
näköisiä
tiloja”
Design student
competition for
renew...
Ei kannata
harmitella,
tehdään
helpoksi.
Seinät puhumaan!
Design student
competition for
renewal of
shared spaces.
Feedbac...
You as design professionals
will have a good chance to
be the midwives of open
and collaborative society
but it takes a lo...
Outi Kuittinen & Juha Leppänen
Demos Helsinki
outi.kuittinen@demoshelsinki.fi
juha.leppanen@demoshelsinki.fi
www.demoshels...
Openness and collaboration in the work of Demos Helsinki (Aalto Design MA intro)
Openness and collaboration in the work of Demos Helsinki (Aalto Design MA intro)
Openness and collaboration in the work of Demos Helsinki (Aalto Design MA intro)
Openness and collaboration in the work of Demos Helsinki (Aalto Design MA intro)
Openness and collaboration in the work of Demos Helsinki (Aalto Design MA intro)
Openness and collaboration in the work of Demos Helsinki (Aalto Design MA intro)
Openness and collaboration in the work of Demos Helsinki (Aalto Design MA intro)
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Openness and collaboration in the work of Demos Helsinki (Aalto Design MA intro)

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Lecture given by Outi Kuittinen, Co-creation lead of Demos Helsinki at Aalto University Design MA joint introduction course 2013. The theme of the course was openness and collaboration, so I opened up openness and collaboration as the method and the ethos of Demos Helsinki through three cases of our work.




Outi Kuittinen, Co-creation Lead, Demos Helsinki
Aalto Design MA introduction course themed ”Openness & collaboration
26 Aug 2013

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Transcript of "Openness and collaboration in the work of Demos Helsinki (Aalto Design MA intro)"

  1. 1. Openness and collaboration as the method and the ethos of Demos Helsinki Three cases Outi Kuittinen, Co-creation Lead, Demos Helsinki Aalto Design MA introduction course themed ”Openness & collaboration 26 Aug 2013
  2. 2. Openness and collaboration is the method and the ethos of Demos Helsinki. It is the source of our innovation, quality, reputation and legitimacy.
  3. 3. Case 1 2009–
  4. 4. Climate change & Scarce resources OC opper Uranium Fertile soil Alum inium Naturalgas Megatrend
  5. 5. Our economy and lifestyle is based on cheap and free natural resources
  6. 6. • Intensive two-day workshops for different gatekeepers: hardware stores, lunch cafeteria chains, lifestyle media, housing companies, food stores... • competitors around the same table developing service concepts that enable sustainable lifestyles • > made them understand the role of their sector in the issue and run faster than the competitors LVILAITTEET ERISTEET ULKOVERHOUS RAHOITUS MÄÄRÄYKSET SÄÄSTÖT PÄÄSTÖT ASENNUSHUOLTO EUROT WATIT IKKUNAT LUVAT LÄMMITYS ESCO- RAHOITUS HOMMA TOIMII -TAKUU ”McDONALDS” YHTEISTYÖ- TAHOT OMA PROJEKTI -PÄÄLLIKKÖ ENERGIA- MYYJÄT TARPEIDEN KARTOITUS KUSTANNUS-, KÄYTTÖIKÄ- JA MAKSUARVIO UUSIN TEKNIIKKA HUOLTO- SOPIMUS Peloton Workshops: open collaboration between competitors
  7. 7. Some results • Rautakesko, Finland’s biggest hardware store company: Energy renovation service, store concept and staff education programme from 2010– • Fazer Amica: Climate lunch experiment 2010, 60 new vegetable based lunch recipes, asset in b-2-b negations • Lahden ateria: 13 % emission reduction and 100 000 € of savings in 1 year by going through the lunch recipes and reducing biowaste • Both food companies: enormous enthusiasm among the staff, deeper understanding of their profession and lot of positive public interest
  8. 8. Peloton Club is peer-incubator for energy smart startups
  9. 9. Case 2 2012
  10. 10. Changing population Percentage of population (25–34 yrs) with a post basic level degree 1975–2005 Total working hours, hours per week Paid work Domestic work Total All Men Women Megatrend
  11. 11. Disparity between people’s desire and possibility in making a difference cc: kateboydellcc: Ilkka Luoma
  12. 12. People, and the collaboration between them, are the most underutilised resource we have.
  13. 13. Think if people in this room taught each other something they know. People, and the collaboration between them, are the most underutilised resource we have.
  14. 14. Think if people in this room taught each other something they know. People, and the collaboration between them, are the most underutilised resource we have. Discuss with your neighbour what you could teach to her. And vice versa.
  15. 15. An experiment on untapping the collaborative potential: Koulu – a festival of learning from others.
  16. 16. Photo: Simo Karisalo ”Set the school free! In this school anyone can be a teacher.”
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`6"N8'+G")><`6"N8'+G")><`6"N8'+G")>< 4040 !6-?N6&G,"( O6-5()67+E6##.#6"8"+&"6#,#6$"88, J.(%88P-+$"8#,.('9.-'- 4040 ='#().-+ ,86.)),5 9.-'- O6-5()67@+J"#,-+#,-),7%%++ +["&6(<.#.5+ (.G6-), +E"8))""&.)'685 8.(""( L,&.("<)''-+&,#'--"(+F(.6.G'-+)'#'9.-'-+ ;%%&.-+ F(.6.G'-+)'#'9.-'-+ ;%%&.-+ +["&6(<.#.5+ (.G6-), O6-5()67@+E6&"$,+8"6--6-9,)'&.,,8'.(),++O6-5()67@+W%%--')%%-+&,"),8,-#,,++ O6-5()67@+W')6#')$"#6&"++ O6-5()67@+E,,)67,.##,#,7.-, O6-+()67@+`'96#&,,)).(')+#6"8") O6-5()67@+!').)*(E")("9"()*P7,$,E")("9"()*P7,$,O6-5()67@+I.'9"&"6)(. =a.))'& K77.,+.#%+#,.##. F$,))'8"-+),.G6) J#6)8,-).XJ#6)8,-).XF.#,7,-##.F.#,7,-##. F$,))'8"-+),.G6)!"6--'&668.7'8.!"6--'&668.7'8.E,-(,8,.(,86.)'E,-(,8,.(,86.)' !"6--6-#6(9')..##,,!"6--6-#6(9')..##,,I,,#,;'?,-.(9.F&69,)'&,7., =a.))'& E,"7"-#.;.8$'8*-+ <.()6&., T#"8'8'-+(6.))6 W,7,,'<)6.()*P-+')(.9.-'-+-').((% O,<#,(,,77,)+ K--'88.(.,+),&.-6.),+ ('#(.()% !6?6)'&,7.,!6?6)'&,7., !..#')6.9.-),9,88.+ ;.(",,8.('(). K--'88.(""(),.G6)K--'88.(!..#')6.9.-),9,88.+ ;.(",,8.('(). U8%.-')..##,+ F,8)6+`'(.?-+J)"G'-)(+40+9.-+677.)"-)'$, 40404040 40404040 404040 200 teachers and subjects 800 students
  18. 18. Classes from shoe polishing to Socratean dialogue, from consulting to knitting a sock heel.
  19. 19. No one could have curated the programme of the School. Kuvat: Simo Karisalo
  20. 20. Photo: Simo Karisalo The task of the organiser is not to decide on the content but to create an inspiring narrative and a functional setting that enables people’s input and interaction to flourish.
  21. 21. The secret to the open mind in the School was to unable booking the lessons before the event. 16 Open the mind...
  22. 22. *) ”We didn’t make it to the cosmetics thing but we learnt to plait.” A message from the feedback wall of Koulu 25.8.2012. *
  23. 23. ...and give tools for collaboration.
  24. 24. Smile. You are part of an unique experiment.
  25. 25. Case 3 2010–
  26. 26. Scarce resources & Changing demographics MegatrendC opper Uranium Naturalgas Fertile soil
  27. 27. Lifestyle is based on cheap natural resources & People want and can influence their lives
  28. 28. !"#$%"&$%'$!"#$%"&$%'$ How student housing can be a frontrunner in more social and more sustainable lifestyles? Hoas Lab is a two-year design project developing new models for shared and responsible living. Image: BrendaVértiz
  29. 29. !"#$%"&$%'$!"#$%"&$%'$ Partnership of Helsinki Region Student Housing Foundation and think tank Demos Helsinki. The residents of Hoas are future tenants, home owners, constructors, designers and decision makers. Part of the official programme of World Design Capital 2012 Helsinki. Image: BrendaVértiz
  30. 30. Started by agreeing on goals and outcomes, not tools and activities. !"#$%"&$%'$!"#$%"&$%'$ 05/1201/1209/1105/1101/1110/10 Insight Inspiration and ideas Experiments Concept development Started by agreeing on goals and outcomes, not tools and activities
  31. 31. We asked Hoas employees, student inhabitants, Ylioppilaslehti, Aalto university would they like to be involved and what they would do. And then tried it out.
  32. 32. !"#$%"&$%'$!"#$%"&$%'$ It is crucial to voice positive and experiences of student living to balance the experiences in the media and in customer service. (Case: blogs together w/ a student magazine) They wanted to write amazing blogs (students with Ylioppilaslehti)...
  33. 33. Toiminnan halun voimin voidaan... Pyörittää aikapankkia Järjestää bileitä Kokoustaa asukastoimikunnassa Suunnitella tilojadesign spaces organise parties run a Time bank sit in resident commitees etc.
  34. 34. Suunnitella pro-am-meiningillä Pro&am design: Aalto design and Art academy students, + residents
  35. 35. Opiskelija- töinä uudistetut yhteiset tilat saivat kiitosta: ”Meidän näköisiä tiloja” Design student competition for renewal of shared spaces. Feedback from residents: ”The spaces look like us.”
  36. 36. Ei kannata harmitella, tehdään helpoksi. Seinät puhumaan! Design student competition for renewal of shared spaces. Feedback from inhabitans: ”The spaces look like us.” New ways of communication: Speaking walls and floors
  37. 37. You as design professionals will have a good chance to be the midwives of open and collaborative society but it takes a lot of study and practice to be a good midwife.
  38. 38. Outi Kuittinen & Juha Leppänen Demos Helsinki outi.kuittinen@demoshelsinki.fi juha.leppanen@demoshelsinki.fi www.demoshelsinki.fi slideshare.net/demoshelsinki facebook.com/groups/8838070791/ flickr.com/photos/demoshelsinki Peloton: www.peloton.me www.pelotonclub.me Koulu: 2012.kouluschool.org Hoas lab: www.hoaslab.fi Thank you for your openness & collaboration.
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