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Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
Kieron Matthews iab - How to pull George Clooney – Guaranteed
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Kieron Matthews iab - How to pull George Clooney – Guaranteed

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Case study: How to pull George Clooney – Guaranteed. Kieron runs through the IAB social media story.

Case study: How to pull George Clooney – Guaranteed. Kieron runs through the IAB social media story.

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  • 1. How to pull George Clooney – Guaranteed <br />Kieron Matthews – Marketing Director<br />#kieronm<br />
  • 2. How to pull George Clooney – Guaranteed <br />Kieron Matthews – Marketing Director<br />#kieronm<br />
  • 3.
  • 4. How do we get noticed?<br />
  • 5. What is at the heart of heart of the IAB’s social strategy?<br />
  • 6. We started with Twitter – November 2008<br />
  • 7. Invite them out<br />
  • 8. Give a little present every now and then<br />
  • 9. Maintain excellent dialogue<br />
  • 10. Don’t go to the cinema on a first date<br />
  • 11. Seize the moment<br />
  • 12. If you’ve had a good experience you’ll want to share it<br />
  • 13. Make the most of your common interests<br />
  • 14. Recruit for double dating<br />
  • 15. Keep a record of your date<br />
  • 16. Ok to visit some places, but not to hang out<br />
  • 17. Dress up for special occasions<br />
  • 18. After a while you might hang out with his friends<br />
  • 19. Now forget everything I’ve said<br />
  • 20. The truth is<br />
  • 21. And finally George<br />
  • 22. Thank you<br />kieron@iabuk.net<br />

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