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Social Media: So Many Platforms, So Little Time | Mulligan Management Group LLC
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Social Media: So Many Platforms, So Little Time | Mulligan Management Group LLC

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This presentation is about the Pros and Cons of the following Platforms: YouTube, Google+, LinkedIn, Twitter, Instagram and Pinterest. It is tailored to Rotary International Clubs and serving their …

This presentation is about the Pros and Cons of the following Platforms: YouTube, Google+, LinkedIn, Twitter, Instagram and Pinterest. It is tailored to Rotary International Clubs and serving their members.

Published in: Social Media

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  • 1. Social Media Platforms: So Many Options, So Little Time 3/28/2014 @DedeMulligan #Rotary 1
  • 2. 1 Billion Users Strong 3/28/2014 @DedeMulligan #Rotary 2 PROS • Shows Off Rotary • Intuitive Search • Millennials Use CONS • Editing and Uploading • G+ Account • Over 2 Min Rule
  • 3. 300 Million Users Strong 3/28/2014 @DedeMulligan #Rotary 3 PROS • Strong Signal • Local Search • Hangouts CONS • Lots of Change • Misunderstood Medium • Infrequent Use
  • 4. 259 Million Users Strong 3/28/2014 @DedeMulligan #Rotary 4 PROS • B2B Contacts • Groups • Research Worthy CONS • Not Visual • Promo Abuse • Difficult to share outside of LI
  • 5. 243 Million Users Strong 3/28/2014 @DedeMulligan #Rotary 5 PROS • Instant Dialog • Hashtags • Connection into other Areas CONS • Short • Need to Monitor • Misunderstood Medium
  • 6. 200 Million Users Strong 3/28/2014 @DedeMulligan #Rotary 6 PROS • Gen Y and Z • Photos & Videos • Facebook Connection CONS • Limited Text • Cannot Share • Doesn’t Work Well on Desktop
  • 7. 70 Million Users Strong 3/28/2014 @DedeMulligan #Rotary 7 PROS • Women Love it • Photos & Videos • Board Driven CONS • Men Don’t Get It • Not Mobile Friendly • Limited Text
  • 8. What’s Next? • Figure Out Your Demographics (M/F, age) –Current Membership –Prospective Membership • Figure Out What They Want to Use • Use those chosen platforms often 3/28/2014 @DedeMulligan #Rotary 8
  • 9. 3/28/2014 @DedeMulligan #Rotary 9 “Making a Difference and Creating a Customer for Life, is all about HELPING not SELLING.” – Jay Baer If I can help you, reach out to me: De-de Mulligan Mulligan Management Group, LLC www.mulliganmanagementgroup.com dede@mulliganmanagementgroup.com 330.472.7673 Facebook: www.facebook.com/MulliganManagementGroupLLC Twitter: @DedeMulligan LinkedIn: www.linkedin.com/in/dedemulligan