If you offer award wages or low wages, applicants get the message that that’s all you think they’re worth and that you don’t value your staffvery much.Remember most applicants could make more money collecting rubbish or cleaning houses, but they would rather work in your shop.
Staff want to work in clean and up-to-date places. That shouldn’t be a problem because every customer wants that as well, and your shop has a great atmosphere, yes?No one wants to hear “Euuuuwww, you work there?!”People want to be proud of the business and surroundings they work in.
Respecting your staff’s opinions makes them feel part of your business team – it makes them feel important. Let your staff know that you value their views.
When you humourise, you humanise
Many prospective staff members are willing to work for less if the job is convenient.With traffic and congestion, the cost of petrol and the wear and tear on your carand your nerves, is it worth it to travel?Many people don’t think so.People compromise manyissues for the sake ofconvenience.
They are loyal to themselves first. They want info for what it means to them. They feel important by being given responsibility. They want to learn from you (so that they can move on).
Get creative! Use yourselling skills tosell yourself!
Staff referrals are great because these staff like the shop so much that they want their friends to work there as well.Retailers often overlook customer referrals, probably because they’re embarrassed to tell their customers that they need help. The owner of a shop near me admitted to me that he had a real problem attracting help. I never knew that he had this problem. He refused to put signs in the windows and was too proud to ask for referrals. We wrote a clever flyer that he handed only customers he knew – he was able to fill his open positions.
If you rate staff on a scale of 1 – 5, don’t be afraid to hire the 5s just because they make you feel inferior. You need great staff to make your business grow; weak ones will drag you down.
Slug eyed people willdestroy a business.They can’t get out of their own way,let alone help anyone else.Bright –eyed people are WILLING –to learn, to be of service,to admit mistakes, to follow through...
Conduct training .Make work fun.Treat staff as individuals.Establishboundaries.Avoidpetty rules.Create task lists.Be an effective manager.
An opening always exists for someone good.You’re always in recruiting mode.All your staff mustknow the twopreceding rules.
Retail Staffing Tips
All about Staffing for Retailers<br />Debra Templar: Retail Check ups, Tune Ups & Makeovers....It’s in the bag! <br />
What do the good applicants want?<br />All about staff for retailers<br />
Existing staff must know the two preceding rules.
Understand the power of the “What have you done for me lately?” philosophy.
Understand that a little staff turnover is healthy.
List the assets of your business that would attract prospective staff.</li></li></ul><li>& When Employees Leave<br />Exit Interviews<br />Powerful tool - first time you & staff member <br />are considered true equals.<br />Can be a valuable source of information.<br />Use any criticism you hear in a constructive way <br />to improve your business.<br />
One of Australia’s leading retailing experts, Debra Templar just hates bad customer service and stupid business practices. So… she’s on a mission to change them – one slideshow, presentation, book, or training session at a time:<br />"I don't just want to improve how we do business for the customer’s sake but also that we, as business owners, sell more stuff, make lots more profit, and love our businesses back to life!“<br />E: firstname.lastname@example.orgMobile: 0417 532383Skype: debra.templar<br />www.thetemplargroup.com.au<br />www.twitter.com/DebraTemplar<br />Photos are from www.istockphoto.com and http://shoppologist.blogspot.com<br />
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