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Release Of A New Album

Release Of A New Album






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    Release Of A New Album Release Of A New Album Presentation Transcript

    • Release Of A New Album
      Arctic Monkeys Humbug
    • Introduction
      Humbug is the third album from the hugely successful British alternative rock
      band, Arctic Monkeys. It was first release in Japan on the 19th August. Followed by
      Australia, Brazil, Ireland and Germany, on 21 August 2009. It was then released in the
      UK on 24 August 2009, in the US the following dayand in Greece on 31 August. They
      released the CD before the bands headlining performances at Reading and Leads
      Festival at the end of that week. They also released the cover of the album on their
      website before the release, on 22 august.
      In both the UK and Ireland the album went straight to number one within the first
      week of its release reaching sales of 96,000 in the UK, outselling the rest of the top 5
      combined. Worldwide the album reached sales of 191,000 copies in the first week.
    • Release
      The first single off the album was "Crying Lightning". It was released on 6 July,
      when it was played on BBC Radio 1 and was available for download from iTunes after
      midnight that day.
      The album was leaked onto the Internet shortly after its initial digital release.
      Arctic Monkeys and Domino Records have been working with Web Sheriff to curb the
      number of pirated copies.
      On October 4, 2009 the bands official website announced the second single from
      the album would be "Cornerstone". The Cornerstone B-side's were announced as
      being "Catapult", "Sketchead" and "Fright Lined Dining Room".
    • Response
      Humbug was well received by critics many saying that it was their best album yet.
      Billboards stated that the band, ‘justifies the hype by shifting it’s best qualities into
      different, equally dazzling shapes’.
      Although it received mostly positive reviews, some criticised the album for not
      containing some of the hooks and cleaver lyrics which the band became known for,
      with Spin calling the album ‘accomplished but not particularly infectious’
    • Press Releases
      Here’s some examples of press releases from the Uk and around the world:
    • NME Press Releases
    • Bands MySpace and Website
    • Festivals
      To promote their album Arctic monkeys appeared as headlining acts at Reading and
      Leads. This gave audiences a chance to hear some of the tracks before buying the CD
      and allowed them to sell their music to people who maybe wouldn’t have otherwise
      brought it. By doing these festivals it drove their sales up and gave them a chance to see
      what reaction it is getting from the audiences. Which turned out to be very positive.