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The Beach Channel Media Pak 2013

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Always showing: Where to SHOP, DINE, and PLAY in South Florida. …

Always showing: Where to SHOP, DINE, and PLAY in South Florida.
24 HOUR CABLE TV CHANNEL
The Beach Channel is a privately owned South Florida local TV channel that is featured on the Atlantic Broadband Cable Network - Channel 19 and Hotwire Communications Communities. The Beach Channel is viewed in households and hotels rooms throughout Golden Beach, Sunny Isles, Aventura, North Miami Beach, Bal Harbour, Miami Beach, Williams Island, South Beach, Downtown Miami, Brickell, Key Biscayne, Coconut Grove, Coral Gables, South Miami, Pinecrest, and other areas of Miami reaching over 250,000 viewers. 


Published in: Entertainment & Humor

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  • 1. thebeachchannel.tv   Always  Showing:     Where  to     SHOP  ,  DINE,  and  PLAY     In  South  Florida.     2013  The  Beach  Channel  ~  2140  South  Dixie  Hwy.,  Suite  301  ~  Miami  FL  33133        P  305.859.2000  
  • 2. thebeachchannel.tv   125,000  Households  +  10,000  Hotel  Rooms   250,000  viewers    ABOUT  THE  BEACH  CHANNEL  24  HOUR  CABLE  TV  CHANNEL    The  Beach  Channel  is  a  privately  owned  South  Florida  local  TV  channel  that  is  featured  on  the  AtlanXc  Broadband  Cable  Network  -­‐  Channel  19.  The  Beach  Channel  is  viewed  in  households  and  hotels  rooms  throughout  Golden  Beach,  Sunny  Isles,  Aventura,  North  Miami  Beach,  Bal  Harbour,  Miami  Beach,  Williams  Island,  South  Beach,  Downtown  Miami,  Brickell,  Key  Biscayne,  Coconut  Grove,  Coral  Gables,  South  Miami,  Pinecrest,  and  other  areas  of  Miami  reaching  over  250,000  viewers.      The  Beach  Channel  offers  a  unique  resource  of  mulXmedia  and  television  producXon  professionals  with  the  abiliXes  to  create,  produce,  and  accommodate  the  TV  markeXng  needs  of  local  businesses  and  naXonal  brands  by  telling  your  story  through  creaXve  high  definiXon  video  producXon  and  reinforcing  your  message  within  the  community  via  social  media,  events,  and  our  own  community  involvement.         Where  to  Shop,  Dine,  and  Play  in  South  Florida.   Rocky  Wyler,     The  Beach  Channel     &  Accord  ProducJons   The  Beach  Channel  ~  2140  South  Dixie  Hwy.,  Suite  301  ~  Miami  FL  33133        P  305.859.2000  
  • 3. thebeachchannel.tv   125,000  Households  +  10,000  Hotel  Rooms   250,000  viewers    ABOUT  PRODUCTION  WHO  WE  ARE  The  Beach  Channel  is  partnered  with  and  operated  by  Accord  ProducJons  in  Miami,  a  leading  South  Florida-­‐based  video  and  new  media  producXon  company  that  was  founded  in  1988.  The  Beach  Channel  partners  include  Max  Wyler  and  Rocky  Wyler,  founders  of  Accord  ProducJons  and  Accord  ProperJes  partners;  Randy  Kassewitz  and  Michael  Mandich,  owners  of  MZM  ProducJons,  a  TV,  Event,  Radio,  and  Broadcast  PromoXons  group  that  was  founded  1989  and  specializes  in  adverXsing,  markeXng  and  sponsorships.      WHAT  WE  OFFER  YOUR  BUSINESS  We  are  commiaed  to  broaden  the  boundaries  of  mulX-­‐media  possibiliXes  for  you  and  your  business.  The  Beach  Channel  can  offer  your  business  the  highest  quality  of  mulXmedia  and  made  for  TV  producXons  with  affordable  adverXsing  packages  that  are  customized  to  your  markeXng  needs.    TV  Commercials  and  Advertorials  -­‐  (2  or  4  minute  advertorials  supported  with  a  calculated  number  of        :30  second  commercial  spots  throughout  the  days)  Sponsored  "Special  Feature"  Programing  Original  TV  Show  ProducJon  and  Scheduled  Run  Times  Online  Social  Media  MarkeJng  &  AdverJsing  Radio  Commercials  -­‐  Affiliate  Sports  Radio  560  WQAM,        Special  Commercial  AdverXsing  OpportuniXes           Anthony  Fleites,  Crew  &  Priscila  Montemor,    WE  DO  THE  WORK  FOR  YOU   ExecuXve  Producer  &  Journalist  The  Beach  Channel  adverXsing  packages  include;  creaXve  meeXng  and  consultaXons,  scriptwriXng,  pre-­‐producXon,  and  high  definiXon  filming  by  expert  video  professionals.      The  high  definiXon  elements  are  then  edited  by  one  of  our  top  creaXve  editors  who  will  ulXmately  produce  a  2  or  4-­‐minute  video  piece  for  your  final  approval  that  will  embrace  your  personal  business  story  in  a  way  that  will  capXvate  and  entertain  our  viewers.      While  contracted  with  The  Beach  Channel,    you  are  able  to  use  our  video  for  your  other  media  buys,  as  well  as  on  your  website.   The  Beach  Channel  ~  2140  South  Dixie  Hwy.,  Suite  301  ~  Miami  FL  33133        P  305.859.2000  
  • 4. thebeachchannel.tv   125,000  Households  +  10,000  Hotel  Rooms   250,000  viewers    DEMOGRAPHICS  and  VIEWERSHIP  DEMOGRAPHICS  Miami-­‐Dade  populaXon  2012:    2.5  Million  Annual  Visitors  Miami-­‐Dade:    12.6  Million+  Average  Viewer  Age:      24-­‐65  Hospitality  &  Tourism  Annual  Spending:  $18.8  Billion       IN  the  NEWS:        VIEWERSHIP  An  acXve  viewership  of  250,000  125,000  Households  +  10,000  Hotel  Rooms    ATLANTIC  BROADBAND  COMMUNITIES:  Golden  Beach,  Sunny  Isles,  Aventura,  North  Miami  Beach,  Bal            Harbour,  Miami  Beach,  Williams  Island,  South  Bea            Downtown  Miami,  Brickell,  Key  Biscayne,  Coconut  Grove,  Coral              Gables,  South  Miami,  and  Pinecrest.    HOTWIRE  COMMUNICATIONS:    Mid-­‐Town  Miami,  Brickell  Area,  North  Miami  Beach,  Boca  Raton,            Jupiter,  and  West  Palm  Beach      COMMUNITY  FRIENDS       The  Beach  Channel  ~  2140  South  Dixie  Hwy.,  Suite  301  ~  Miami  FL  33133        P  305.859.2000  
  • 5. thebeachchannel.tv   125,000  Households  +  10,000  Hotel  Rooms   250,000  viewers    COMMERCIAL  BENEFITS    LOCAL  CABLE  TV  ADVERTISING,  The  Beach  Channel  -­‐  Deliver  customized  adverXsing  to  targeted  market  audience  based  on  demographic  and  locaXon.  -­‐  Local  cable  television  reaches  a  generally  a  higher  income  audience  with  niche  programming.    -­‐  Inform,  persuade  and  engage  viewers  through  creaXve  storytelling.  -­‐  Make  a  direct  connecXon  with  consumers.  -­‐  High  impact  branding  through  sight,  sound,  and  acXon.  -­‐  Original  and  engaging  programming  brings  audience  involvement  and  viewer  loyalty.     TELEVISION  CONTINUES  TO  OFFER  THE  GREATEST  REACH  OF  ALL  LOCAL  MEDIA  CHANNELS,     COMMERCIAL  ADS  CREATE  AN  IMMEDIATE  SENSORY  IMPACT  AND  EMOTIONAL  ENGAGEMENT.      CONTACT  US      w      JOIN  US      w      FOLLOW  US      w      FRIEND  US    The  Beach  Channel  2140  South  Dixie  Hwy.,  Suite  301  Miami,  FL    33133  P  305.859.2000  F  305.856.9101  thebeachchannel.tv   Facebook.com/TheBeachChannel      Max  Wyler,  Managing  Partner,  ProducXon   Twiaer.com/TheBeachChannel        Max@thebeachchannel.tv    @TheBeachChannel  Rocky  Wyler,  Managing  Partner,  Final  ProducXon    Rocky@thebeachchannel.tv   Vimeo.com/thebeachchannel  Randy  Kassewitz,  Managing  Partner,  Business  Development    Randy@thebeachchannel.tv   Youtube.com/thebeachchannel    Miachael  Mandich,  Managing  Partner,  Business  Development  Michael@thebeachchannel.tv  Priscila  Montemor,  ExecuXve  Producer  PriscilaM@thebeachchannel.tv  Debora  Diaz,  MarkeXng  &  Community  RelaXons  Debora@thebeachchannel.tv  Aga  &  James  Hilferty,  AdverXsing  Account  ExecuXves  Hilferty@thebeachchannel.tv  PeterWolfson,  AdverXsing  Account  ExecuXve  peterwolfson@yahoo.com       The  Beach  Channel  ~  2140  South  Dixie  Hwy.,  Suite  301  ~  Miami  FL  33133        P  305.859.2000  
  • 6. thebeachchannel.tv   125,000  Households  +  10,000  Hotel  Rooms   250,000  viewers    SPECIAL  FEAUTURES  THE  SCENE                  The  Beach  Channel  profiles  the  trends,  tradiXons,  and  tastes  of  Miami  Beach  and  South  Florida,  one  of  the  most  mulX-­‐cultural,  fashionable  and  influenXal  communiXes  in  the  country.        MONTHLY  INFLUNCE  *Including  adverXser  integraXon.    JANUARY  -­‐  Art  Deco  FEBRUARY  -­‐  Food  &  Wine  MARCH  -­‐  Music  &  The  Beach  APRIL  -­‐  Waterfront  Dining  MAY  -­‐  Where  to  Brunch  JUNE  -­‐  Miami  &  Miami  Beach      “StaycaXons”  JULY  -­‐  Fashion  &  Swimwear  AUGUST  –  Spa  &  Beauty  SEPTEMBER  -­‐  Taste  of  the  Beach  OCTOBER  -­‐  Burgers  &  Brew  NOVEMBER  -­‐  Cars  &  Bars    DECEMBER  -­‐  Art  &  ArXsts   The  Beach  Channel  ~  2140  South  Dixie  Hwy.,  Suite  301  ~  Miami  FL  33133        P  305.859.2000  
  • 7. thebeachchannel.tv   125,000  Households  +  10,000  Hotel  Rooms   250,000  viewers    ADVERTISING  PACKAGES  $12,000  -­‐  1  YEAR  SPONSORSHIP    $2,000/ProducXon  +  $834/Monthly    (28)  :30  Second  Commercial  Spots  per  week    (14)  2-­‐Minute  Advertorials  per  week    Business  Message  to  run  repeatedly  on  The  Beach  Channel  Xcker    Business  lisXng  on  thebeachchannel.tv  with  a  link  to  your  :30  second  commercial    Social  Media  markeXng  support  and  interacXon    50  DVD  copies  featuring  your  2-­‐minute  business  commercial    $16,000  -­‐  1  YEAR  SPONSORSHIP    $2,000/ProducXon  +  $1,167/Monthly      (35)  :30  Second  Commercial  Spots  per  week    (49)  2-­‐Minute  Advertorials  per  week    Business  Message  to  run  repeatedly  on  The  Beach  Channel  Xcker    Company  Banner  on  our  homepage  thebeachchannel.tv    Business  lisXng  on  thebeachchannel.tv  with  a  link  to  your  :30  second  commercial    Social  Media  markeXng  support  and  interacXon    50  DVD  copies  featuring  your  2-­‐minute  business  commercial    2  Beach  Channel  Special  feature  Segments  (TBD  and  produced  by  The  Beach  Channel  as  editorial)    $24,000  -­‐  1  YEAR  SPONSORSHIP    $2,000/ProducXon  +  $1,834/Monthly    (35)  :30  Second  Commercial  Spots  per  week    (70)  2-­‐Minute  Advertorials  per  week  (Quarterly  updates  to  the  advertorial)    Business  Message  to  run  repeatedly  on  The  Beach  Channel  Xcker    Company  Banner  on  our  homepage  thebeachchannel.tv    Business  lisXng  on  thebeachchannel.tv  with  a  link  to  your  :30  second  commercial    Social  Media  markeXng  support  and  interacXon    50  DVD  copies  featuring  your  2-­‐minute  business  commercial    Title  Sponsor  of  a  Beach  Channel  Program  –  shot  on  locaXon  at  sponsor  (TBD),  run  x30/monthly    Included  in  one  “Best  of  the  Beach”  segments    HD  COMMERCIAL  PRODUCTION  The  Beach  Channel  Sponsorship  Packages  include:    HD  Professional  commercial  filming  on  locaXon.    Script  wriXng      Talent    EdiXng  and  final  producXon     The  Beach  Channel  ~  2140  South  Dixie  Hwy.,  Suite  301  ~  Miami  FL  33133        P  305.859.2000  
  • 8. thebeachchannel.tv   125,000  Households  +  10,000  Hotel  Rooms   250,000  viewers    EXTENDED  MEDIA    ABOUT    MZM  /  Sports  Radio,    Comcast,  and  other  network  airXme  deals  that  we  can  broker.   The  Beach  Channel  ~  2140  South  Dixie  Hwy.,  Suite  301  ~  Miami  FL  33133        P  305.859.2000