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MTV: CRX As A Solution For Complex Content Sharing and Distribution Needs

by on Nov 08, 2010

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Modern media companies must adapt to new consumption patterns by their audiences and can no longer count on only making content available through a single channel. This presentation will address how ...

Modern media companies must adapt to new consumption patterns by their audiences and can no longer count on only making content available through a single channel. This presentation will address how MTV Networks leveraged Day Software's CRX as a solution for unifying its disparate content management platforms and addressing the needs for being able to distribute the same content through multiple channels.

Warren L. Habib, SVP, Digital Platform Development, MTV

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MTV: CRX As A Solution For Complex Content Sharing and Distribution Needs MTV: CRX As A Solution For Complex Content Sharing and Distribution Needs Presentation Transcript