Resume Power Writing & Posting ( part 2)

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This is part two of the presentation to learners about how to make one's resume a POWER resume based on how it's written and presented to future employers.

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  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
  • Resume Power Writing & Posting ( part 2)

    1. 1. Presentation by Dawn D. Boyer, M.A.Ed., CIR, CDR, LSS Owner: D. Boyer Consulting All rights reserved © Part II
    2. 2. Your Presenter…Bio Dawn Boyer…D. Boyer Consulting Twenty+ years of experience as a Human Resources Manager and/or Director, past/current owner of two businesses, and a partner in a third. She has spent over 10 years in the recruiting field, four of which were in the defense industry as a Senior Recruiter, HR Manager, or Director of HR. Additional certifications : Certified Internet Recruiter, Certified Diversity Recruiter, and Lean Six Sigma – Green Belt. Bachelor of Fine Art from Radford University, a Master’s in Adult Education from Virginia Commonwealth University, and is studying for a Ph.D. in Education (Science, Technology, Engineering, and Math Professional Studies [STEMPS], with concentration in HR Training & Development) from Old Dominion University; PhD Graduate Teaching Assistant. Married to Jim Stallings, owner of Monster Clean (she is Dir. of Business Development in this company). Mother of three teenage daughters (all in college, also!). Author of multiple family histories, quoted SME in career search books, as well as SME on LinkedIn; extensive multi-level experience in Social Media and Business Networking. 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
    3. 3. Co-Sponsor…Bio Karen Clements…Karen Clements Events Karen is an enthusiastic and innovative professional with extensive experience in event management, administrative, and human resources. She is passionate about event planning and will tap into her knowledge of event planning to develop, coordinate and manage meetings, workshops, seminars, networking events, and corporate events. Karen believes in giving back to the community and non-profit organizations hold a special place in her heart.  Karen is involved in International Association of Administrative Professionals (IAAP), International Special Events Society (ISES), Meeting Professionals International (MPI), and The Geekettes Club. She can also be found on LinkedIn, Facebook, and Twitter. She has a Bachelor’s Degree from DeVry University in Technical Management with a concentration of Hospitality Management. She is married and mother of two teenage girls (in college and high school). 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
    4. 4. Job Hunt “Unfair Advantage” Knowledge 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010 They may be two of the biggest job posting boards on the Internet…good for job seekers for maximum exposure, but… … there seems to be a downward trend in their daily traffic analytics…even during the economic downturn… what’s going on? Statistics pulled from www.Alexa.com; June 7, 2010.
    5. 5. <ul><li>Recruiters, Headhunters, and Corporate Recruiters: </li></ul><ul><li>Don’t post all or even any jobs on Monster.com or CareerBuilder.com much anymore – can’t afford it at $500+ each single job (some buy blocks of job posts at $50-$100 each job). </li></ul><ul><li>Resumes are ‘old’ on these job boards, and everyone else has access to those same resumes – everyone diving into the same pool of job candidates – and competing. </li></ul><ul><li>More recruiters are now using the ‘open Internet’ and advanced Boolean searches to look elsewhere for resumes for active and passive job candidates </li></ul>Job Hunt “Unfair Advantage” Knowledge 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
    6. 6. <ul><li>Create a new home – or several new homes – for your resume on the Internet: Create a homepage and post your resume on a ‘free’ website. </li></ul><ul><li>You may already be paying for website service access with your current DSL plan. </li></ul>Job Hunt “Unfair Advantage” Knowledge 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010 <ul><ul><li>www.webs.com </li></ul></ul><ul><ul><li>www.zymic.com/free-web-hosting </li></ul></ul><ul><ul><li>www.extreemhost.com </li></ul></ul><ul><ul><li>www.hosting-engine.tk </li></ul></ul><ul><ul><li>www.host-ed.net/order-now.php </li></ul></ul><ul><ul><li>www.godaddy.com </li></ul></ul><ul><ul><li>www.350.com </li></ul></ul><ul><ul><li>www.bluevoda.com </li></ul></ul><ul><ul><li>www.joomla.org </li></ul></ul><ul><ul><li>www.webnode.com </li></ul></ul><ul><ul><li>www.webstarts.com </li></ul></ul><ul><ul><li>www.weebly.com </li></ul></ul><ul><ul><li>www.wix.com </li></ul></ul>Read the fine print, some offer site free for a’ trial period;’ then you’ll have to purchase the site.
    7. 7. <ul><li>Submit the URL of your resume (or Internet site) to Google, Yahoo, and Bing to assist in the Search Engine Optimization (SEO) capability. </li></ul>Job Hunt “Unfair Advantage” Knowledge 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010 <ul><li>http://www.google.com/addurl </li></ul><ul><li>http://search.yahoo.com/info/submit.html </li></ul><ul><li>http://www.bing.com/webmaster/SubmitSitePage.aspx </li></ul>
    8. 8. <ul><li>Update your resume throughout the year – why? </li></ul><ul><li>Those resumes out on the Internet need ‘new activity’ to get ‘caught’ in the SEO (Google or Bing search algorithm) which pushes your resume toward the top of the query results list </li></ul><ul><li>As you complete major projects or new contributions to your employers (this is part of the journaling task) </li></ul><ul><li>So you don’t forget what you did last month and have to try to remember later just what exactly did you do. </li></ul>Job Hunt “Unfair Advantage” Knowledge 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
    9. 9. <ul><li>Suggest recruiters or those interested in you, sign up for “www.WatchThatPage.com” – note this at the top of your website (or resume) (if you can educate recruiters, they will be delighted to learn something new just from reading your resume, and they will remember you!) </li></ul><ul><ul><li>This automatically notifies them if you have changed information on your website, on your resume, or wherever else you have information posted about yourself on the Internet. </li></ul></ul>Job Hunt “Unfair Advantage” Knowledge 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
    10. 10. <ul><li>SEEK OUT NEW PROJECTS WHICH WILL LOOK GOOD ON YOUR RESUME </li></ul><ul><li>Volunteer projects show community and team awareness and participation – they can be ‘work,’ too! </li></ul><ul><li>What else can you do at work? Any project for which you can volunteer to show you can be trusted to achieve a goal, work with team-members, take the initiative, etc., will go far for proving your capability. </li></ul>Job Hunt “Unfair Advantage” Knowledge 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
    11. 11. <ul><li>What do others say about you? </li></ul><ul><li>Keep a folder of kudos, certifications, praise, positive comments from your supervisors and/or co-workers. </li></ul><ul><li>Include these comments in your ‘long’ resume or C.V. on your website, or have a page just for the comments, plus a link back to those who have made the statements. (Name dropping helps show you are recognized in your business arena as a capable person.) </li></ul><ul><li>Chase down positive referrals and comments from those who know you on LinkedIn. This allows third-party referrals to post recommendations; viewers know you have no control over the wording other than allowing it to show on your profile. </li></ul>Job Hunt “Unfair Advantage” Knowledge 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
    12. 12. <ul><li>Always have a ‘long’ version of your resume (the 3-5 page version) when you go into interviews. </li></ul><ul><li>You may want to include the recommendations from your supervisors and/or peers on that resume in the appropriate places in the work experience. </li></ul><ul><li>The interviewer may only have a ‘short’ version of the resume (mail or handed to them from a job fair), or there may possibly be pages missing, or the ‘printout’ from the ATS might have put in enormous white spaces, or crowded type. The longer version should be in the rich text format, 12 point type, for ease of reading, with plenty of margin space for notes. </li></ul>Job Hunt “Unfair Advantage” Knowledge 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
    13. 13. <ul><li>Don’t be afraid to note employment gaps: </li></ul><ul><li>Note volunteer experience or activities </li></ul><ul><li>If you were a homemaker, note that you Managed a Household, including scheduling, budgeting, time management, problem solving, etc., as part of your tasks and accomplishments. </li></ul><ul><li>If you were home as a health-care provider, use that as real life experience – it was a ‘real job;’ and provide enough details to show you have experience in managing difficult situations. </li></ul>Job Hunt “Unfair Advantage” Knowledge 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
    14. 14. <ul><li>Beat the competition in applying for jobs when trying to seek positions in larger companies with an HR department or anytime the response goes to recruiting. When you apply for a position: </li></ul><ul><li>Follow instructions if you are a 100% perfect match - fill in the information including compensation requirements then click submit. Most likely, the company may note, “No calls, please.” Your application will go to the lowest person in the decision chain - most likely a recruiter/screener who knows very little about the job trying to match specific requirements to a resume/application. The recruiter might not be permitted to make exceptions, thus there is a chance of rejection. </li></ul><ul><li>Follow the rules so nobody can say you don’t follow directions but - track down the hiring manager or the most senior decision maker in the department. There are many places where you can find this person (LinkedIn & Zoominfo). Once you track them down, send your resume and a well written cover letter addressing specific examples and proof sources why even though you may be missing a requirement, you are qualified to do the job. </li></ul><ul><li>Wait 24 hours and follow up with a phone call . Leave a message saying you applied through normal channels, but you wanted to introduce yourself. Briefly include in your message what you said in your letter. Even if you do not get a returned call your action will put you a notch above your competition. </li></ul>Job Hunt “Unfair Advantage” Knowledge 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
    15. 15. Job Hunt “Search for POC’s” Tips <ul><li>BOOLEAN SEARCH TIPS TO TRACK DOWN THE HIRING AUTHORITIES: </li></ul><ul><li>SEARCH ENGINES – know them, use them, become an expert on searching with Boolean terms: </li></ul><ul><ul><ul><li>www.google.com </li></ul></ul></ul><ul><ul><ul><li>www.bing.com </li></ul></ul></ul><ul><ul><ul><li>www.msn.com </li></ul></ul></ul><ul><ul><ul><li>www.yahoo.com </li></ul></ul></ul>06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
    16. 16. Job Hunt “Search for POC’s” Tips <ul><li>USE THE SAME TOOLS RECRUITERS ARE USING TO HUNT YOU DOWN! </li></ul><ul><li>Boolean Logic and Operators for searching for specific people on the Internet: </li></ul>06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010 BOOLEAN OPERATORS USE AND Links two+ terms together to narrow a search OR (or a ‘pipeline’ = “|” ) Collects documents with one term or another NOT Collects documents without the term listed Quotation Marks “ “ Used to denote an exact phrase to be found Parentheses ( ) Defines a sub-set of a search to save time
    17. 17. Job Hunt “Search for POC’s” Tips <ul><li>You want to hunt down the manager in charge of finances for a company and you know their name it’s easy to use Google to search. </li></ul>06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
    18. 18. Job Hunt “Search for POC’s” Tips <ul><li>But what do you do if you won’t know a name, the specific title, or the department in which they work – but you do know the company name? </li></ul><ul><li>SEARCH FOR A RESUME </li></ul><ul><li>Just like recruiters and headhunters! </li></ul>06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
    19. 19. Job Hunt “Search for POC’s” Tips <ul><li>In the search box: </li></ul><ul><li>Intitle:resume OR inURL:resume +jobtitle +CompanyName </li></ul><ul><li>(it is very helpful to identify the company you are researching) </li></ul><ul><li>Sample: </li></ul><ul><li>Intitle:resume OR inURL:resume +“Children’s Hospital” +cardiology +manager </li></ul><ul><li>Will bring up the following results: </li></ul>06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
    20. 20. Job Hunt “Search for POC’s” Tips 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
    21. 21. Job Hunt “Search for POC’s” Tips 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010
    22. 22. Job Hunt “Search for POC’s” Tips 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010 Using Boolean search terms, you can come up with names of hundreds of people.
    23. 23. Job Hunt “Search for POC’s” Tips 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010 Once you find names and/or job titles, search in other engines for POC info.
    24. 24. Job Hunt “Search for POC’s” Tips 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010 Use the search tools and you can find anyone! This illustrates why it’s so important to get your resume OUT on the Internet!
    25. 25. Job Hunt “Search for POC’s” Tips 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010 Additionally –try statements people would write about their company. Example: “I work for CompanyName” Ka-Ching! Can you say “contact info for an insider who can give you a name of a hiring manager?
    26. 26. Job Hunt “Search for POC’s” Tips 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010 Top Professional Networking Sites: http://www.linkedin.com http://www.facebook.com http://www.myspace.cm http://www.spoke.com http://www.orkut.com Plus others…
    27. 27. Job Hunt “Search for POC’s” Tips 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010 1. google.com 2. facebook.com 3. youtube.com 4. yahoo.com 5. live.com 6. wikipedia.org 7. baidu.com 8. Blogger.com 9. msn.com 10. qq.com 11. twitter.com
    28. 28. Job Hunt “Search for POC’s” Tools 06/24/10 D. Boyer Consulting, Va. Beach, Copyright 2010 Where to find these PowerPoint Presentation slides plus other useful tools within a week of this seminar: http://www.linkedin.com/in/DawnBoyer (box.net files on profile) http://www.slideshare.net/DawnDBoyer

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