Golden Rules For Sales

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Four simple rules as a foundation for success in sales. This came from a brief presentation I made to students at my alma mater (University of Louisville College of Business) as part of a special …

Four simple rules as a foundation for success in sales. This came from a brief presentation I made to students at my alma mater (University of Louisville College of Business) as part of a special class called Sales Alumni Panel.

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  • 1. Golden Rules For Sales… …Everybody is in sales of some sort
  • 2. Rule #1 The first thing you sell is YOU. o Get comfortable with your product (self). Know it inside and out, frontwards and backwards o Establish boundaries (personal ethics) of what you will and will not do. o Align your passion, strengths, skills, and experience
  • 3. Rule #2 Constantly connect & add value. o Build your network BEFORE you need it. o Be active (contribute) in forums, discussions, and events; both online and in person. o Make introductions wherever possible. This requires getting to know people.
  • 4. Rule #3 Negotiations are not competitions. o Deliver value (in terms ‘they’ express, desire, or understand). o Invest in a relationship based on trust. o Collaborate towards mutual benefit.
  • 5. Rule #4 If you don’t ask; the answer is always “NO”. o Ask for an internship, for a mentor, a road map to success, for an introduction. o Ask for a meeting, ‘situation download’, budget for the program. o Ask for the order, promotion, opportunity, bonus for goal, feedback on progress, etc.
  • 6. For more information and insights; visit me here DavidRFrick.wordpress.com