Welcome ASTD New York Metro Members & GuestsSocial Media for theLearning Professional                   David Kelly, CPLP,...
Social Media for the Learning ProfessionalWhat’s your Social Media Usage?       4.   I create and share content,          ...
Social Media for the Learning ProfessionalExpectations……           What  would you like            to get out of this    ...
Social Media for the Learning ProfessionalObjectives…   Social Media, Social Learning, and    the Convergence of the two...
Social Media for the Learning ProfessionalWhat is Social Media?                                Image from Wordle.net
Social Media for the Learning ProfessionalWhat is Social Media?               Social media are media for social           ...
Social Media for the Learning ProfessionalWhat is Social Media?When most peoplethink of SocialMedia, they think ofthe most...
Social Media for the Learning ProfessionalWhat is Social Learning?               Social learning is learning that         ...
Social Media for the Learning ProfessionalWhat is Social Learning?               Social learning is learning that         ...
Social Media for the Learning ProfessionalWhat is Social Learning?   It’s ALLSocial Learning           Well… MOST of it is...
Social Media for the Learning ProfessionalWhy Use Social Media for Learning?• Collaboration      • Knowledge• Reduced Cost...
Social Media for the Learning ProfessionalThe 70:20:10 Learning Paradigm• 70% of learning & development activity  takes pl...
Social Media for the Learning ProfessionalHow do Employees Learn? The Traditional Model of Workplace Training             ...
Social Media for the Learning ProfessionalHow do Employees Learn?This is Where the ‘Real’ Learning Takes Place            ...
Social Media for the Learning ProfessionalCurrent Examples of Social Learning•   Mentoring         •   Case Studies•   Rol...
Social Media for the Learning ProfessionalThe Convergence…Social Media is not new.Social Learning is not new.What is new i...
Social Media for the Learning ProfessionalThe Tools
Social Media for the Learning ProfessionalWhat is a BLOG?               A blog (a blend of the term web               log)...
Social Media for the Learning ProfessionalThe Benefits of Blogs?                           • Free                         ...
Social Media for the Learning ProfessionalUsing Blogs for Learning
Social Media for the Learning ProfessionalUsing Blogs for Learning
Social Media for the Learning ProfessionalUsing Blogs for Learning
Social Media for the Learning ProfessionalThe Tools
Social Media for the Learning ProfessionalWhat is a facebook?         Facebook is a social networking service and         ...
Social Media for the Learning ProfessionalThe Benefits of facebook?                           • Free, Easy To Use         ...
Social Media for the Learning Professionalfacebook Pages for Learning
Social Media for the Learning ProfessionaliFrames: facebook Future Learning
Social Media for the Learning ProfessionalThe Tools
Social Media for the Learning ProfessionalWhat is a LinkedIn?               LinkedIn is a business-oriented               ...
Social Media for the Learning ProfessionalThe Benefits of LinkedIn?                           • Free, Easy To Use         ...
Social Media for the Learning ProfessionalThe Tools
Social Media for the Learning ProfessionalWhat is a Twitter?                Twitter is a social networking and            ...
Social Media for the Learning ProfessionalThe Benefits of Twitter?                            • Free                      ...
Social Media for the Learning ProfessionalSocial Media for Trainers – Why?                 The rules are changing…        ...
Social Media for the Learning ProfessionalSocial Media for Trainers – Why?                 The rules are changing…        ...
Social Media for the Learning ProfessionalSocial Media for Trainers – Why?                 The rules are changing…        ...
Social Media for the Learning ProfessionalLeveraging Social MediaLearners are entering sessionswith the ultimatetool foren...
Social Media for the Learning ProfessionalExamples of Social Media in Learning1.   Trainer can receive real-time evaluatio...
Social Media for the Learning ProfessionalThe Back Channel                 “A line of communication                 create...
Social Media for the Learning ProfessionalThe Back Channel                 Participants no longer wait                 unt...
Social Media for the Learning ProfessionalThe Back ChannelSpeakers andfacilitators have begunto embrace andencourage theBa...
Social Media for the Learning ProfessionalLive Chats via TwitterWhile Twitter is generally usedasynchronously, groups have...
Social Media for the Learning ProfessionalLive Chats via TwitterA popular chat for Learning Professionalsis #lrnchat. Each...
Social Media for the Learning ProfessionalLive Chats via TwitterThese chats are an excellent way todevelop your knowledge,...
Social Media for the Learning ProfessionalGetting Started… Resources
Social Media for the Learning ProfessionalBooks on Social Media
Social Media for the Learning ProfessionalLynda.com Training                Lynda.com has a                wonderful selec...
Social Media for the Learning ProfessionalTwitter Users to ConsiderThere are millions of Twitter users. Hereare a few in t...
Social Media for the Learning ProfessionalYour Homework!                 Win a                copy of               this b...
Social Media for the Learning ProfessionalYour Homework!To be eligible to win the book raffle, simply dothe following:    ...
Social Media for the Learning ProfessionalYour Homework!                Everyone who completes                the three st...
Social Media for the Learning ProfessionalQuestions???????
Welcome ASTD New York Metro Members & Guests                 Thank you!
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  • Thank the group, and ask them to complete the online evaluation they will receive tomorrow.
  • Social Media for Learning Professionals

    1. 1. Welcome ASTD New York Metro Members & GuestsSocial Media for theLearning Professional David Kelly, CPLP, CRP President, ASTD Long Island (516) 474-1852 dkelly7@optonline.net
    2. 2. Social Media for the Learning ProfessionalWhat’s your Social Media Usage? 4. I create and share content, spearhead discussions, and teach others 3. I actively use my accounts and connect with others 2. I have accounts, but don’t use them much. 1. Social what?
    3. 3. Social Media for the Learning ProfessionalExpectations……  What would you like to get out of this session?
    4. 4. Social Media for the Learning ProfessionalObjectives… Social Media, Social Learning, and the Convergence of the two Where does the majority of learning take place? The most popular social media tools in learning: Facebook, Blogs, LinkedIn, and Twitter
    5. 5. Social Media for the Learning ProfessionalWhat is Social Media? Image from Wordle.net
    6. 6. Social Media for the Learning ProfessionalWhat is Social Media? Social media are media for social interaction, using highly accessible and scalable communication techniques. Social media is the use of web- based and mobile technologies to turn communication into interactive dialogue. via Wikipedia.org
    7. 7. Social Media for the Learning ProfessionalWhat is Social Media?When most peoplethink of SocialMedia, they think ofthe most commonlyused tools.
    8. 8. Social Media for the Learning ProfessionalWhat is Social Learning? Social learning is learning that takes place at a wider scale than individual or group learning, up to a societal scale, through social interaction between peers. It may or may not lead to a change in attitudes and behavior. via Wikipedia.org
    9. 9. Social Media for the Learning ProfessionalWhat is Social Learning? Social learning is learning that takes place at a wider scale than individual or group learning, up to a societal scale, through social interaction between peers. It may or may not lead to a change in attitudes and behavior. via Wikipedia.org
    10. 10. Social Media for the Learning ProfessionalWhat is Social Learning? It’s ALLSocial Learning Well… MOST of it is anyway.
    11. 11. Social Media for the Learning ProfessionalWhy Use Social Media for Learning?• Collaboration • Knowledge• Reduced Costs Management• Strengthen • Reduced Costs Culture • Supports• Build Teamwork Diversity• Enhances • It’s what the Communication learners want…
    12. 12. Social Media for the Learning ProfessionalThe 70:20:10 Learning Paradigm• 70% of learning & development activity takes place from real-life and on-the-job experiences, tasks and problem-solving.• 20% comes from feedback and from observing and working with role models.• 10% comes from formal training. Princeton Learning Philosophy: http://www.princeton.edu/hr/learning/philosophy/
    13. 13. Social Media for the Learning ProfessionalHow do Employees Learn? The Traditional Model of Workplace Training Formal Training Formal Training Formal Training Formal Training Formal Training Formal Training HIRED RETIRED Image Concept from Bill Mosher, built upon by Jane Bozarth
    14. 14. Social Media for the Learning ProfessionalHow do Employees Learn?This is Where the ‘Real’ Learning Takes Place Formal Training Formal Training Formal Training Formal Training Formal Training Formal Training HIRED RETIRED Image Concept from Bill Mosher, built upon by Jane Bozarth
    15. 15. Social Media for the Learning ProfessionalCurrent Examples of Social Learning• Mentoring • Case Studies• Role Plays • Coaching• Teleconferences • Round Robins• Games • Teach-Backs• Field Trips • Discussions• Icebreakers • Compare/Contrast• Group Projects • Debrief
    16. 16. Social Media for the Learning ProfessionalThe Convergence…Social Media is not new.Social Learning is not new.What is new is the convergence. Socialmedia technologies have advanced to a pointthat they are no longer a barrier to sociallearning. They can now be used to supportand enhance social learning
    17. 17. Social Media for the Learning ProfessionalThe Tools
    18. 18. Social Media for the Learning ProfessionalWhat is a BLOG? A blog (a blend of the term web log) is a type of website or part of a website. Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. via Wikipedia.org
    19. 19. Social Media for the Learning ProfessionalThe Benefits of Blogs? • Free • Easy To Use • Controllable • Trackable • Encourages Reflection • Enables Interaction (via Comments)
    20. 20. Social Media for the Learning ProfessionalUsing Blogs for Learning
    21. 21. Social Media for the Learning ProfessionalUsing Blogs for Learning
    22. 22. Social Media for the Learning ProfessionalUsing Blogs for Learning
    23. 23. Social Media for the Learning ProfessionalThe Tools
    24. 24. Social Media for the Learning ProfessionalWhat is a facebook? Facebook is a social networking service and website launched in February 2004. As of January 2011, Facebook has more than 600 million active users. Users may create a personal profile, add other users as friends, and exchange messages, including automatic notifications when they update their profile. Additionally, users may join common interest user groups, organized by workplace, school or college, or other characteristics. via Wikipedia.org
    25. 25. Social Media for the Learning ProfessionalThe Benefits of facebook? • Free, Easy To Use • Flexible • Expansive • Leverages Existing Tool • Enables and Encourages Sharing and Participation
    26. 26. Social Media for the Learning Professionalfacebook Pages for Learning
    27. 27. Social Media for the Learning ProfessionaliFrames: facebook Future Learning
    28. 28. Social Media for the Learning ProfessionalThe Tools
    29. 29. Social Media for the Learning ProfessionalWhat is a LinkedIn? LinkedIn is a business-oriented social networking site. Founded in December 2002, it is mainly used for professional networking. LinkedIn reports more than 100 million registered users, spanning more than 200 countries and territories worldwide. via Wikipedia.org
    30. 30. Social Media for the Learning ProfessionalThe Benefits of LinkedIn? • Free, Easy To Use • Leverages Existing Tool • Enables and Encourages Sharing and Participation
    31. 31. Social Media for the Learning ProfessionalThe Tools
    32. 32. Social Media for the Learning ProfessionalWhat is a Twitter? Twitter is a social networking and microblogging website. It enables users to send and read text-based posts composed of up to 140 characters, called tweets, which are displayed on the users profile page. Users can subscribe to other users tweets – this is known as following and subscribers are known as followers or tweeps. via Wikipedia.org
    33. 33. Social Media for the Learning ProfessionalThe Benefits of Twitter? • Free • Very Quick • Enables and Encourages Sharing and Participation
    34. 34. Social Media for the Learning ProfessionalSocial Media for Trainers – Why? The rules are changing… •10 Years Ago “Leave your cell phones home” •5 Years Ago “Turn off your cell phones” •2 Years Ago “Set your phones to vibrate” •Today “Please step outside if you need to use your phone”
    35. 35. Social Media for the Learning ProfessionalSocial Media for Trainers – Why? The rules are changing… •Tomorrow “Yes, you may use your cell phone during the session” This is a huge problem.
    36. 36. Social Media for the Learning ProfessionalSocial Media for Trainers – Why? The rules are changing… •Tomorrow “Yes, you may use your cell phone during the session” This is a huge problem. opportunity.
    37. 37. Social Media for the Learning ProfessionalLeveraging Social MediaLearners are entering sessionswith the ultimatetool forengagementalready in theirpockets.
    38. 38. Social Media for the Learning ProfessionalExamples of Social Media in Learning1. Trainer can receive real-time evaluations (Levels 1, 2, and 3)2. Learners can easily be engaged before, during, and after a session.3. Use Social Media to make key learning points stand out.4. Adds informal learning to formal learning plans.5. Taking Live Polls from Participants.
    39. 39. Social Media for the Learning ProfessionalThe Back Channel “A line of communication created by people in an audience to connect with others inside or outside the room, with or without the knowledge of the speaker…” Cliff Atkinson, The Backchannel
    40. 40. Social Media for the Learning ProfessionalThe Back Channel Participants no longer wait until after a session to perform an evaluation. Using Twitter and other Social Media tools, participants interact and provide feedback during and throughout a session.
    41. 41. Social Media for the Learning ProfessionalThe Back ChannelSpeakers andfacilitators have begunto embrace andencourage theBackchannel as ameans of collaborationand feedback during asession.
    42. 42. Social Media for the Learning ProfessionalLive Chats via TwitterWhile Twitter is generally usedasynchronously, groups have usedhashtags and dedicated time slots tocreate live chats.
    43. 43. Social Media for the Learning ProfessionalLive Chats via TwitterA popular chat for Learning Professionalsis #lrnchat. Each Thursday features two90-minute chat sessions, one at 11:30amEST, and another at 8:30pm EST.
    44. 44. Social Media for the Learning ProfessionalLive Chats via TwitterThese chats are an excellent way todevelop your knowledge, skills, andnetwork. For full details visit: http://lrnchat.wordpress.com/
    45. 45. Social Media for the Learning ProfessionalGetting Started… Resources
    46. 46. Social Media for the Learning ProfessionalBooks on Social Media
    47. 47. Social Media for the Learning ProfessionalLynda.com Training Lynda.com has a wonderful selection of technical training videos, including a nice walkthrough of Social Media Applications. You can join for $25 and get a full month of access.
    48. 48. Social Media for the Learning ProfessionalTwitter Users to ConsiderThere are millions of Twitter users. Hereare a few in the Learning andDevelopment field to consider following:Quinnovator Ginaschreck bobpikectt lrnchatarossett marciamarcia TerrenceWing ASTDLImrch0mp3rs taylorperforman tonybingham emasiecindyhugg tomkuhlmann bschlenker ASTDkenblanchard TheBobPikeGroup JaneBozarth jaycrossJIMPACT LearnNuggets tmiket
    49. 49. Social Media for the Learning ProfessionalYour Homework! Win a copy of this book!
    50. 50. Social Media for the Learning ProfessionalYour Homework!To be eligible to win the book raffle, simply dothe following: • Create a facebook Account • ‘Like’ the Misadventures in Learning Fan Page • Post one example of how you will use Social Media to enhance your Learning Programs
    51. 51. Social Media for the Learning ProfessionalYour Homework! Everyone who completes the three steps by MIDNIGHT FRIDAY will be entered into a raffle to win the book. The winner will be announced Monday on the ASTD Long Island Fan Page.
    52. 52. Social Media for the Learning ProfessionalQuestions???????
    53. 53. Welcome ASTD New York Metro Members & Guests Thank you!

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