About "If you build it they will come"
Unfortunately, they won’t... and that’s the challenge I love about the digital space. Acquiring new users, getting them activated, making sure they are retained, incentivizing them to invite friends and optimizing monetization for a sustainable business model.
In short I have co-founded and grown 3 startups. Growth Hacker / Lean Marketer / Growth Marketer. Co-founder and organizer of Growth Hackers Amsterdam. Fully bilingual in French and English.
★ Growth hacking (User Acquisition, Activation, Retention, Referral, Revenue)
★ Building a growth team and company mindset
★ Growth process building
★ Language/Market fit