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Pollard Kmwi 2007 Session C202
How Knowledge Drives Innovation - KMWI Presentation Nov-07
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- Slide 1: How Knowledge Drives Innovation
Dave Pollard
KMWorld & Intranets 2007 Session C202
dave.pollard@sympatico.ca
howtosavetheworld.ca
- Slide 2: The Value Propositions for KM
• Improve work productivity
• Improve decision making
• Increase capacities
• Increase understanding of risk
• Improve connectivity,
collaboration and knowledge
transfer (strengthen
relationships)
• Improve innovation
- Slide 3: Innovation Defined
• The process of commercializing
novel ideas
• Research customer needs
• Imagine ideas that meet those
needs
• Innovate offerings (products
and services) that realize those
needs
- Slide 4: Organizations Can Innovate:
• Their products and services
(including attributes and
bundling)
• Their processes (internal,
customer-facing, alliances/
chains, and technologies)
• Their customers’ experiences
(service, channels, wraparounds)
• Their business model (how they
make money)
- Slide 5: Case Study: MTG
• Manufacturer and
distributor of medical
instruments and supplies
• MTG, their competitors and
their customers have been
approached by Asian
manufacturers offering
comparable products 30%
cheaper
- Slide 6: Innovation
Connect Ask,
Study, Offer
Sense,
Learning
Unmet Innovation
Become Part,
Open,
Suspend
Create,
Needs Opportunities
Pay Attention,
Act, Realize,
Learn
Internal Focus
Be
Explain
Portfolio Map
Collaborat e
Self-
Aware
Appreciate
Question:
Recognize,
Ask Why/Why Not
Resolve
Correlate
Integrate
Reflect,
Imagine
Coordinate
Converse
Imagining
Innovation
Possibilities
Lab
Ideas,
Learning,
Wisdom of Stories
Crowds Portfolio
Canvassing Innovations:
Offerings, Tools
& Processes
Customers
Understand,
Open Space Diagnose,
Articulate
Events
Act, Realize, Prepare,
Strategy Implement Engage Others
Idea
Listen,
Observe,
Canvas
Co-Workers
Explore, Discover
Inquire,
Clustering
Canvass
Design,
Set Intentions,
Experiment
Organize
The Imagine,
Customer Focus
Brainstorm,
Question
Innovation
Discovering
Communities
Process
Unmet Needs
Customer
Anthropology Continuous
Innovation &
Improvisation
Need/Affinity
‘Thinking the Matrix
Customer Ahead’
Sessions
Continuous
How Knowledge
Insight
Environmental
Filtering
Scanning
Drives Innovation
Market Focus
Trends,
Weak Signals,
Developments
Imagining Innovation
Research
- Slide 7: Knowledge Programs that Support
Innovation
• Continuous Environmental
Scanning
• ‘Thinking the Customer Ahead’
Sessions
• Customer Anthropology
• Needs Analysis
• Open Space Events (‘Idea
Markets’ etc.
• ‘Wisdom of Crowds’
Canvassing
- Slide 8: The Research Process
I. Assembling
pertinent information
1. Identify relevant primary
and secondary
information sources
III. Articulating Meaning
2. Primary research: Make
and record observations; 1. State the problem/
conduct & record interviews question and your thesis
3. Secondary research: 2. Reiterate your structured
Read, extract, cite thinking (II. /3) from
4. Investigate: W5 + How; thesis down to the
Follow the leads underlying facts
3. Craft the ‘Opening Story’
with Current State,
‘complication’, and the
II. Sense-making problem/ question that
your thesis answers
1. Analysis: Deductive
4. Craft the conclusion with
arguments flowing
a restatement of thesis
logically from the
and key supporting
information
arguments, reminder of
2. Inferences: Inductive
why it’s important, and
arguments flowing
next step actions
logically from the
information
3. Structured thinking:
Documenting the
thought process from
facts up to thesis
- Slide 9: The Need-Affinity Matrix
- Slide 10: The Strategy Canvas
Color Post-Hole
Choice Labor
Saving
- Slide 11: What They’ll Do With Your Research (if you’re lucky)
The Practice of Imagination
Connect Ask,
Study, Offer
Sense,
Become Part,
Open,
Suspend
Distil,
Synthesize, Pay Attention,
‘Make Sense’ Learn
Be
Focused
Explain Collaborate
and
Self-
Appreciate
Aware
Recognize, Question:
Resolve Ask Why/Why Not
Implications Correlate
Integrate
Reflect,
Conceive
Possibilities
Coordinate
Converse
- Slide 12: What They’ll Do With Your Research (if you’re lucky)
The Innovation Process
Customers
Understand,
Diagnose,
Articulate
Realize,
Organize,
Implement,
Set Intentions,
Listen,
Refine
Observe,
Inquire, Canvass,
Co-Workers
Listen, Explore,
Engage,
Discover
Prepare,
Co-Design,
Brainstorm
Co-Develop
Re-Imagine
Question
Experiment,
Improvise
Communities