Kmwi2008 Pollard From Content To Context And From Collection To Connection V3


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Slides from my 2008 KMWorld & Intranets presentation From Content to Context and from Collection to Connection

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Kmwi2008 Pollard From Content To Context And From Collection To Connection V3

  1. 1. From Content to Context and from Collection to Connection The Changing Role of the IP How Gen Millennium Shares Knowledge Innovation in KM: What’s Next KMWorld & Intranets 2008 [email_address]
  2. 2. What KM 1.0 Was Supposed to Solve (1994-2003) “Let’s centralize this to reduce wasted conversations” “Let’s put all the important stuff inside the firewall on Intranets & groupware” “Let’s put all the marketing stuff on our website” (A PRIVATE SECTOR PERSPECTIVE)
  3. 3. The KM 1.0 Model (1994-2003) acquire store disseminate add value Know-what Collection Content Just in case IPs are good at this… but users mostly didn’t care <ul><li>Davenport found: </li></ul><ul><li>workers still spend half of every day processing work-related information: </li></ul><ul><li>e-mail (2h), phone (1h), f2f and looking for information (1h) </li></ul><ul><li>intranets = multiple, un-integrated tools, not effectively used </li></ul><ul><li>most workers have poor search, poorer research skills </li></ul><ul><li>work effectiveness tends to be proportional to time invested in, and size of, networks </li></ul><ul><li>Executives said: </li></ul><ul><ul><li>outsource it </li></ul></ul><ul><ul><li>disintermediate it </li></ul></ul><ul><ul><li>got mine </li></ul></ul><ul><ul><li>doesn’t address what’s </li></ul></ul><ul><ul><li>keeping me awake at night </li></ul></ul><ul><li>Front Line said: </li></ul><ul><ul><li>that’s not my knowledge process </li></ul></ul><ul><ul><li>can’t find anything </li></ul></ul><ul><ul><li>all I need is a rough answer now </li></ul></ul><ul><ul><li>yeah, but what does it mean </li></ul></ul>(A PRIVATE SECTOR PERSPECTIVE)
  4. 4. The Rise & Fall of KM 1.0 Chasing the Hottest IT: Effects of Information Technology Fashion on Organizations Ping Wang
  5. 5. Trying Again: KM 2.0 (2004-) everything (unless illegal/top secret) accessible to all (no Intranet) public websites (boundaries established by firewall) public presence stories (detailed, context-rich); visualization-rich analyses &quot;best practices' (stripped down) content format paradigm communities of passion - self-managed and ad hoc, conversation-focused  communities of practice - centrally established and managed, content-focused communities RSS-publishable and subscribable personal web pages, blogs and small-group-created wikis; main information flows are p2p large complicated centrally-managed intranets to publish and browse content; main information flows are up-down content publishing, browsing and information flow personal content management tools - everyone manages their own content, just-in-time, harvestable large centralized just-in-case content repositories of 'submitted' 'reusable' documents with standardized taxonomy and search tools content management, search and delivery platform KM 2.0: context + connection KM 1.0: content + collection
  6. 6. The KM 2.0 Model make sense connect canvass scan Know-who Connection Context Just in time But can IPs do this ? acquire store disseminate add value Know-what Collection Content Just in case publish
  7. 7. The Evolving Role of the IP <ul><li>IMPROVING PERSONAL PRODUCTIVITY </li></ul><ul><li>Facilitating PCM : helping people to self-find, self-filter, self-publish, self-subscribe, and self-organize ‘stuff’ </li></ul><ul><li>Teaching research skills: methods, not tools </li></ul><ul><li>IMPROVING CONNECTION </li></ul><ul><li>Facilitating conversations: with new simple, real-time connectivity tools (IM, screen-sharing, desktop video) </li></ul><ul><li>Facilitating JIT canvassing: helping people discover who knows what and connecting them </li></ul><ul><li>IMPROVING CONTEXT </li></ul><ul><li>Story teaching/recording </li></ul><ul><li>Environmental scanning: discovering and communicating what’s new, what’s risky and what’s important, </li></ul><ul><li>Sensemaking: assessing and communicating what it means, what people think about it, what’s being done, what should be done, who should be talking with whom, what is important to learn </li></ul>
  8. 8. KM 2.0: JIT Canvassing facilitate creation of p2p communities of passion create canvassing request form self-managed CoPs canvassing request form user seeks information completes form distributes Information request assesses who to canvass create virtual presence tools responses from those canvassed follow-up conversations real-time virtual presence tools Knowledge transfer
  9. 9. KM 2.0: Environmental Scanning News, Magazines, Trade Publications RSS Feeds, Profiles Hot & Emerging Issues Lists Surveys “ Seeing What’s Next” activities Internal “What It Means” Discussions Cultural Anthropology Customer and Employee Interviews “ Thinking the Customer Ahead” Events Filters Abstracts Distribution Lists URGENCY IMPORTANCE Seeing What’s Next LIKELIHOOD % CONSEQUENCE $ Risk/Opportunity Assessment Urgency/Importance Assessment sensemaking
  10. 10. KM 2.0: Sensemaking ALERT BRIEFING New & Urgent? New & Important? SURVEY RESEARCH What do People Think/ What are They Doing? What Does it All Mean? GUIDANCE What Should We Do? P2P EVENTS Who Should Be Talking About It? SELF- ASSESSMENT TOOLS How Are We Doing? environmental scan canvass Analyze, question invite checklist etc. direct
  11. 11. KM 2.0: Visualization
  12. 12. KM 2.0: Just in Time Who’s Available To Answer My Question Right Now?
  13. 13. KM 2.0: Simple Virtual Presence Desktop VideoConferencing: Simple Virtual Presence Real Time Anywhere 7/24 Free
  14. 14. Gen Millennium <ul><li>Larger than the Boomer generation </li></ul><ul><li>Digital natives…but that doesn’t mean they use groupware </li></ul><ul><li>See e-mail as a waste of time </li></ul><ul><li>JIT real-time anytime conversational knowledge exchange </li></ul><ul><li>Average 12 jobs in their career </li></ul><ul><li>Self-directed self-motivated P2P learning </li></ul><ul><li>Oral culture, successive approximation understanding </li></ul><ul><li>Will never know their employer’s business </li></ul><ul><li>Think research is the same as search </li></ul>and they will determine what KM 2.0 looks like…
  15. 15. Blogs as Courseware What else might emerge in KM 2.0?
  16. 16. Cultural Anthropology <ul><li>Observe and record behaviour (workers and/or customers) </li></ul><ul><li>Ask questions about what doesn’t make sense </li></ul><ul><li>Find and study workarounds </li></ul><ul><li>Look for what they can no longer see </li></ul><ul><li>Look for opportunities (underused resources; competitive advantage) </li></ul><ul><li>Help them be more effective </li></ul><ul><li>Report back systemic problems </li></ul>What else might emerge in KM 2.0?
  17. 17. Simulations & Scenarios What else might emerge in KM 2.0?
  18. 18. Proximity Locators What else might emerge in KM 2.0?
  19. 19. Affinity Detectors What else might emerge in KM 2.0?
  20. 20. Peer-to-Peer Sharing of Education What else might emerge in KM 2.0?
  21. 21. Content Moves to Cyberspace What else might emerge in KM 2.0?
  22. 22. Mind Mapping What else might emerge in KM 2.0?
  23. 23. GPS/GoogleMaps Mashups What else might emerge in KM 2.0?
  24. 24. Open Space Problem-Solving What else might emerge in KM 2.0?
  25. 25. Virtual World Collaboration What else might emerge in KM 2.0?