The newsroom in your pocket

Newsroom in your pocket
Covering breaking news with a mobile phone
Strategies to engage with tomorrow’s news consumers – and creators

“Singularity”
“The computer in your cellphone today is a million times cheaper and a thousand times more powerful and about a hundred thousand times smaller than the one at MIT in 1965. What used to fit in a building now fits in your pocket.
“What fits in your pocket now will fit inside a blood cell in 25 years.”
--Futurist Ray Kurzweil

Future Displays
From CES:
Quantum LED technology
Creates LED grid in RGB color
Powered by temp differential
Bluetooth connectivity
Augmented reality

How Good is the Video?

“Inflection Points”
Iran: Twitter+Mobile+Facebook
“Hamed” is an Iranian refugee living in the Netherlands, and it was from there that he posted the death of 27-year-old NedaSalehiAfghaSoltani.
"I am no hero," Hamedsaid. "The real hero is my friend who risked his life making the video."
A Facebook friend, that is. Hamed never met the author of the film except on the social networking site.

World Cup Soccer 2010
ESPN announced an $100MM plus investment into mobile video in 2011.
“Fans don’t care how they get their content as long as they get it.
“Mobile is personal, mobile is digital, mobile is video and mobile is social.”
--Brian Colbert, senior director of mobile ad sales at ESPN

Tablets, tablets, everywhere!
More than 80 tablets announced at the CES show.
Each wants you to develop content for their store (Apple’s iPad App store now larger than their laptop biz)
“Hope you have a good browser on that thing…”

A Brief Aside About Equipment
“The best camera in the world is the one that you have with you when the picture happens.”
Way too many variables in each market to make a blanket recommendation (carrier coverage, local HSDPA servers down-rezzing videos, etc.)

DeviceAnywhere

DeviceAtlas

What’s in Your Backpack?
#1 cause of video problems: dirty optics
(the phone is in your pocket, after all…)

Noise Cancelling + Mike

Battery Booster(s)

GorillaMobile Tripod

Gaff Tape / Duct Tape

Armored Case

Skills Overview
Identify & connect with sources while in the field
Coordinate with other team members
Search and access content in various forms (web, video)
Accurately & quickly enter text
Capture, edit & transmit still photos
Capture, edit & transmit audio
Capture, edit & transmit video

Skills Overview
8. Use GPS to navigate to a location
9. Upload content to a CMS
10. Stream audio/video live to web
11. Transmit/share files with another reporter’s mobile device
12. Generate or use QR codes
13. Geo-tag content

1. Find Sources
Social Networking sites – join them all and establish a presence
Facebook, LinkedIn, Twitter, Tumblr, Quora, Gowalla, SCVNGR, FourSquare
CrossPaths, StreetMaven, TweetyMap, MeetUp

2. Coordinate Coverage
Yammer
Posterous
Tumblr
Weegoh
CrossPathz
BrightKite

EnLegion

3. Search & Access Content
Beyond Google:
Dragon Medical, iTriage
World Factbook
HazMat, PoliceScanner
Wikipanion Plus
Firefighter Companion
VideoTime for Facebook
EzUbi (for your audio/video)
DailyMotion Premium (for viral videos)

4. Accurately Enter Text
Dragon
Dictate

TextExpander

SimpleNote

5. Capture & Edit Photos
Photoshop Express

Instagram

MediaMarker

Scanner Pro

Photo Transfer

6. Capture & Edit Audio
Audioboo

Caster: Mobile Studio

7. Capture & Edit Video
iMovie

Splice

8. Use GPS to Navigate

9. Upload Content to CMS
Blogpress

WordPress

Via E-Mail
Blogger
LiveJournal
Squarespace
Typepad
Picasa
Flickr

10. Stream Audio/Video Live
UStream

11. Transfer Files
Filer

12. Generate/Use QR Codes

BeeTagg

13. Geo-Tag Content

SeeClickFix

Monitor Comments with Disqus

Learning/Training in Tools
MobileQuest - http://www.artesianmedia.com/mobilequest
Make it fun & non-threatening
Give prizes at the end

Most successful big media company in the world
Very forward-thinking
Aggressive approach to new technology
Schibsted – Fast Bear toMarket

FasterThan TV
VG.nohadthe video 6 hoursbeforethe TV newschannelscouldgettheir video tothestation, ingested, edited, v/o, etc.

Organizing Chaos
MISTAKES:
Many voices
Logistics
Getting material to office

Not Always Reliable
Rumor: Indian gov’t asking Twitter to be shut down because it was being used by terrorists to track cops
Reality: rumor spread by high school junior in Boston

Shelby Star

Reuters

Hierarchical Information Flow
Question:
How often, and under what conditions, do you interact with your readers?

Wildfires – Urgent Need for Info

Readers Do It Themselves

Monetization

For the Code Geeks…

http://damarinberlin.wordpress.com	84
http://www.digitalfamily.com	70
http://www.conseilsmarketing.fr	65
http://www.iphone-entreprise.com	45
http://www.conseilsmarketing.com	22
http://azgo.vn	1
http://www.planearth.net	1
http://www.globalcareerlink.com	1

The newsroom in your pocket

by DaveLaFontaine on Jan 20, 2011

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The newsroom in your pocket — Presentation Transcript