Managing The Content Marketing Avalanche! B2B Content Marketing in 2014
by Dave Chaffey, Author, consultant and trainer at Smart Insights Digital Marketing Advice on Nov 06, 2013
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Presented as a Keynote to the B2B Marketing Content Avalanche Conference in London on 7th November 2013. ...
Presented as a Keynote to the B2B Marketing Content Avalanche Conference in London on 7th November 2013.
In this Keynote, I highlight some of the latest research in Content Marketing practices pulling out 10 trends needed to make the most of content marketing in 2014.
Examples show how leading companies are prioritising, managing and optimising their B2B content marketing including examples of new applications and new interactive B2B content marketing tools.
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