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IDM Internet Marketing Strategy

by Author and publisher of Marketing Strategy advice site SmartInsights.com at Smart Insights Digital Marketing Advice on Nov 18, 2008

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Last updated May 2012. The latest practical tools can be downloaded from http://www.smartInsights.com/digital-marketing-strategy. This is a one day masterclass I used to give on The IDM Diploma in ...

Last updated May 2012. The latest practical tools can be downloaded from http://www.smartInsights.com/digital-marketing-strategy. This is a one day masterclass I used to give on The IDM Diploma in Digital Marketing Strategy Session. It gives a structure and tools for developing a plan for online customer acquisition, conversion and development.

I developed the original Internet Marketing programme for the IDM in 2005 and gave this talk until 2012. All the latest tools are available on Smart Insights available in a Digital Strategy Toolkit and there is a popular free Internet marketing plan download for members too.

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