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Waking Up Dormant Customers

by Associate Director, Marketing at Datran Media on Sep 23, 2009

  • 7,045 views

Did you know acquiring a new customer can cost 6 to 7 times more than retaining an existing one? This presetnation explores how retailers can apply audience measurement and analytics to successfully ...

Did you know acquiring a new customer can cost 6 to 7 times more than retaining an existing one? This presetnation explores how retailers can apply audience measurement and analytics to successfully win back dormant customers.

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Waking Up Dormant Customers Waking Up Dormant Customers Presentation Transcript