Making Textbooks Affordable for the University System of Ohio

Making Textbooks Affordable for the University System of Ohio Student Success Assessment Summit, 23-Jun-2009, Columbus, OH Peter Murray, Assistant Director for New Service Development, OhioLINK This work is licensed under a Creative Commons Attribution-ShareAlike 3.0 United States License. To view a copy of this license, visit http://creativecommons.org/ licenses/by-sa/3.0/us/ or send a letter to Creative Commons, 543 Howard Street, 5th Floor, San Francisco, California, 94105, USA. Other rights are available; please contact the author for more information. Attributed photographs from Flikr, used under Creative Commons derivatives-okay licenses.

8 percent for 4-year private institutions. Annual Percentage Increase in College Textbook Prices, College Tuition and Fees, and Overall Price Inflation, December 1986 to December 2004 While many factors affect textbook pricing, the increasing costs associated College Textbooks: Enhanced Offerings Appear to Drive Recent Price Increases. Washington, DC: US Government Accountability Ofﬁce. 441 G Street NW, Washington, DC 20548. Tel: 202-512-6000; Web site: http://www.gao/gov, 2005

Figure 1: The Typical Life Cycle of a College Textbook Development Distribution Purchase Publishers produce Bookstores stock new and Students purchase and use books, textbooks and market them used textbooks then decide whether to keep or sell them to instructors, who choose and assign textbooks · Student pays retail price for new, or 75% Student keeps book, of the new retail price gets no money back for used, if available Bookstores Students Student trades/sells Instructor reorders book book to friend or online buyer, may Instructors · Bookstore buys used books from · Bookstore buys used book get some money back wholesalers for 50% of new retail price · Student gets 50% of new retail price Instructor does not reorder book · Wholesaler buys used book New edition released or no buyback · Studentretail price35% of new gets 5 to possible, student gets no money back Publishers Wholesaler Bookstore buyback Source: GAO analysis (presentation). Art Explosion and Clipart.com (images). College Textbooks: Enhanced Offerings Appear to Drive Recent Price Increases. Washington, DC: US Government Accountability Ofﬁce. 441 G Street NW, Washington, DC 20548. Tel: Publishers develop and produce textbooks and accompanying materials 202-512-6000; Web site: http://www.gao/gov, 2005

“Textbook Buyback Tent” by Peter Murray

p le c i r in P Student Centered “Students Studying by the lakes” by kcowell

p le c i r in P Cultural and Systemic Transformation “transformation..” by Sir Mervs

p le c i r in P Quality of Learning Outcomes “[untitled]” by K. Sawyer

p le c i r in P Academic Freedom “New York's Liberty Island - Statue Of Liberty & Seagull” by David Paul Ohmer

p le c i r in P Bookstores and Revenue “Money!” by Tracy O

p le c i r in P Accessibility “Access for skinny wheelchairs only” by Richard Drdul

g y a te S tr Heighten Awareness of Textbook Costs “Alicia Martin: Biograﬁas - Cascade of books” by library_mistress

g y a te S tr Open Educational Resources “Give us this day...” by Mr. Kris

g y a te S tr Volume Pricing Discounts “How to spend less without being miserable” by Leo Reynolds

g y a te S tr Modularized Content Purchasing “Pablo's cubism period began at three” by woodleywonderworks

CourseSmart Trials and Promotion

CourseSmart Trials and Promotion • Existing savings of approx. 50% of New List Price (http://textbooks.uso.edu/)

CourseSmart Trials and Promotion • Existing savings of approx. 50% of New List Price (http://textbooks.uso.edu/) • Seeking High Enrollment Courses for Testing Discounts of Up to 65% off New List Price

CourseSmart Trials and Promotion • Existing savings of approx. 50% of New List Price (http://textbooks.uso.edu/) • Seeking High Enrollment Courses for Testing Discounts of Up to 65% off New List Price • Contact Steve Acker (acker.1@osu.edu) or Peter Murray to participate

Investigate and Use Open Educational Resources

Investigate and Use Open Educational Resources • Create Inventory of Resources and Align Resources With Regents’ TAG Communities

Investigate and Use Open Educational Resources • Create Inventory of Resources and Align Resources With Regents’ TAG Communities • Faculty Innovator Awards to Apply Resources to Courses

Investigate and Use Open Educational Resources • Create Inventory of Resources and Align Resources With Regents’ TAG Communities • Faculty Innovator Awards to Apply Resources to Courses • Watch http://uso.edu/ opportunities/textbooks/ innovatorGrants.php

Textbook Affordability Grants

Textbook Affordability Grants • Development of Open Educational Resources

Textbook Affordability Grants • Development of Open Educational Resources • Targeting High Enrollment Courses

Textbook Affordability Grants • Development of Open Educational Resources • Targeting High Enrollment Courses • Watch http://uso.edu/ opportunities/textbooks/ innovatorGrants.php

For More Information Peter Murray, peter@OhioLINK.edu http://dltj.org/article/ssas-2009/

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Making Textbooks Affordable for the University System of Ohio

by Peter Murray on Jun 23, 2009

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