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Making Textbooks Affordable for the
University System of Ohio

Student Success Assessment Summit, 23-Jun-2009, Columbus, O...
8 percent for 4-year private institutions.

Annual Percentage Increase in College Textbook Prices, College Tuition and Fee...
Figure 1: The Typical Life Cycle of a College Textbook


        Development                   Distribution               ...
“Textbook Buyback Tent” by Peter Murray
p le
                 c i
         r in
     P

                    Student
                   Centered




“Students Stud...
p le
                 c i
         r in
     P   Cultural and
           Systemic
        Transformation




“transformati...
p le
                  c i
         r in
     P           Quality of
                  Learning
                 Outcomes
...
p le
                 c i
         r in
     P

                  Academic
                  Freedom




“New York's Liber...
p le
                c i
         r in
     P

      Bookstores and
         Revenue




“Money!” by Tracy O
p le
                 c i
         r in
     P



             Accessibility




“Access for skinny wheelchairs only” by R...
g y
               a te
      S tr




                                  Heighten Awareness of
                           ...
g y
                a te
       S tr




               Open Educational Resources
“Give us this day...” by Mr. Kris
g y
              a te
      S tr




             Volume Pricing Discounts
“How to spend less without being miserable” by...
g y
              a te
      S tr




            Modularized Content Purchasing
“Pablo's cubism period began at three” by...
CourseSmart Trials and
     Promotion
CourseSmart Trials and
     Promotion
CourseSmart Trials and
     Promotion
•   Existing savings of approx.
    50% of New List Price
    (http://textbooks.uso....
CourseSmart Trials and
     Promotion
•   Existing savings of approx.
    50% of New List Price
    (http://textbooks.uso....
CourseSmart Trials and
     Promotion
•   Existing savings of approx.
    50% of New List Price
    (http://textbooks.uso....
Investigate and Use Open
  Educational Resources
Investigate and Use Open
  Educational Resources
Investigate and Use Open
  Educational Resources
•   Create Inventory of
    Resources and Align
    Resources With Regent...
Investigate and Use Open
  Educational Resources
•   Create Inventory of
    Resources and Align
    Resources With Regent...
Investigate and Use Open
  Educational Resources
•   Create Inventory of
    Resources and Align
    Resources With Regent...
Textbook Affordability
       Grants
Textbook Affordability
       Grants
Textbook Affordability
       Grants
•   Development of Open
    Educational Resources
Textbook Affordability
       Grants
•   Development of Open
    Educational Resources

•   Targeting High
    Enrollment ...
Textbook Affordability
       Grants
•   Development of Open
    Educational Resources

•   Targeting High
    Enrollment ...
For
More
Information
Peter Murray,
peter@OhioLINK.edu

http://dltj.org/article/ssas-2009/
Making Textbooks Affordable for the University System of Ohio
Making Textbooks Affordable for the University System of Ohio
Making Textbooks Affordable for the University System of Ohio
Making Textbooks Affordable for the University System of Ohio
Making Textbooks Affordable for the University System of Ohio
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Making Textbooks Affordable for the University System of Ohio

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Talk given at the Student Success Assessment Summit on 23-Jun-2009 in Columbus, Ohio.

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Transcript of "Making Textbooks Affordable for the University System of Ohio"

  1. 1. Making Textbooks Affordable for the University System of Ohio Student Success Assessment Summit, 23-Jun-2009, Columbus, OH Peter Murray, Assistant Director for New Service Development, OhioLINK This work is licensed under a Creative Commons Attribution-ShareAlike 3.0 United States License. To view a copy of this license, visit http://creativecommons.org/ licenses/by-sa/3.0/us/ or send a letter to Creative Commons, 543 Howard Street, 5th Floor, San Francisco, California, 94105, USA. Other rights are available; please contact the author for more information. Attributed photographs from Flikr, used under Creative Commons derivatives-okay licenses.
  2. 2. 8 percent for 4-year private institutions. Annual Percentage Increase in College Textbook Prices, College Tuition and Fees, and Overall Price Inflation, December 1986 to December 2004 While many factors affect textbook pricing, the increasing costs associated College Textbooks: Enhanced Offerings Appear to Drive Recent Price Increases. Washington, DC: US Government Accountability Office. 441 G Street NW, Washington, DC 20548. Tel: 202-512-6000; Web site: http://www.gao/gov, 2005
  3. 3. Figure 1: The Typical Life Cycle of a College Textbook Development Distribution Purchase Publishers produce Bookstores stock new and Students purchase and use books, textbooks and market them used textbooks then decide whether to keep or sell them to instructors, who choose and assign textbooks · Student pays retail price for new, or 75% Student keeps book, of the new retail price gets no money back for used, if available Bookstores Students Student trades/sells Instructor reorders book book to friend or online buyer, may Instructors · Bookstore buys used books from · Bookstore buys used book get some money back wholesalers for 50% of new retail price · Student gets 50% of new retail price Instructor does not reorder book · Wholesaler buys used book New edition released or no buyback · Studentretail price35% of new gets 5 to possible, student gets no money back Publishers Wholesaler Bookstore buyback Source: GAO analysis (presentation). Art Explosion and Clipart.com (images). College Textbooks: Enhanced Offerings Appear to Drive Recent Price Increases. Washington, DC: US Government Accountability Office. 441 G Street NW, Washington, DC 20548. Tel: Publishers develop and produce textbooks and accompanying materials 202-512-6000; Web site: http://www.gao/gov, 2005
  4. 4. “Textbook Buyback Tent” by Peter Murray
  5. 5. p le c i r in P Student Centered “Students Studying by the lakes” by kcowell
  6. 6. p le c i r in P Cultural and Systemic Transformation “transformation..” by Sir Mervs
  7. 7. p le c i r in P Quality of Learning Outcomes “[untitled]” by K. Sawyer
  8. 8. p le c i r in P Academic Freedom “New York's Liberty Island - Statue Of Liberty & Seagull” by David Paul Ohmer
  9. 9. p le c i r in P Bookstores and Revenue “Money!” by Tracy O
  10. 10. p le c i r in P Accessibility “Access for skinny wheelchairs only” by Richard Drdul
  11. 11. g y a te S tr Heighten Awareness of Textbook Costs “Alicia Martin: Biografias - Cascade of books” by library_mistress
  12. 12. g y a te S tr Open Educational Resources “Give us this day...” by Mr. Kris
  13. 13. g y a te S tr Volume Pricing Discounts “How to spend less without being miserable” by Leo Reynolds
  14. 14. g y a te S tr Modularized Content Purchasing “Pablo's cubism period began at three” by woodleywonderworks
  15. 15. CourseSmart Trials and Promotion
  16. 16. CourseSmart Trials and Promotion
  17. 17. CourseSmart Trials and Promotion • Existing savings of approx. 50% of New List Price (http://textbooks.uso.edu/)
  18. 18. CourseSmart Trials and Promotion • Existing savings of approx. 50% of New List Price (http://textbooks.uso.edu/) • Seeking High Enrollment Courses for Testing Discounts of Up to 65% off New List Price
  19. 19. CourseSmart Trials and Promotion • Existing savings of approx. 50% of New List Price (http://textbooks.uso.edu/) • Seeking High Enrollment Courses for Testing Discounts of Up to 65% off New List Price • Contact Steve Acker (acker.1@osu.edu) or Peter Murray to participate
  20. 20. Investigate and Use Open Educational Resources
  21. 21. Investigate and Use Open Educational Resources
  22. 22. Investigate and Use Open Educational Resources • Create Inventory of Resources and Align Resources With Regents’ TAG Communities
  23. 23. Investigate and Use Open Educational Resources • Create Inventory of Resources and Align Resources With Regents’ TAG Communities • Faculty Innovator Awards to Apply Resources to Courses
  24. 24. Investigate and Use Open Educational Resources • Create Inventory of Resources and Align Resources With Regents’ TAG Communities • Faculty Innovator Awards to Apply Resources to Courses • Watch http://uso.edu/ opportunities/textbooks/ innovatorGrants.php
  25. 25. Textbook Affordability Grants
  26. 26. Textbook Affordability Grants
  27. 27. Textbook Affordability Grants • Development of Open Educational Resources
  28. 28. Textbook Affordability Grants • Development of Open Educational Resources • Targeting High Enrollment Courses
  29. 29. Textbook Affordability Grants • Development of Open Educational Resources • Targeting High Enrollment Courses • Watch http://uso.edu/ opportunities/textbooks/ innovatorGrants.php
  30. 30. For More Information Peter Murray, peter@OhioLINK.edu http://dltj.org/article/ssas-2009/
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