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5-Step Strategy Boot Camp: Elevate Change Communication
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5-Step Strategy Boot Camp: Elevate Change Communication

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Traditional models of change communication are akin to forcing medicine down a child's throat. A better model starts with treating employees like mature adults. Show the problem, solicit input, let …

Traditional models of change communication are akin to forcing medicine down a child's throat. A better model starts with treating employees like mature adults. Show the problem, solicit input, let them solve the problem, and engage an expert to guide this difficult process.

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  • 1. 5-step strategy boot camp elevate change communication Share data – rather than “explaining.” Cross-functional task force – staff in charge Outside expert to guide the process Physical “war room” to focus the change effort Communication through open internal social network. Copyright 2014 by Dannielle Blumenthal. Free to re-use with attribution. All opinions are those of the author.