Resume File


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Resume File

  1. 1. Thank you for allowing me the opportunity to introduce myself to your company. I am excited to share with you a bit about my experience, personality and goals. Throughout my career I have contributed to the success of leading experiential campaigns, integrated marketing programs and corporate event executions. Working for The Walt Disney Company has afforded me the level of hands-on experience to position me for greater roles and challenges in event management and marketing communication; while my role with Future Affairs Productions had taught me to think outside the box and exceed clients' expectations for their event goals. I hope you enjoy reading through my qualifications and viewing some photographs of a recent event I had the pleasure of planning and producing. Sincerely, Danielle Sarno
  2. 2. 110 Crossing Dr, Box 303 845.926.7476 Danielle M. Sarno Cumberland, RI 02864 Detail oriented with three years in event management and broadcast media with the innate ability to coordinate and execute seamless events and marketing programs. Experienced in managing media schedules, creating unique event marketing opportunities and building client relationships to meet and exceed expectations. Proven aptitude to balance priorities, meet deadlines and provide exceptional quality in a dynamic, high pressure environment. Future Affairs Productions, Providence RI Aug 2008 – Nov 2008 Event Account Manager Identified and built relationships with key organizations in order to expand client base and generate new business. Established budgets, negotiated with vendors and suppliers to ensure we received their best rates while maintaining maximum quality. Selected Achievements • Conceptualized event themes, schedules, design and décor to effectively meet the needs of clients including Eli Lily, Fidelity Investments, Harvard University, Mohegan Sun Casino and Ultra 88 Night Club • Represented the company at networking and industry events in order to build relationships with vendors, suppliers and event companies through ISES Rhode Island, ISES New England and MPI New England The Walt Disney Company, Boston MA Sept 2006 – Aug 2008 Account Executive Developed local experiential and integrated marketing programs for clients in the retail, media and consumer products industries to create customized events and promotions that highlighted client objectives and aligned with the Disney brand. Created partnerships and promotions, which extended across other Disney Divisions including Publishing, Disney Consumer Products, Disney Channel, Disney Online and Family Fun magazine. Marketing and Promotions Assistant Functioned as point of contact for promotional partners. Assisted in supervision of promotional efforts associated with events and appearances to ensure seamless activation and production. Aided the sourcing and purchasing of all event specific promotional merchandise for station events. Facilitated and participated in weekly brainstorming meetings in order to develop new and exciting ideas to present to internal sales managers and external partners. Selected Achievements • Facilitated and managed partner relationships with accounts, including Inland America Retail Management, Autism Alliance of Metro West and The Little Gym to ensure client satisfaction and continued activation • Assisted in the execution of signature Radio Disney events locally: “Feelin’ Groovy” and “Move It,” are both health and wellness initiatives crossing into 42 radio Disney owned and operated markets and “Jingle Jam,” a national holiday tour which visited upwards of 30 markets • Locally Executed national sponsorships including Hasbro Toys, Ad Council, FYE, Nintendo Wii and Ragu Bryant University, Smithfield RI Sept 2003 – May 2007 Bachelor of Arts in Communication Selected Achievements • Achieved Dean’s List recognition by maintaining a G.P.A. of 3.2 • Obtained a competitive internship position at WCBS-TV in New York, NY with the Entertainment Producer in 2006
  3. 3. Milestone Construction Company Christmas Party The River Palm Terrace, Mahwah NJ December 11, 2008 Décor
  4. 4. Centerpieces
  5. 5. Party Time