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Hypejar: Discover the Future
 

Hypejar: Discover the Future

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Hypejar is a crowd-sourced platform for people to discover and track gadgets, movies, and music that haven’t been released yet.

Hypejar is a crowd-sourced platform for people to discover and track gadgets, movies, and music that haven’t been released yet.

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    Hypejar: Discover the Future Hypejar: Discover the Future Presentation Transcript

    • We know what YOUR consumers wantMonday, June 24, 2013
    • Monday, June 24, 2013
    • Monday, June 24, 2013
    • Your consumers wants whateverybody wants:Monday, June 24, 2013
    • Your consumers wants whateverybody wants:Monday, June 24, 2013
    • Your consumers wants whateverybody wants:The newest, coolest thing thatno one has even heard of.Monday, June 24, 2013
    • Your consumers wants whateverybody wants:The newest, coolest thing thatno one has even heard of.Monday, June 24, 2013
    • Your consumers wants whateverybody wants:This phenomenon is calledNewismThe newest, coolest thing thatno one has even heard of.Monday, June 24, 2013
    • Monday, June 24, 2013
    • Newism:The phenomenon and what it’s worthMonday, June 24, 2013
    • Newism:The phenomenon and what it’s worthNewism is:Monday, June 24, 2013
    • Newism:The phenomenon and what it’s worthNewism is:Creative destruction, hyper-competition,globalism, consumerism on steroids and acelebration of innovation, all in one. For brands,new and established, it boils down to capturingand holding consumers’ attention. Whileconsumers attention spans might be shorterand shorter, the rewards can be instant andmassive.*http://www.trendwatching.com/trends/newism/Monday, June 24, 2013
    • Monday, June 24, 2013
    • In a worldWhere the average attention spanIs 8 secondsMonday, June 24, 2013
    • In a worldWhere the average attention spanIs 8 secondsABA is KEYMonday, June 24, 2013
    • In a worldWhere the average attention spanIs 8 secondsAlways Be AdaptingABA is KEYMonday, June 24, 2013
    • Monday, June 24, 2013
    • How do we know what to adapt to?Monday, June 24, 2013
    • How do we know what to adapt to?In the past,businessexecutives haveused marketresearch tosteer productdevelopment.Monday, June 24, 2013
    • How do we know what to adapt to?Today, market research isOLD.In the past,businessexecutives haveused marketresearch tosteer productdevelopment.Monday, June 24, 2013
    • How do we know what to adapt to?Today, market research isOLD.How can we use theinformation fromthe PAST to createfuture productswhen people arealways looking forthe NEW thing?In the past,businessexecutives haveused marketresearch tosteer productdevelopment.Monday, June 24, 2013
    • Monday, June 24, 2013
    • If NEW is better than OLD, what’s thepoint of analyzing the past?Monday, June 24, 2013
    • If NEW is better than OLD, what’s thepoint of analyzing the past?According to a Forrester reportreleased in 2012, business executivespolled revealed that the market insightsthey get from traditional marketresearch methods were not beingtranslated into advertising strategies.Monday, June 24, 2013
    • If NEW is better than OLD, what’s thepoint of analyzing the past?Big data is too big to translate intousable information so it is usually NOTused.According to a Forrester reportreleased in 2012, business executivespolled revealed that the market insightsthey get from traditional marketresearch methods were not beingtranslated into advertising strategies.Monday, June 24, 2013
    • Monday, June 24, 2013
    • What does this haveto do with Newism?Monday, June 24, 2013
    • What does this haveto do with Newism?Monday, June 24, 2013
    • What does this haveto do with Newism?Monday, June 24, 2013
    • We have to leverage the idea ofNewism and find a way to studythe FUTURE.What does this haveto do with Newism?Monday, June 24, 2013
    • Monday, June 24, 2013
    • Who will benefit from Newism?Monday, June 24, 2013
    • Who will benefit from Newism?YOU!Monday, June 24, 2013
    • Who will benefit from Newism?YOU!By studying the future, productsthat come out will be totallytailored to YOU.Monday, June 24, 2013
    • Who will benefit from Newism?YOU!By studying the future, productsthat come out will be totallytailored to YOU.This means:Monday, June 24, 2013
    • Who will benefit from Newism?YOU!By studying the future, productsthat come out will be totallytailored to YOU.This means:More products that youactually likeMonday, June 24, 2013
    • Monday, June 24, 2013
    • Who ELSE will benefit from Newism?Monday, June 24, 2013
    • Who ELSE will benefit from Newism?Companies!Monday, June 24, 2013
    • Who ELSE will benefit from Newism?Companies!By studying the future, we willtotally streamline productdevelopment.Monday, June 24, 2013
    • Who ELSE will benefit from Newism?Companies!By studying the future, we willtotally streamline productdevelopment.And THAT means:Monday, June 24, 2013
    • Who ELSE will benefit from Newism?Companies!By studying the future, we willtotally streamline productdevelopment.And THAT means:Less wasteMore products consumers LOVEEfficiency!Monday, June 24, 2013
    • EVERYBODY WINS!The final question isHOW?It IS as easy as it sounds.Monday, June 24, 2013
    • Monday, June 24, 2013
    • That’s whereComes inMonday, June 24, 2013
    • A crowd-sourced platform for people to discoverand track mass consumer products that haven’t beenreleased yet. Things like gadgets, movies, and music.If you like them, you Hype them on the site.=That’s whereComes inMonday, June 24, 2013
    • A crowd-sourced platform for people to discoverand track mass consumer products that haven’t beenreleased yet. Things like gadgets, movies, and music.If you like them, you Hype them on the site.=That’s whereComes inMonday, June 24, 2013
    • Monday, June 24, 2013
    • You already know:Monday, June 24, 2013
    • WHAT I’M DOINGYou already know:Monday, June 24, 2013
    • WHAT I’M DOING WHO I AMYou already know:Monday, June 24, 2013
    • WHAT I’M DOING WHO I AMWHERE I AMYou already know:Monday, June 24, 2013
    • WHAT I’M DOING WHO I AMWHERE I AM WHAT I DOYou already know:Monday, June 24, 2013
    • WHAT I’M DOING WHO I AMWHAT I LOVEWHERE I AM WHAT I DOYou already know:Monday, June 24, 2013
    • 13Monday, June 24, 2013
    • 13All you need to know is:Monday, June 24, 2013
    • 13All you need to know is:Monday, June 24, 2013
    • 13All you need to know is:WHAT I WANTMonday, June 24, 2013
    • Monday, June 24, 2013
    • The Bottom LineMonday, June 24, 2013
    • The Bottom LineMonday, June 24, 2013
    • “BUTCH” (HYPEJAR USER)21 YEARS OLDFRANCELOVES VIDEO GAMES ANDGADGETSThe Bottom LineMonday, June 24, 2013
    • MILLENIALS ARELARGESTGENERATION EVER(2.3B)“BUTCH” (HYPEJAR USER)21 YEARS OLDFRANCELOVES VIDEO GAMES ANDGADGETSThe Bottom LineMonday, June 24, 2013
    • MILLENIALS ARELARGESTGENERATION EVER(2.3B)2/3 OF MILLENNIALS AREEARLY ADOPTERS OR EARLYMAJORITY“BUTCH” (HYPEJAR USER)21 YEARS OLDFRANCELOVES VIDEO GAMES ANDGADGETSThe Bottom LineMonday, June 24, 2013
    • MILLENIALS ARELARGESTGENERATION EVER(2.3B)2/3 OF MILLENNIALS AREEARLY ADOPTERS OR EARLYMAJORITY“BUTCH” (HYPEJAR USER)21 YEARS OLDFRANCELOVES VIDEO GAMES ANDGADGETSThe Bottom LineMonday, June 24, 2013
    • MILLENIALS ARELARGESTGENERATION EVER(2.3B)2/3 OF MILLENNIALS AREEARLY ADOPTERS OR EARLYMAJORITY“BUTCH” (HYPEJAR USER)21 YEARS OLDFRANCELOVES VIDEO GAMES ANDGADGETSThe Bottom LineMonday, June 24, 2013
    • Monday, June 24, 2013
    • The Bottom LineMonday, June 24, 2013
    • THE NUMBER OF GOOGLE SEARCHES IN2012 REGARDING FUTURE PRODUCTSThe Bottom LineMonday, June 24, 2013
    • THE NUMBER OF GOOGLE SEARCHES IN2012 REGARDING FUTURE PRODUCTSThe Bottom Line=Monday, June 24, 2013
    • 1,800,000,000+THE NUMBER OF GOOGLE SEARCHES IN2012 REGARDING FUTURE PRODUCTSThe Bottom Line=Monday, June 24, 2013
    • 16Monday, June 24, 2013
    • 16The Bottom LineMonday, June 24, 2013
    • 16THE NUMBER OF SITES WITH INFORMATIONABOUT FUTURE PRODUCTSThe Bottom LineMonday, June 24, 2013
    • 16THE NUMBER OF SITES WITH INFORMATIONABOUT FUTURE PRODUCTS=The Bottom LineMonday, June 24, 2013
    • 160THE NUMBER OF SITES WITH INFORMATIONABOUT FUTURE PRODUCTS=The Bottom LineMonday, June 24, 2013
    • 160THE NUMBER OF SITES WITH INFORMATIONABOUT FUTURE PRODUCTS=The Bottom Line(ZERO)Monday, June 24, 2013
    • Hypejar allows us to gauge CURRENT interest inanything. We can see what is holding people’s attention,and see what you like and what you DON’T like.We are giving the power BACK to the people.You can choose what’s going to be hot, and you can tell Big Business how to run,just by clickingWhy is important?Monday, June 24, 2013
    • Monday, June 24, 2013
    • Monday, June 24, 2013
    • SUPER EASY TO DISCOVER & TRACK THE FUTUREMonday, June 24, 2013
    • SUPER EASY TO DISCOVER & TRACK THE FUTUREGo to Hypejar.comMonday, June 24, 2013
    • SUPER EASY TO DISCOVER & TRACK THE FUTUREGo to Hypejar.com Follow us on TwitterMonday, June 24, 2013
    • SUPER EASY TO DISCOVER & TRACK THE FUTUREGo to Hypejar.com Follow us on TwitterLike us on FacebookMonday, June 24, 2013
    • SUPER EASY TO DISCOVER & TRACK THE FUTUREGo to Hypejar.com Follow us on TwitterLike us on FacebookAnd get #HypedMonday, June 24, 2013