Hypejar: Discover the Future

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Hypejar is a crowd-sourced platform for people to discover and track gadgets, movies, and music that haven’t been released yet.

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Hypejar: Discover the Future

  1. 1. We know what YOUR consumers wantMonday, June 24, 2013
  2. 2. Monday, June 24, 2013
  3. 3. Monday, June 24, 2013
  4. 4. Your consumers wants whateverybody wants:Monday, June 24, 2013
  5. 5. Your consumers wants whateverybody wants:Monday, June 24, 2013
  6. 6. Your consumers wants whateverybody wants:The newest, coolest thing thatno one has even heard of.Monday, June 24, 2013
  7. 7. Your consumers wants whateverybody wants:The newest, coolest thing thatno one has even heard of.Monday, June 24, 2013
  8. 8. Your consumers wants whateverybody wants:This phenomenon is calledNewismThe newest, coolest thing thatno one has even heard of.Monday, June 24, 2013
  9. 9. Monday, June 24, 2013
  10. 10. Newism:The phenomenon and what it’s worthMonday, June 24, 2013
  11. 11. Newism:The phenomenon and what it’s worthNewism is:Monday, June 24, 2013
  12. 12. Newism:The phenomenon and what it’s worthNewism is:Creative destruction, hyper-competition,globalism, consumerism on steroids and acelebration of innovation, all in one. For brands,new and established, it boils down to capturingand holding consumers’ attention. Whileconsumers attention spans might be shorterand shorter, the rewards can be instant andmassive.*http://www.trendwatching.com/trends/newism/Monday, June 24, 2013
  13. 13. Monday, June 24, 2013
  14. 14. In a worldWhere the average attention spanIs 8 secondsMonday, June 24, 2013
  15. 15. In a worldWhere the average attention spanIs 8 secondsABA is KEYMonday, June 24, 2013
  16. 16. In a worldWhere the average attention spanIs 8 secondsAlways Be AdaptingABA is KEYMonday, June 24, 2013
  17. 17. Monday, June 24, 2013
  18. 18. How do we know what to adapt to?Monday, June 24, 2013
  19. 19. How do we know what to adapt to?In the past,businessexecutives haveused marketresearch tosteer productdevelopment.Monday, June 24, 2013
  20. 20. How do we know what to adapt to?Today, market research isOLD.In the past,businessexecutives haveused marketresearch tosteer productdevelopment.Monday, June 24, 2013
  21. 21. How do we know what to adapt to?Today, market research isOLD.How can we use theinformation fromthe PAST to createfuture productswhen people arealways looking forthe NEW thing?In the past,businessexecutives haveused marketresearch tosteer productdevelopment.Monday, June 24, 2013
  22. 22. Monday, June 24, 2013
  23. 23. If NEW is better than OLD, what’s thepoint of analyzing the past?Monday, June 24, 2013
  24. 24. If NEW is better than OLD, what’s thepoint of analyzing the past?According to a Forrester reportreleased in 2012, business executivespolled revealed that the market insightsthey get from traditional marketresearch methods were not beingtranslated into advertising strategies.Monday, June 24, 2013
  25. 25. If NEW is better than OLD, what’s thepoint of analyzing the past?Big data is too big to translate intousable information so it is usually NOTused.According to a Forrester reportreleased in 2012, business executivespolled revealed that the market insightsthey get from traditional marketresearch methods were not beingtranslated into advertising strategies.Monday, June 24, 2013
  26. 26. Monday, June 24, 2013
  27. 27. What does this haveto do with Newism?Monday, June 24, 2013
  28. 28. What does this haveto do with Newism?Monday, June 24, 2013
  29. 29. What does this haveto do with Newism?Monday, June 24, 2013
  30. 30. We have to leverage the idea ofNewism and find a way to studythe FUTURE.What does this haveto do with Newism?Monday, June 24, 2013
  31. 31. Monday, June 24, 2013
  32. 32. Who will benefit from Newism?Monday, June 24, 2013
  33. 33. Who will benefit from Newism?YOU!Monday, June 24, 2013
  34. 34. Who will benefit from Newism?YOU!By studying the future, productsthat come out will be totallytailored to YOU.Monday, June 24, 2013
  35. 35. Who will benefit from Newism?YOU!By studying the future, productsthat come out will be totallytailored to YOU.This means:Monday, June 24, 2013
  36. 36. Who will benefit from Newism?YOU!By studying the future, productsthat come out will be totallytailored to YOU.This means:More products that youactually likeMonday, June 24, 2013
  37. 37. Monday, June 24, 2013
  38. 38. Who ELSE will benefit from Newism?Monday, June 24, 2013
  39. 39. Who ELSE will benefit from Newism?Companies!Monday, June 24, 2013
  40. 40. Who ELSE will benefit from Newism?Companies!By studying the future, we willtotally streamline productdevelopment.Monday, June 24, 2013
  41. 41. Who ELSE will benefit from Newism?Companies!By studying the future, we willtotally streamline productdevelopment.And THAT means:Monday, June 24, 2013
  42. 42. Who ELSE will benefit from Newism?Companies!By studying the future, we willtotally streamline productdevelopment.And THAT means:Less wasteMore products consumers LOVEEfficiency!Monday, June 24, 2013
  43. 43. EVERYBODY WINS!The final question isHOW?It IS as easy as it sounds.Monday, June 24, 2013
  44. 44. Monday, June 24, 2013
  45. 45. That’s whereComes inMonday, June 24, 2013
  46. 46. A crowd-sourced platform for people to discoverand track mass consumer products that haven’t beenreleased yet. Things like gadgets, movies, and music.If you like them, you Hype them on the site.=That’s whereComes inMonday, June 24, 2013
  47. 47. A crowd-sourced platform for people to discoverand track mass consumer products that haven’t beenreleased yet. Things like gadgets, movies, and music.If you like them, you Hype them on the site.=That’s whereComes inMonday, June 24, 2013
  48. 48. Monday, June 24, 2013
  49. 49. You already know:Monday, June 24, 2013
  50. 50. WHAT I’M DOINGYou already know:Monday, June 24, 2013
  51. 51. WHAT I’M DOING WHO I AMYou already know:Monday, June 24, 2013
  52. 52. WHAT I’M DOING WHO I AMWHERE I AMYou already know:Monday, June 24, 2013
  53. 53. WHAT I’M DOING WHO I AMWHERE I AM WHAT I DOYou already know:Monday, June 24, 2013
  54. 54. WHAT I’M DOING WHO I AMWHAT I LOVEWHERE I AM WHAT I DOYou already know:Monday, June 24, 2013
  55. 55. 13Monday, June 24, 2013
  56. 56. 13All you need to know is:Monday, June 24, 2013
  57. 57. 13All you need to know is:Monday, June 24, 2013
  58. 58. 13All you need to know is:WHAT I WANTMonday, June 24, 2013
  59. 59. Monday, June 24, 2013
  60. 60. The Bottom LineMonday, June 24, 2013
  61. 61. The Bottom LineMonday, June 24, 2013
  62. 62. “BUTCH” (HYPEJAR USER)21 YEARS OLDFRANCELOVES VIDEO GAMES ANDGADGETSThe Bottom LineMonday, June 24, 2013
  63. 63. MILLENIALS ARELARGESTGENERATION EVER(2.3B)“BUTCH” (HYPEJAR USER)21 YEARS OLDFRANCELOVES VIDEO GAMES ANDGADGETSThe Bottom LineMonday, June 24, 2013
  64. 64. MILLENIALS ARELARGESTGENERATION EVER(2.3B)2/3 OF MILLENNIALS AREEARLY ADOPTERS OR EARLYMAJORITY“BUTCH” (HYPEJAR USER)21 YEARS OLDFRANCELOVES VIDEO GAMES ANDGADGETSThe Bottom LineMonday, June 24, 2013
  65. 65. MILLENIALS ARELARGESTGENERATION EVER(2.3B)2/3 OF MILLENNIALS AREEARLY ADOPTERS OR EARLYMAJORITY“BUTCH” (HYPEJAR USER)21 YEARS OLDFRANCELOVES VIDEO GAMES ANDGADGETSThe Bottom LineMonday, June 24, 2013
  66. 66. MILLENIALS ARELARGESTGENERATION EVER(2.3B)2/3 OF MILLENNIALS AREEARLY ADOPTERS OR EARLYMAJORITY“BUTCH” (HYPEJAR USER)21 YEARS OLDFRANCELOVES VIDEO GAMES ANDGADGETSThe Bottom LineMonday, June 24, 2013
  67. 67. Monday, June 24, 2013
  68. 68. The Bottom LineMonday, June 24, 2013
  69. 69. THE NUMBER OF GOOGLE SEARCHES IN2012 REGARDING FUTURE PRODUCTSThe Bottom LineMonday, June 24, 2013
  70. 70. THE NUMBER OF GOOGLE SEARCHES IN2012 REGARDING FUTURE PRODUCTSThe Bottom Line=Monday, June 24, 2013
  71. 71. 1,800,000,000+THE NUMBER OF GOOGLE SEARCHES IN2012 REGARDING FUTURE PRODUCTSThe Bottom Line=Monday, June 24, 2013
  72. 72. 16Monday, June 24, 2013
  73. 73. 16The Bottom LineMonday, June 24, 2013
  74. 74. 16THE NUMBER OF SITES WITH INFORMATIONABOUT FUTURE PRODUCTSThe Bottom LineMonday, June 24, 2013
  75. 75. 16THE NUMBER OF SITES WITH INFORMATIONABOUT FUTURE PRODUCTS=The Bottom LineMonday, June 24, 2013
  76. 76. 160THE NUMBER OF SITES WITH INFORMATIONABOUT FUTURE PRODUCTS=The Bottom LineMonday, June 24, 2013
  77. 77. 160THE NUMBER OF SITES WITH INFORMATIONABOUT FUTURE PRODUCTS=The Bottom Line(ZERO)Monday, June 24, 2013
  78. 78. Hypejar allows us to gauge CURRENT interest inanything. We can see what is holding people’s attention,and see what you like and what you DON’T like.We are giving the power BACK to the people.You can choose what’s going to be hot, and you can tell Big Business how to run,just by clickingWhy is important?Monday, June 24, 2013
  79. 79. Monday, June 24, 2013
  80. 80. Monday, June 24, 2013
  81. 81. SUPER EASY TO DISCOVER & TRACK THE FUTUREMonday, June 24, 2013
  82. 82. SUPER EASY TO DISCOVER & TRACK THE FUTUREGo to Hypejar.comMonday, June 24, 2013
  83. 83. SUPER EASY TO DISCOVER & TRACK THE FUTUREGo to Hypejar.com Follow us on TwitterMonday, June 24, 2013
  84. 84. SUPER EASY TO DISCOVER & TRACK THE FUTUREGo to Hypejar.com Follow us on TwitterLike us on FacebookMonday, June 24, 2013
  85. 85. SUPER EASY TO DISCOVER & TRACK THE FUTUREGo to Hypejar.com Follow us on TwitterLike us on FacebookAnd get #HypedMonday, June 24, 2013

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