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How Social Media Has Changed The Media Landscape
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How Social Media Has Changed The Media Landscape

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How Social Media Has Changed The Media Landscape

How Social Media Has Changed The Media Landscape

Published in: Business, News & Politics
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  • Things haven’t changed, way we do things that changed, put an instagram filter on it if you will : )
  • Things haven’t changed, way we do things that changed, put an instagram filter on it if you will : )We now listen to music on spotifyNow post on facebook instead of writing a letter
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    • 1. HOW SOCIAL MEDIAHAS CHANGED THEMEDIA LANDSCAPE IN THE PAST SIX YEARS
    • 2. LAYOUTHow it has changed What this means Example
    • 3. MEDIA MORE ACCESSIBLE Cost Barriers Simple
    • 4. For EveryoneIncreased CompetitionHarder to Get NoticedMade the World Smaller
    • 5. INTERACTIONTwo way conversation Accessible Symmetrical
    • 6. Easier to engageHonesty Holds Greater Importance
    • 7. NEWS TRAVEL FASTER Worldwide news in seconds News no Longer Breaks it Tweets
    • 8. React QuickerClear Concise Integrated Messages Honesty
    • 9. INCREASED ‘EARNED MEDIA’Greater opportunities to talk about Products/Services Product/Service Reviews
    • 10. Product/Service Needs to Deliver Gauge Reputation
    • 11. MEDIA LANDSCAPE BEFORE
    • 12. MEDIA LANDSCAPE TODAY
    • 13. KEY POINTS Accessible Interaction News Travels FasterIncreased Earned Media
    • 14. NOT FOR EVERYBODY
    • 15. Thanks For Listening Any Questions?

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