Jigoshop at WPLDN Building an Open Source Business

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My contribution to WordPress London Meetup on behalf of Jigoshop, the open source eCommerce solution for WordPress.
My part of the talk concentrated on the business and community side of Jigoshop - to see the second part with Jigoshop Lead Developer Robert Rhoades talking about tips for working with Jigoshop, see

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Jigoshop at WPLDN Building an Open Source Business

  1. 1. WordPress + eCommerce = JigoshopWordPress London, April 2012
  2. 2. Who is Jigoshop built for?Shopify> Jigoshop < Magento
  3. 3. • Jigowatt, an eCommerce design agency developed Jigoshop as their own WordPress solution.• First software project, producing open source software under a GNU licence.• Released June 2011, 7 versions to date, 70,410 downloads.• Great response: Well let me tell you boys and girls – eCommerce for WordPress don’t suck no more! Themesforge
  4. 4. But it wasnt all good. We got forked...
  5. 5. Were still here, and making money• Premium Themes and Plugins.• Premium Support• Affiliate Revenue• 3rd party sales• Custom design and
  6. 6. Weve learnt...• Open Source can still be cut-throat• Community and reputation are vital• Open Communication• Customer data not opinion• Always be optimising sales channels
  7. 7. The futureContinue to make it easier for designers anddevelopers to build on JigoshopWork to improve 3rd party sales even more. If youmake money, we make a little, too :)Evolve our support packages for agencies anddevelopers

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