Location-based City Portals. Opportunities for your City.

Location-based City Portals. Opportunities for your City. Autor / Thema der Präsentation 05.11.2008 1

The Challenge Field of tensions Mobilisation and transition High traffic volume in cities to more flexibility in society Internationalisation Increase of complexity in Service orientation of tourists organizing cities and residents Consequence: Location-based City Portals as a service and management instrument 05.11.2008 2

The Solution Location-based City Portals WLAN-based local platforms Community Features Developed with revolutionary concepts of navigation and content Provides regional relevant information, data and services 05.11.2008 3

The Solution Location-based City Portals and their features Position indicator for automatic locating Navigator for the surrounding area of a pedestrian Tourist guide leads through the city dynamically Location-related advertisement and classified directory Virtual city organisation und e-government Information about parking space capacity and local public transport Community platform and message box for the exchange of ideas between tourists, residents and city council 05.11.2008 4

Benefits for the customer Simplified call of information on leisure activities Residents Free access to the Internet Message box as a channel for proposals and complaints to the city council Uncomplicated communication between citizens and neighbourly help 05.11.2008 5

Benefits for the customer Free access to current information Tourists Tips on events and sights Exchange of ideas and experiences with residents and tourists in the community Using synergies 05.11.2008 6

Benefits for the customer Regional development due to networking Tradesmen Capital inflow increases economic power and the standard of living Personalised advertising Gaining of new customers 05.11.2008 7

Benefits for the customer Simple and convenient administration City Improved city infrastructure council Feedback of residents via message box Enhancement of image and increased attractiveness of the region 05.11.2008 8

Reference „Weimar ist Drin“ – „Weimar is inside“ Location-Based City Portal for the city of Weimar Access to information around the city Exciting features, such as guided city tours via the internet and indication of HotSpots Development of a community using the latest web-2.0 technologies www.weimar-ist-drin.de 05.11.2008 9

Ecosystem for managing & distribution of local based content 05.11.2008 10

Finding relevant categories and tags Relevance Analysis Market Research Analysis of existing market surveys Collaboration with Universities Survey Panel Depth Interviews 05.11.2008 11

Geo-tagged content from a variety of trusted sources City Scout T-Systems MMS Internet Platform 05.11.2008 12

Why a media company should work with us Reuse of existing content New revenue streams Brand extension onto mobile devices Innovative content presentation Demographics you can’t reach any other way Integrating appropriate offers directly into the information Their lack of infrastructure and technical know how Independency of mobileo No risk, nothing to loose! 05.11.2008 13

Our solutions – as individual as your company.

Our potentials for you We offer holistic solutions We accompany you from analysis to implementation As a competent and experienced partner, we particularly know business processes and environmental factors We provide consulting services according to your individual requirements and producer independent Benefit from a successfull mix of experience and innovation! 05.11.2008 15

Our portfolio Analysis Consulting Planning Implementation Analysis of current technical Complete consulting during Conception of net-integrated Holistic solutions from one situation the implementation of value- applications and on-top services source added chains Evaluation and selection of Development of portals and Project management adequate technologies Optimisation of service- integration with existing portals independent of producers, delivery processes Software development offering minimal costs and Customisation and web-2.0 maximum quality and security Network & application development Organisation of all internal and for the future consulting external partners Conception and integration of Definition of value-added Service and support of Next Location-based Services Overall project management chains and consulting during Generation Operations combined with navigation the implementation Systems and Software systems Contact person and support (NGOSS) platforms 05.11.2008 16

Location-based City Portals. Opportunities for your City. Autor / Thema der Präsentation 05.11.2008 17

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Location-based City Portals. Opportunities for your City.

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Location-based City Portals. Opportunities for your City. — Presentation Transcript