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FCB Presentation 12/20/2010
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FCB Presentation 12/20/2010

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Transcript

  • 1. Public Relations and Communication Proposal for First Community Bank December 2010
  • 2. About DW Turner
    • DW Turner Inc. is the leading, integrated strategic communications, advertising and public relations firm providing world-class multi-disciplinary solutions to complex business, market and policy challenges.
  • 3. Areas of Expertise
    • Advertising and Creative
    • Research and Integrated Marketing
    • Strategic Counsel
    • Public Relations
    • Corporate Communications
    • Public Affairs
    • Media Services
    • Corporate Social Responsibility
  • 4. The Partnership
  • 5. The Partnership “ DW Turner’s top priority is client service and satisfaction. Detailed, up-to-date client communication and client involvement during every step of the plan and the decision making process is standard practice. Our success stems from our track record of delivering results.”
  • 6. Agency Alignment
    • Publicly Traded Companies
    • Advertising
  • 7. Agency Alignment
  • 8. Agency Alignment
  • 9. Agency Alignment
  • 10. Agency Alignment
  • 11. Agency Alignment
  • 12. Agency Alignment Agency Alignment
  • 13. Agency Alignment
  • 14. Agency Alignment
  • 15. Sample Timeline
  • 16. Approach
  • 17. Approach
    • Inventory
    • Strategy Session
    • Research
    • Communications Plan
    • Target Audiences
    • Strategic Messages
  • 18. Experience
    • Why DW Turner?
  • 19. Yours, Mine and Ours
    • Incorporating First Community Bank’s
    • Internal Marketing Team to Meet Goals
    • and Execute Deliverables
  • 20. Q & A

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