Managing Your
Online Identity:
Intro to Blogging and Social Media
DUSP Viz. Nov. 19, 2013
Game plan:
A. Tips
B. Scripts
C. Dive in
SOCIAL MEDIA IS...

Social media is...
Species:
-blogs:
-twitter
-personal profiles
-microblogs
-video blogs
-photo galleries
-news aggregates
-photo sharing sit...
Examples:
Design: http://www.designboom.com/
City Blog: http://secretrepublic.com/
Cities! : http://thisbigcity.net/ten-be...
The personal is professional
http://arular.tumblr.com/ FAIL
http://tonyfrancis.blogspot.com/ FAIL
Managing your Social Media Presence
Four Management Tips
1 Link up! (between your own sites, and link or ‘like’ other peop...
Four Reasons for Good Social Management
1 Visibility People/Projects/Ideas can find you
2 Sharing You can share projects, ...
Workshop
1. Set up your site
2. Pick a theme and customize your blog:
-use existing
- download new
3. Plugins:
-link to fa...
Setting Up: Some things to try
1. wordpress.com
choose password
link to facebook and twitter
2. which theme do you want to...
More things to try:
4. Create a new post
what happens when you try to add media?
what is the difference between a ‘tag’ an...
And Lastly...
6. Going Mobile:
Enable the settings in your dashboard so that your blog can be viewed on a mobile device.
I...
SO TO REVIEW...
What are the Take-Aways?
Managing your Social Media Presence
Four Management Tips
1 Link up! (between your own sites, and link or ‘like’ other peop...
Four Reasons for Good Social Management
1 Visibility People/Projects/Ideas can find you
2 Sharing You can share projects, ...
THANK YOU!
and happy blogging...
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Managing your social media presence

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A session on the what, why, and some of the how on managing your personal identity online through the use of blogs and social media.

Presenter: Allegra Fonda-Bonardi
Date: November 22, 2013

Published in: Design, Technology, Business
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Managing your social media presence

  1. 1. Managing Your Online Identity: Intro to Blogging and Social Media DUSP Viz. Nov. 19, 2013
  2. 2. Game plan: A. Tips B. Scripts C. Dive in
  3. 3. SOCIAL MEDIA IS... Social media is...
  4. 4. Species: -blogs: -twitter -personal profiles -microblogs -video blogs -photo galleries -news aggregates -photo sharing sites -professional (closed) social media sites, and more... QUANTITY OVER QUALITY
  5. 5. Examples: Design: http://www.designboom.com/ City Blog: http://secretrepublic.com/ Cities! : http://thisbigcity.net/ten-best-urbanism-blogstumblr/ Tumblr and Photoblogs: http://unhistorical.tumblr.com/ Personal/Professional : http://captaincreative.com.au/ http://www.builtbyeande.com/
  6. 6. The personal is professional http://arular.tumblr.com/ FAIL http://tonyfrancis.blogspot.com/ FAIL
  7. 7. Managing your Social Media Presence Four Management Tips 1 Link up! (between your own sites, and link or ‘like’ other people’s as well) 2 It’s all public (so post carefully) 3 Select and Curate (and keep it focused and professional) but link widely 4 Update Regularly
  8. 8. Four Reasons for Good Social Management 1 Visibility People/Projects/Ideas can find you 2 Sharing You can share projects, thoughts, and ideas 3 Professional Showcase build your brand and portfolio, succinctly communicate your work 4 Publicity Beautiful blogs make excellent publicity tools
  9. 9. Workshop 1. Set up your site 2. Pick a theme and customize your blog: -use existing - download new 3. Plugins: -link to facebook, twitter, and beyond! 4. Create a post 5. Add photos and video 6. Organize your blog: tags, categories, blogroll, RSS Feed 7. View in mobile 8. Fun widgets
  10. 10. Setting Up: Some things to try 1. wordpress.com choose password link to facebook and twitter 2. which theme do you want to try? 3. explore your ‘dashboard’ and ‘posts’ section : ’dashboard’: can you figure out how to view how many hits your blog has had? ‘posts’ : can you find where to get your shortened URL that connects directly to your blog? once your post is up, try linking it to facebook and twitter (hint: view your blog first to see how your post came out!)
  11. 11. More things to try: 4. Create a new post what happens when you try to add media? what is the difference between a ‘tag’ and a ‘category’? Could you add both to your post? can you destroy your post? can you destroy your blog? 5. Widgets: fun things to put on your blog Where are the widgets located on your wordpress blog? Try adding a few to different places on your blog. Where else might you search for widgets? (hint: google!) add a zany widget. then add several more. 6. Following! pick another blog to follow on Wordpress ~ follow it! (and maybe post on their site...does it show up in your feed?)
  12. 12. And Lastly... 6. Going Mobile: Enable the settings in your dashboard so that your blog can be viewed on a mobile device. If you have a mobile device, try to download wordpress on it… and make a post from your phone!
  13. 13. SO TO REVIEW... What are the Take-Aways?
  14. 14. Managing your Social Media Presence Four Management Tips 1 Link up! (between your own sites, and link or ‘like’ other people’s as well) 2 It’s all public (so post carefully) 3 Select and Curate (and keep it focused and professional) but link widely 4 Update Regularly
  15. 15. Four Reasons for Good Social Management 1 Visibility People/Projects/Ideas can find you 2 Sharing You can share projects, thoughts, and ideas 3 Professional Showcase build your brand and portfolio, succinctly communicate your work 4 Publicity Beautiful blogs make excellent publicity tools
  16. 16. THANK YOU! and happy blogging...
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