IPTV and VoIP Trends

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What happened to VoIP and video services and applications from VON IL 2006 till VON IL 2007

Published in: Technology, Business

IPTV and VoIP Trends

  1. 1. VON IL 200 Kim IL 2007 ‘~ Video Tren X
  2. 2. W9. WEI. no ii; .=: .f. l.< all :3 CT. ‘ Communication ministry ]ol<es —The lastYES (satellite) crisis " How many videos are uploaded/ wa tched every day in YouTube
  3. 3. T‘ . ‘ "'7 T R -"- r‘ WI. i_a. _k ab 3 LU V“ V A Why DSP—IP see the trends? " IPTV “ Personalization ’ Advertisement ' Applications ‘ VoIP ” Summarizing the trends rum _'__. . 1 J
  4. 4. DSP-IP - Viewing the Trends ’ DSP-IP is the VOIP and Video developmentservices Company ' We are assisting companies in the development ofVoIP & Video solutions: — Gigabit IPTV traffic simula tion -Advertisementin mobile or flash video -Video Recommendation Engines —facebool< applications ' By looking atdevelopment requestwe can deduce trends '2?»
  5. 5. IPTV ' 2006 Managed IPTV network - Pissing Contest between vendors , “Who has F the wider pipe”! - Triple Pla y : Da ta , VOIP , Video ' 2007 — IPTV services over the Internet —TriplePla y: Video in TV, PC Mobile ° Encode , S ecure , transfer 0 , -IPTV overfree Internet — Home network monitoring & problem solving — Aggregation services ' tatic: IPTV State in Israel 9
  6. 6. Pe rs onalization ° 2006 — Personalization in GUI ° 2007 - Know the user: — Taste in video 8: music -' Friends +connection in social networks - Flixs ter & iLikc — leading Facebook 3"‘ party apps - Personalized video channels — Media Concierge C Q-: :l—$
  7. 7. Adve rtis eme nt in Video ° 2006 — Video is just another content - “Adwords-it”: Text a dvertis ement around the clip - Content wrapping ~ pre 430st movie ads ° 2007 — Video is special content — Video advertisement la yer over video (Fla sh) —Dyna mic Content Insertion -Video Advertisementin Mobile ' Static: Proven method to make monev out of video ads D_5'%
  8. 8. .1: [1 iii: a; :f, =:: U. 2006 —Who has the best technology? — Example: video compression competition: ” Microsoft (WMV9, VC1) vs Adobe (VP6) vs Apple (H264) —Buy/ Develop the bestvideoNolP technology 2007 — Product Management is king — Great technology is good but not enough —Who has the bestdesign, usability, user base ‘ Microsoft (Silverlight) vs Adobe (Flash, AIR) -No Download Apps based on Flash Static: Microsoft vs Adobe (+Apple & l: —'Q: o o g le)
  9. 9. VoIP ' Its hard to make money ofVoIP in a per- minute billing model: —Skype -Vonage ' Alternative models: —Advertisementsponsored VOIP calls —Call to Expert ' Next: — cIick—to—ca II buttons fl- Pa y-per-call
  10. 10. Trends Summary f Video consumption— notjustin managed IPTV f n e two rks f S ocialization — its more than “Send to a friend” Pers ona Iiza tion f Content selection 81 Recommendation f Usability & Design going to see more L vertis etment — eye a re I HES 10115 C—Ya VON Il_. 2003 02%
  11. 11. Projects L’: Outsorircizrig Servic es: Michal Porat rnicha I(: .}ds p-ip. com 09-8651933, 054-2 383689 Technology Management Services Yossi Cohen yo: 3 i@d: ; p-ip . com 09-88 50956, 054-5 313092 I-IR &'RecriiiLment Services: Maya Rafalovitz m a ya (I . :: p-ip . com 09-8850956, 054-5679870 mm. 5./512- jp. cu_r_u Giborey Israel 20, POB 8323, Netanya Office Phone: 09-88 50956, 0S0- 8962910 Fax:

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