Then Transit Exchange Opportunity

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Then Transit Exchange Opportunity

  1. 1. .The taxi industry: A New Beginning
  2. 2. search application for transit
  3. 3. Did you know that shared is the "normal" mode of taxi usage in most countries Kampala, Uganda
  4. 4. Minibus in
  5. 5. Crowded Jeepney in Downtown Traffic, Manila, Philippines
  6. 6. Nairobi, Kenya
  7. 7. Did you know that the taxi industry isthe only transport sector in which customers still regularly post-pay for their rides?
  8. 8. Post-Pay - that means, you ridefirst and then pay. Exposing the vehicle operators to credit risk.
  9. 9. Can you imagine an airline in which that was normal practice?
  10. 10. $800 please
  11. 11. And speaking of airlines, did you know that it costs more to travel per mile in a Hackney cab inLondon, than it did flying to New York on Concorde?
  12. 12. And back
  13. 13. That it costs more to take a cab-ride 10 miles to a London airport ......
  14. 14. ...........than it does to fly to Munich?
  15. 15. yes.Munich!
  16. 16. Why is that?
  17. 17. Could things be anydifferent in the taxi business?
  18. 18. Could things be any better ?
  19. 19. So, whats the big idea?
  20. 20. Getting strangers to share taxis on a largescale
  21. 21. by pre-summoning their ride in a vehicle type of their choosing
  22. 22. What are yousmoking?
  23. 23. Yet it has been done and has been proven to work
  24. 24. Could we now have a taxi system thatadapts every hour to its customers?
  25. 25. Or even every minute?
  26. 26. Or even every minute?
  27. 27. That is flexible andresponsive to the demands of its customers?
  28. 28. Offering a choice ofservice levels, prices and ride qualities
  29. 29. A choice of different vehicle types
  30. 30. Large capacity buses for peak times.
  31. 31. Cars for off peak
  32. 32. A choice of ambience
  33. 33. Choice of ride partner
  34. 34. Taxis for parents with small children
  35. 35. suitable vehiclesfor the mobility impaired
  36. 36. Taxis for club meets
  37. 37. Taxis for nursesCAPTION: [To help them get to work, find spare shifts.]
  38. 38. Taxis for nurses
  39. 39. Taxis for co- workers
  40. 40. The potential applications are endless.
  41. 41. Eliminate the languageproblem of hailing a cab
  42. 42. Branded taxi firms?
  43. 43. Buses could now operatealmost like taxis, picking uppeople from near their front
  44. 44. Or indeed taxis could be now be consideredto be buses, replacing functions undertaken by previously scheduled services.
  45. 45. Like a schoolbus
  46. 46. With a certain group of peopleinside, like business travellers
  47. 47. Or activity partners .
  48. 48. Or activity partners .
  49. 49. Businesses could get more custom.....
  50. 50. and customers could avoid the hassle of trying toarrange a designated driver
  51. 51. or a conviction
  52. 52. Women could opt to travel in women onlytaxis for safety purposes.
  53. 53. with a woman driver
  54. 54. The answer is atransit exchange
  55. 55. What is oursecret sauce?
  56. 56. credit contagion
  57. 57. credit contagion +social network mask
  58. 58. credit contagion +social network mask + location aware cellphones
  59. 59. credit contagion +social network mask + location aware cellphones = dynamic matching
  60. 60. We are more closelycorrelated than we imagine
  61. 61. Based on certaindemographics factors, manyof us have similar itineraries
  62. 62. So often, there is someone wecould share a ride with. If only weknew they had the same need as us
  63. 63. The key problem has been overcoming
  64. 64. The coincidence of wants
  65. 65. So has thisworked anywhere yet?
  66. 66. Isle of Wight, UK
  67. 67. July - December 2008
  68. 68. 700 sharedtrips fulfilled
  69. 69. What makes a transit exchange work where all other approaches have failed?
  70. 70. What percentage does theexchange take?
  71. 71. What percentage does theexchange take? 25%
  72. 72. 25%?
  73. 73. Isnt that a lot?
  74. 74. The "Math"100 cabs 8 trips / day *
  75. 75. The "Math"100 cabs 8 trips / day * * 5 passengers / cab
  76. 76. The "Math"100 cabs 8 trips / day * * 5 passengers / cab * £10 / passenger
  77. 77. The "Math"100 cabs 8 trips / day * * 5 passengers / cab * £10 / passenger = £40,000
  78. 78. Our uniqueapproach is holistic
  79. 79. We combine
  80. 80. operational concepts brandingbackend algorithms change the problem space
  81. 81. What powers the exchange?
  82. 82. Less traffic on theroad
  83. 83. Take people to and from railway stations
  84. 84. Work as a kind of "text and ride" for light transit systems

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