Wearable Technology
and the Future
of Digital and
Social Media  
Dr. William J. Ward aka @DR4WARD
Social Media Professor
S...
Google Glass: Changing the way we see the future

Saturday, March 1, 14
Explorer

Saturday, March 1, 14
What does the future look like?

Saturday, March 1, 14
When was the first
smartphone introduced?

Saturday, March 1, 14
iPhone launched 2007

Saturday, March 1, 14
How much power did the first iPhone have?

Saturday, March 1, 14
100,000 times as much ram as Apollo Guidance
Computer
1000+ times faster than the computer used to land the
orbiter on the...
How quickly have Smartphones been adopted?

Saturday, March 1, 14
Smartphone adoption is faster than any other technology shift in history?
58% Mobile Market penetration in the U.S. - 2013...
How quickly have tablets been adopted?
This year, tablet sales could surpass both desktops and laptops

Launched 2010

201...
What are people doing on theirSmartphones?

Saturday, March 1, 14
How are our devices changing what we do?

88% of people who watch TV have a second screen in
front of them
62% of people u...
What does the future look like?

Saturday, March 1, 14
What does the future look like?

~ Brian Solis, Principal at Altimeter Group
Author, The End of Business As Usual

Saturda...
Digital Divide Is Every 6-12 months, Not Generational

Saturday, March 1, 14
How has social media transformed politics?

Saturday, March 1, 14
Spread of Earthquake Related Tweets 5.8 mag earthquake Epicenter VA
Aug. 23, 2011

30 secs.
Saturday, March 1, 14
How fast are we moving today? Real-time

SB47 more than 22 million tweets. SB46 had 13 million.
Saturday, March 1, 14
How quickly has Facebook grown?
Launched 2004

2008 - 100 million users
2013 - 1.1 billion users
79% of daily active users...
How quickly has Twitter grown?
Launched 2006

2008 - 6 million users / 300,000 Tweets per day
2013 - Over 500 million user...
How quickly have new social media grown?
Launched

2013

2013

40 million users
# of users?

2011

users receive (not send...
Saturday, March 1, 14
How will wearable computers, devices and sensors
activated by voice and gesture change what we do
and how we use digital a...
Smart Contacts

Saturday, March 1, 14
Bionic Ears

Saturday, March 1, 14
Glasses / Goggles

Google Glass

NTT SmartGlass
Saturday, March 1, 14

Recon GPS Ski Googles

Glass Up
Smartwatches

Samsung Galaxy Gear

Qualcomm Toq
Saturday, March 1, 14

Google

Apple
Fitness and Activity Bands

Jawbone Up

Nike Fuel

Bowflex Boost

Fitbit Flex
Saturday, March 1, 14

Misfit Shine
NFC Ring

Saturday, March 1, 14
Surface / Motion Sensors

Saturday, March 1, 14
“…it’s not intended to watch a full-length movie or read
a book; it’s designed around what we call microinteractions. It’s...
First Semester on Google Glass

Saturday, March 1, 14
Student Created Google Glass Apps
#eyeCatch
A Google Glass word recognition app that gives
you two sets of eyes by reading...
Is Google Glass the future of news?
Saturday, March 1, 14
How much data is there?

Our 15th Century counter parts
experienced less data in their entire lifetime
than we do in a a s...
How big is “Big Data” really?

“Every day, we create 2.5 quintillion bytes
of data -- so much so that
90% of the data in t...
What is “Big Data?”

We now leave a trail of digital exhaust, a
perpetual stream of text, location and other
data. ~ Human...
What is in your Digital Exhaust?”

http://www.youtube.com/watch?feature=player_embedded&v=x2eCAgQ1DTo

Saturday, March 1, ...
What do you think the biggest issues
facing digital and social media are right
now?

False Tweet from hacked
@AP 's handle...
How will you define Wearable Technology?

Saturday, March 1, 14
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Wearable Technology and the Future of Digital and Social Media ~ DR4WARD Social Media Professor Newhouse School of Public Communications, Syracuse University

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Wearable Technology and the Future of Digital and Social Media

  1. Wearable Technology and the Future of Digital and Social Media   Dr. William J. Ward aka @DR4WARD Social Media Professor S. I. Newhouse School of Public Communications Syracuse University Saturday, March 1, 14
  2. Google Glass: Changing the way we see the future Saturday, March 1, 14
  3. Explorer Saturday, March 1, 14
  4. What does the future look like? Saturday, March 1, 14
  5. When was the first smartphone introduced? Saturday, March 1, 14
  6. iPhone launched 2007 Saturday, March 1, 14
  7. How much power did the first iPhone have? Saturday, March 1, 14
  8. 100,000 times as much ram as Apollo Guidance Computer 1000+ times faster than the computer used to land the orbiter on the moon 16 million colors vs calculator-like display of the AGC Saturday, March 1, 14
  9. How quickly have Smartphones been adopted? Saturday, March 1, 14
  10. Smartphone adoption is faster than any other technology shift in history? 58% Mobile Market penetration in the U.S. - 2013 Saturday, March 1, 14
  11. How quickly have tablets been adopted? This year, tablet sales could surpass both desktops and laptops Launched 2010 2013- 31% of adults have a tablet computer - 26% own an e-reader Source: Pew Research Center’s Internet & American Life Project 2013 Saturday, March 1, 14
  12. What are people doing on theirSmartphones? Saturday, March 1, 14
  13. How are our devices changing what we do? 88% of people who watch TV have a second screen in front of them 62% of people use Social Media while they watch TV. 2012 Saturday, March 1, 14
  14. What does the future look like? Saturday, March 1, 14
  15. What does the future look like? ~ Brian Solis, Principal at Altimeter Group Author, The End of Business As Usual Saturday, March 1, 14
  16. Digital Divide Is Every 6-12 months, Not Generational Saturday, March 1, 14
  17. How has social media transformed politics? Saturday, March 1, 14
  18. Spread of Earthquake Related Tweets 5.8 mag earthquake Epicenter VA Aug. 23, 2011 30 secs. Saturday, March 1, 14
  19. How fast are we moving today? Real-time SB47 more than 22 million tweets. SB46 had 13 million. Saturday, March 1, 14
  20. How quickly has Facebook grown? Launched 2004 2008 - 100 million users 2013 - 1.1 billion users 79% of daily active users are outside the U.S. and Canada Saturday, March 1, 14
  21. How quickly has Twitter grown? Launched 2006 2008 - 6 million users / 300,000 Tweets per day 2013 - Over 500 million users / 400 million Tweets per day Saturday, March 1, 14
  22. How quickly have new social media grown? Launched 2013 2013 40 million users # of users? 2011 users receive (not send) 400 million photo or video snaps a day 88% of snaps sent to one person 70% of users are female 2011 2010 2010 Saturday, March 1, 14 500 million users 150 million users 48.7 million users
  23. Saturday, March 1, 14
  24. How will wearable computers, devices and sensors activated by voice and gesture change what we do and how we use digital and social media? Saturday, March 1, 14
  25. Smart Contacts Saturday, March 1, 14
  26. Bionic Ears Saturday, March 1, 14
  27. Glasses / Goggles Google Glass NTT SmartGlass Saturday, March 1, 14 Recon GPS Ski Googles Glass Up
  28. Smartwatches Samsung Galaxy Gear Qualcomm Toq Saturday, March 1, 14 Google Apple
  29. Fitness and Activity Bands Jawbone Up Nike Fuel Bowflex Boost Fitbit Flex Saturday, March 1, 14 Misfit Shine
  30. NFC Ring Saturday, March 1, 14
  31. Surface / Motion Sensors Saturday, March 1, 14
  32. “…it’s not intended to watch a full-length movie or read a book; it’s designed around what we call microinteractions. It’s designed for fast and brief experiences.” – Google Saturday, March 1, 14
  33. First Semester on Google Glass Saturday, March 1, 14
  34. Student Created Google Glass Apps #eyeCatch A Google Glass word recognition app that gives you two sets of eyes by reading and registering specified words to assist the busy, the lazy, and/or the unfortunately oblivious. Saturday, March 1, 14
  35. Is Google Glass the future of news? Saturday, March 1, 14
  36. How much data is there? Our 15th Century counter parts experienced less data in their entire lifetime than we do in a a single day. Saturday, March 1, 14
  37. How big is “Big Data” really? “Every day, we create 2.5 quintillion bytes of data -- so much so that 90% of the data in the world has been created in the last two years alone.” ~ IBM Saturday, March 1, 14
  38. What is “Big Data?” We now leave a trail of digital exhaust, a perpetual stream of text, location and other data. ~ Human Face of Big Data http://www.dr4ward.com/dr4ward/2012/09/how-to-measure-the-world-using-big-data-humanfaceofbigdata-video.html Saturday, March 1, 14
  39. What is in your Digital Exhaust?” http://www.youtube.com/watch?feature=player_embedded&v=x2eCAgQ1DTo Saturday, March 1, 14
  40. What do you think the biggest issues facing digital and social media are right now? False Tweet from hacked @AP 's handle during market hours wiped out ~ $136 Billion from the S&P 500 in less than 1.5 minutes. April 23, 2013 #NewhouseGLDSM Trust Saturday, March 1, 14
  41. How will you define Wearable Technology? Saturday, March 1, 14

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