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Using Social Media for Informed and
Influential Reporting
Powered by Eli Lilly & Company
The Imperative of Diversity in He...
Diversity in Health and Science
Communication is Revolutionary
• Who is framing and telling the stories about
health and h...
Diversity in Health and Science
Communication is Evolutionary
• Find Experts of color
– Background information
– Sources
–...
Diversity in Health and Science
Communication Shapes the Future
• Communication is the conduit between
information and out...
Social Media & Effective Health and
Science Communication
• Connect to expert sources including
physicians, researchers an...
Online Communities
• #DivSciWri – Diverse Science Writers
• #scicomm – science communication
• #sciodiversity – scienceonl...
Professional organizations
• National Association of Science Writers
• Council for the Advancement of Science
Writers
• As...
Professional development and
networking
• NASW Travel Diversity Fellowship to attend
2014 Meeting in Columbus , Ohio deadl...
Career Awards
– CASW Cohn Excellence in Medical Science Writing
Award
– AAAS Kavli Science Journalism Award
– PEN/EO Wilso...
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#NABJ14 #scicomm #HealthyNABJ The Imperative of Diversity in Health and Science Communication

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#NABJ14 #scicomm #HealthyNABJ The Imperative of Diversity in Health and Science Communication

Presentation for the 2014 National Association of Black Journalists Meeting
Boston, Massachsetts
Healthy NABJ Panel
Using Social Media for Informed and Influential Reporting Powered by Eli Lilly & Company
Aug 1, 2014
Presented by DNLee

Published in: Health & Medicine
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  • Come talk to me if you would like to guest blog about STEM or health.
    Feature at SA Incubator and Several blogs willing accept a guest post, offer mentorship, some are paid.
  • #DivSciWri = Diversity and Science Writing/Diverse Science Writers hashtag;
    @TheDarkSci – Promoting Science, Technology, Engineering and Mathematics to African-American audiences through media advocacy;
    @CultureDish – Cultivating diversity in science writing; and
  • Transcript of "#NABJ14 #scicomm #HealthyNABJ The Imperative of Diversity in Health and Science Communication"

    1. 1. Using Social Media for Informed and Influential Reporting Powered by Eli Lilly & Company The Imperative of Diversity in Health and Science Communication Dr. Danielle N. Lee @DNLee5
    2. 2. Diversity in Health and Science Communication is Revolutionary • Who is framing and telling the stories about health and healing in your community? • Perspective matters • Relevant and representative voices
    3. 3. Diversity in Health and Science Communication is Evolutionary • Find Experts of color – Background information – Sources – Respond to relevant topics, answer important questions – Seed future story ideas • National Science & Technology News Service – www.nstns.org @theDarkSci • @BLACKandSTEM #BLACKandSTEM
    4. 4. Diversity in Health and Science Communication Shapes the Future • Communication is the conduit between information and outcome * Healthy People 2010 2020 • Encourage collaborations across communities and sectors. • Empower individuals toward making informed health decisions. • Measure the impact of prevention activities.
    5. 5. Social Media & Effective Health and Science Communication • Connect to expert sources including physicians, researchers and policy-makers • Seeds for story pitches, continuing dialogue • Online conversations, Q&A over important and current events *Ebola • Access to editors and blog editors • Support for entrepreneurial journalism
    6. 6. Online Communities • #DivSciWri – Diverse Science Writers • #scicomm – science communication • #sciodiversity – scienceonline Diversity • Voices - blog at Scientific American that explores and celebrates diversity in science • @CultureDish - Cultivating diversity in science writing
    7. 7. Professional organizations • National Association of Science Writers • Council for the Advancement of Science Writers • Association of Health Care Journalists • Society of Environmental Journalists
    8. 8. Professional development and networking • NASW Travel Diversity Fellowship to attend 2014 Meeting in Columbus , Ohio deadline 8/29/14 • AAAS Minority Science Writers Internship • Jackson Hole Wildlife Film Festival Science Media Symposium
    9. 9. Career Awards – CASW Cohn Excellence in Medical Science Writing Award – AAAS Kavli Science Journalism Award – PEN/EO Wilson Literary Science Writing Award – American Institute of Physics Science Writing Award
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