Universiteit Hasselt ‐ Expertise Centrum voor Digitale Media
Provinciaal Gallo‐Romeins Museum – Provincie Limburg
iDiscover
                      Mobile ICT to Enhance
                      the Visitor Experience




Hasselt University ...
Mobile ICT to enhance the visitor
experience
Context is key
Conceptual framework: 4 dimensions
Software framework: 3 core services
Case: how to enrich a museum visit
for youngsters?




       With regard to cultural experiences :
“Traditional museum vi...
User Centered Design

Target group survey of children aged 12 – 14 
  years old 
  –   Strong need for do (hands‐on) activ...
User Centered Design


‐   Target group survey
‐   Brainstorm session
‐   User evaluations
‐   Multidisciplinary team

 P...
ARCHIE museum game: goals

‐ Aim for game concepts that act as good 
  learning environments
ARCHIE museum game: goals

‐ Enhance the commitment of the players : 
  identification via personalized avatars
ARCHIE museum game: goals

‐ Design for social interaction
ARCHIE museum game: goals

‐ Value the graphical design : tailor design to 
  target group and museum story (content)
Evaluation and results

‐ Extensive user tests, in various phases of the 
  design process
‐ Observations/video recordings...
Evaluation and results

‐ PDA does stimulate social interaction and 
  exploration of the museum environment
‐ PDA is able...
Evaluation and results

‐ Youngsters very enthusiastic about medium 
  PDA 
  ‐ over 90 % like the games (a lot)
  ‐ 85‐90...
iDiscover: expertise centre

‐ Share know‐how and experience acquired 
  through ARCHIE and other projects

‐ Meet the nee...
iDiscover: demo- and testlab
contact
‐ Hasselt University ‐ EDM :    Jolien Schroyen
                                jolien.schroyen@uhasselt.be

     ...
Day 2, papers 7 Jolien Schroyen
Day 2, papers 7 Jolien Schroyen
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Day 2, papers 7 Jolien Schroyen

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Day 2, papers 7 Jolien Schroyen

  1. 1. Universiteit Hasselt ‐ Expertise Centrum voor Digitale Media Provinciaal Gallo‐Romeins Museum – Provincie Limburg
  2. 2. iDiscover Mobile ICT to Enhance the Visitor Experience Hasselt University ‐ Expertise Centre for Digital Media Universiteit Hasselt ‐ Expertise Centrum voor Digitale Media Gallo‐Roman Museum – Province of Limburg Provinciaal Gallo‐Romeins Museum – Provincie Limburg
  3. 3. Mobile ICT to enhance the visitor experience
  4. 4. Context is key
  5. 5. Conceptual framework: 4 dimensions
  6. 6. Software framework: 3 core services
  7. 7. Case: how to enrich a museum visit for youngsters? With regard to cultural experiences : “Traditional museum visits rank among the top five of ultimate horror for kids” (Geert Sels, De Standaard, Febuary 27, 2007)
  8. 8. User Centered Design Target group survey of children aged 12 – 14  years old  – Strong need for do (hands‐on) activities – Strongly experience‐driven learning style – Museum as amusement park – Interests: multimedia, games – Like to ‘explore’  – Group together / competition
  9. 9. User Centered Design ‐ Target group survey ‐ Brainstorm session ‐ User evaluations ‐ Multidisciplinary team  Providing a playful, interactive and social  learning experience
  10. 10. ARCHIE museum game: goals ‐ Aim for game concepts that act as good  learning environments
  11. 11. ARCHIE museum game: goals ‐ Enhance the commitment of the players :  identification via personalized avatars
  12. 12. ARCHIE museum game: goals ‐ Design for social interaction
  13. 13. ARCHIE museum game: goals ‐ Value the graphical design : tailor design to  target group and museum story (content)
  14. 14. Evaluation and results ‐ Extensive user tests, in various phases of the  design process ‐ Observations/video recordings and logging of  user interactions, followed by questionnaires ‐ Evaluation of : ‐ Usability and playability ‐ Training of social skills (social interaction) ‐ Training of cognitive skills (interaction with  museum environment, interpretation and  observation, …) ‐ Learning key messages
  15. 15. Evaluation and results ‐ PDA does stimulate social interaction and  exploration of the museum environment ‐ PDA is able to support the learning experience ‐ Differences between school groups ‐ In search for a stimulating challenge for every  target group
  16. 16. Evaluation and results ‐ Youngsters very enthusiastic about medium  PDA  ‐ over 90 % like the games (a lot) ‐ 85‐90% say a PDA as a guide throughout the  museum makes a museum visit a lot more fun  Handheld museum games as a way to  increase attractiveness of museum visits for  youngsters
  17. 17. iDiscover: expertise centre ‐ Share know‐how and experience acquired  through ARCHIE and other projects ‐ Meet the need for independent advice ‐ Information regarding diverse, (inter)national  examples of mobile ICT applications ‐ Dealing with questions about design and  development of mobile applications in other  museums, and refer to other parties if necessary
  18. 18. iDiscover: demo- and testlab
  19. 19. contact ‐ Hasselt University ‐ EDM :  Jolien Schroyen jolien.schroyen@uhasselt.be Kris Gabriëls kris.gabriels@uhasselt.be
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