DIGITAL INNOVATION ASIA - DIGITAL AID FORUMSustainable Tourism 2.0 - digitally powering and taking responsibletourism development to the next levelLearn about the latest trends from e-Visa access, community based onlinedistribution, social media powered crisis management response systems, e-learning driven human resources development, mobile alerts combating childprostitution, and crowd-funding to alleviate povertyDigital Innovation Asia (DIA) has partnered with the Pacific Asia Travel Association(PATA), as well as the Tourism Authority of Thailand (TAT) to increase relevance to theindustry when it comes to digital innovation in travel and tourism in the Asia Pacificregion. Register for the Digital Aid Asia Forum on April 24that zuma Restaurant(at St. Regis Hotel Bangkok)As our friend, you can take advantage of attending the China Boot Camp and Digital AidAsia Forum at a 20% discount. (USD 440 instead of the regular price of USD 550)The Promotional Code for our friends:- FRIENDS-DIA-2013Register at http://DIAsiatourism.eventbrite.com/Or by going directly to: http://diasiatourism.eventbrite.com/?discount=FRIENDS-DIA-2013The Digital Aid Asia Forum on April 24th is the first ever conference focusing onhelping emerging tourism regions across Asia to learn how to leverage technology anddigital media for capacity building to develop tourism in a responsible way and drivepoverty alleviation. Linked with the 2013 PATA Annual Summit (PAS) in Bangkok fromApril 25-26, Digital Innovation Asia (DIA) is organizing the first ever Digital Aid AsiaForum on April 24th at trendy zuma Restaurant at the St Regis Hotel in Bangkok.Emceed by media and global tourism personality Ms. Anita Mendiratta of CNN T.A.S.KGroup, speakers will discuss the issues from crisis management, human trafficking,human resources development, capacity building from micro-financing and e-Visa, andhow internet and emerging technologies, mobile, and social media can act as an enablerand catalyst to drive positive economic growth supporting the visitor economy.
AGENDA: Moderated by: Ms. Anita Mendiratta, Lead Consultant of CNN T.A.S.K. GROUP 10:00 – 10:30 Registration Meet the speakers, bloggers, grab a bite, and get ready to take a deep dive into the Chinese digital and social media landscape 10:30 – 10:45 Welcome from PATA & Partnership between Digital Aid Asia and the PATA Foundation Speaker: Martin Craigs, CEO of the Pacific Asia Travel Association (PATA) 10:45 – 11:00 Introduction to DIA & Digital Aid Asia Speaker: Jens Thraenhart, Founder of Digital Innovation Asia (DIA) 11:00 – 11:30 The Big Opportunity: Digital Media Powering Sustainable Tourism 2.0 Speaker: Anita Mendiratta, Lead Consultant of CNN T.A.S.K. GROUP 11:30 – 12:00 The Case: Opening up a Tourism Destination – Mekong Discovery Trail and Social Media Speaker: Mason Florence, Executive Director of the Mekong Tourism Coordinating Office (MTCO) 12:00 – 12:30 Networking Lunch Get a demo of PATA m-‐Power – leverage data to drive tourism 12:30 – 13:00 The Pioneers: Backpackers discovering new destinations, and sharing experiences online Speaker: Nikki Scott, Editor of Backpacker Magazine Southeast Asia 13:00 – 13:30 The Access: Electronic Visa driving tourism development in Cambodia
Speaker: Hong Panharith, Chairman of CINet Technologies Co., Ltd 13:30 – 14:00 The People: Leveraging e-‐Learning to build service Speaker: Vijay Kumar.N, CEO of Future E learning Resource Ltd 14:00 – 14:15 Networking Break 14:15 – 14:45 The Distribution: Showcasing small travel businesses in rural communities Speaker: Grace Lee, Sales Director of BeMyGuest.travel 14:45 – 15:15 Google Power: Not just search but also applications to drive tourism development and capacity building Speaker: Amy Kunrojpanya, Head of Communications & Public Affairs of Google Asia Pacific & GooglersGive Ambassador ~ Southeast Asia Lead 15:15 – 15:45 The Digital Aid Asia Model: Digital and Technolog as enabler for Capacity Building & Responsible Tourism Development Speaker: Jens Thraenhart, Founder of Digital Innovation Asia 15:45 – 16:15 Digital Aid Asia Round-‐Table Discussion Ask the experts, debate issues, and engage with peers, on how to tackle the Chinese travel market. This is a fun and engaging way, open for all delegates to participate. Moderator: Anita Mendiratta, Lead Consultant of CNN T.A.S.K. GROUP 16:15 – 16:30 Closing & Wrap-‐Up Speaker: Martin Craigs, CEO of the Pacific Asia Travel Association (PATA)