Henry Ford And Cycle Of Prosperity

Slide 1: Henry Ford Model ‘T’ Ford & The Cycle of Prosperity By Mr RJ Huggins www.SchoolHistory.co.uk

Slide 2: The Model ‘T’ Ford • Henry Ford set out to build a car which everyone could afford to buy. • It was slow, ugly and difficult to drive, and was nick named the ‘Tin Lizzie’ by the American people.

Slide 3: The Model ‘T’ Ford • The attraction of the Model T Ford was that its price never increased. • Costing $1200 in 1909, the price in 1928 was only $295. • By 1929 Ford was producing more than one car per minute

Slide 4: Mass Production • Ford was able to sell cars cheaply because they were mass-produced and every part was Standardised (only one colour and one engine size were available). • By producing large numbers of cars on an Assembly Line Ford needed fewer skilled workers, and that cut the cost of paying wages.

Slide 5: Mass Production Ford invented the idea of using an Assembly Line to speed up production.

Slide 6: Key Quote – Henry Ford ‘A customer can have any colour he likes for his car so long as it's black’ How would this have helped to cut production costs?

Slide 7: Assembly Lines ‘… each man and each machine do only one thing ... the thing is to keep everything in motion and take the work to the man not the man to the work’ Henry Ford 1925

Slide 8: Car Industry More jobs are Mass productions & More Standardised created in other Standardisation lead to parts are needed industries. increased car sales. Steel The Cycle Jobs in Diners, Motels & Gas of Stations. Prosperity! Glass More Oil is used. Rubber More people with More roads jobs means that Leather are built. they can afford to buy a car!

Slide 9: Car Production & Cycle of Prosperity • Car production used up 20% of America's steel, 80% of her rubber, 75% of her plate glass and 65% of her leather. • By the end of the 1920s American cars used seven billion gallons of petrol a year. • This helped to create jobs in the oil industry and made the oil state of Texas rich.

Slide 10: Aerial view of the Rouge plant in 1930 In 1929, there were 81,000 men working in this one factory

Slide 11: Summary Key Words • In order to get a a • Cycle of Prosperity grade ‘C’ upwards • Mass Production in exams, you must • Assembly Lines learn and use the • Unskilled Workers key words & facts. • Standardisation. • These concepts will • Model ‘T’ Ford be awarded as key • Tin Lizzie ‘knowledge.’

Slide 12: Exam Question 1 A small town in Texas, 1925 • How reliable is this source to an historian writing about the effects of mass production in the USA in the 1920s?

Slide 13: Exam Question 2 ‘A customer can have any colour he likes for his car so long as it's black’ • Does this quote fully explain how the system of mass production worked? Use your own knowledge and the source to explain your answer.

Slide 14: Mark Scheme Level Grade Description 1 E Simple undeveloped answer. 2 D Uses or combines information from the sources. 3 C/B Uses sources & own relevant knowledge / concepts. 4 A/A* Balanced answer covering both parts of the question

Slide 15: Question 1 Level 3 For Against • Some cars are similar i.e. • Only one town. Not Standardisation. enough evidence for the whole of the USA. • Model T Fords • Texas was a rich oil • Cycle of Prosperity – producing state which people can afford to buy meant more people cars. could afford to buy cars than other parts of the USA. Level 4 = an answer which includes one from each column.

Slide 16: Question 2 Level 3 For Against • All the cars are the same • No mention of Assembly colour – black - i.e. Lines Standardisation. • No mention of cheap unskilled workers. Level 4 = an answer which includes one from each column.

Slide 17: Improving your grades D= Just uses sources. C= Relevant knowledge & concepts backing up one side. A= Answer using relevant Knowledge & concepts.

Slide 18: The End • Please send any • Please keep on reviews about this sharing your ideas presentation to: and resources with hugy@huggins2000.freeserve.co.uk School History. • All comments will be • Many hands make useful to help improve light work for future presentations. everyone.