ROI and Beyond - Klang

Return On Investment For Libraries and Librarians
Quantifying and Qualifying Value In a Budget-Conscious World

ROI In Library-Land:A 3-Tier Approach
The Quantitative Value Of Libraries Through Numbers
The Qualitative Value Of Libraries Through Service, Programs and Publicity
The All-Around Value Of Librarians!

Data!
Reference Statistics
Database Usage Statistics
Cataloguing Data
Physical Visits To the Library
Web Survey Tools – Reference Services
Training Course Reviews

Demonstrating Your Value
Market Yourself Aggressively
Know Your Audience
Be a Part of the Organization
Find an Advocate
“Saving Libraries in a Recession”
Information Outlook (July-Aug 2009)

What Can I Do?
Offer Free Training Classes and Instruction
Add Library Tours To New Employee Orientations
Provide TOC Services
Get Published!
Develop a Great Website or Intranet Site
Offer Lectures From Experts At Your Organization

More Ideas!
Create Great Signage (Electronic & Physical)
Offer Visitors a One-Page Summary Of Library Services and Information
Distribute New Book Lists To Regular Patrons
Attend Organization-wide Events and All-Hands Meetings
Demonstrate How Library Supports the Organization’s Mission With Display Boards
Review Best Practices Of Other Libraries

6 Reasons To Love Librarians!
Intellectual Curiosity and A Passion For Learning
Desire To Provide Access & To Serve Others
Ability To Instruct
Broad-scope Knowledge Of Internal & External Resources
Maintain Professional Networks
Provide an Organizational Resource on Intellectual Property Issues

A Love of Learning
Offer the Love Of the Hunt
Suggest Better Search Methodologies To Patrons
Provide the Value Of an MLS
Instruction in Reference
Knowledge of Database Structure & Indexing

Providing Access & Serving All
Offer Knowledge Of How Best To Provide Access
Provide Knowledge Of Organization’s Information Needs
Contribute Knowledge Of Issues Involved In Providing Access To Digitized Documents
Offer Understanding Of Knowledge Of the Important Questions To Ask Users

Providing Access & Serving All
Provide Knowledge Of Contracts Issues
Offer Access To Other Information Professionals On Negotiating and Securing Contracts

Providing Quality Instruction
Provide Group and Individual Instruction In Use of Resources
Offer Assistance With Both Print and Electronic Resources
Show Users When To Use Electronic and When To Use Print
Offer Suggestions About How To Use Resources Effectively and Efficiently

Knowledge of Resources
Suggest Best Resources To Suit Each Individual User’s Needs
Save the User Time By Suggesting Additional Outside Resources
Save the Organization Money By Eliminating Duplication In Searching (Don’t re-invent the wheel!)
Provide Suggestions Regarding Internal Documents and Their Organization

Knowledge of Resources
Provide Long-term Resource Plans To the Organization
Offer Suggestions About Managing Print Collections During Movement Toward Electronic Resources

Library Associations Benefit Everyone
Offer Best Practices Work Of Other Libraries and Librarians
Provide Continuing Education and Training Opportunities For Librarians
Offer Opportunities To Draw On the Collective Knowledge and Wisdom Of Their Peers When They Have a Major Project (moving, digitization, etc.)

Knowledge of Intellectual Property
Offer Employers Advice On E-book Controversies and Usage Issues
Offer Valuable Information On IP In MLS Programs
Provide General Guidance To Organizations About Distribution Of Materials Inside and Outside Organization With Regard To Contracts

Paint A Picture Or Tell a Story
“Return on Investment involves more than just providing a number; it requires putting together a qualitative and quantitative story from users and painting an overall value picture for executives.”
“Providing Value and Return on Investment” Information Outlook, June 2010

ROI and Beyond - Klang

by SLA Government Information Division on Jun 10, 2011

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