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Social Business Symposium         July 22, 2011
So how did we get started?• Innovation Sabbatical• Social Business Team (SBT) –CCross functional/volunteer           f ti ...
This is what we heard employees need…                                        3
Business Case                                “We have a strong                                  hallway culture.          ...
It’s not about the technology, or is it?• Strong partnership with Microsoft – SharePoint 2010 integration• Chose NewsGator...
Growing PainsThings we still haven’t solved
Launch Plan• In Beta first beginning in November 2010  – Platform co‐ownership in HR, IS, and ITQ• Why Beta?  – An agile w...
How does Connect fit with other tools?• E‐mail? Really? Overused and misused• Instant Messaging? Informal, deleted immedia...
Vision• Continuous improvement   is a key success factor  – Take in feedback, iterate, &     improve• Cultural change  – C...
Community Management• Have – Governance – Approval• Need – Full time community    managers –M t     Mature communities    ...
Balance• Social (non‐business)  – iDevice community success  – Employee clubs  – Broader audience relevance• Business  – P...
Sustain• Culture not technology  – I.S. builds the house  – Users are the interior designers• Led by all, owned by none  –...
Connect (general mills)
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Connect (general mills)

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Transcript of "Connect (general mills)"

  1. 1. Social Business Symposium July 22, 2011
  2. 2. So how did we get started?• Innovation Sabbatical• Social Business Team (SBT) –CCross functional/volunteer  f ti l/ l t – Still running today• Worked together on challenges, not  on technology   h l 2
  3. 3. This is what we heard employees need… 3
  4. 4. Business Case “We have a strong  hallway culture.  How do we scale that  “ I just wish there were  around the world?”one easy way to tap into  g all the knowledge that  the General Mills  community has” “ If only General Mills  knew what  General Mills knows!” 4
  5. 5. It’s not about the technology, or is it?• Strong partnership with Microsoft – SharePoint 2010 integration• Chose NewsGator SocialSites• Matched our needs and common platform p 5
  6. 6. Growing PainsThings we still haven’t solved
  7. 7. Launch Plan• In Beta first beginning in November 2010 – Platform co‐ownership in HR, IS, and ITQ• Why Beta? – An agile way to iterate through opportunities and  challenges with people, process, and technology – Evaluate platform and gather success stories and tips for  individual and community users – Balancing usability, retention, and security, governance.• F b February 1   – Global availability, quiet launch, iterative capability  g building 7
  8. 8. How does Connect fit with other tools?• E‐mail? Really? Overused and misused• Instant Messaging? Informal, deleted immediately• Live Meeting? Created for meetings and sharing  content, no good beyond events• SharePoint? A whole platform, still great for “team  sites” and “document repositories”• Unmet need for collaboration, knowledge retention,  and social learning 8
  9. 9. Vision• Continuous improvement  is a key success factor – Take in feedback, iterate, &  improve• Cultural change – Collaboration across silos – Social learning• Leaders as examples – Rethink communications,  narrate work, share ideas 9
  10. 10. Community Management• Have – Governance – Approval• Need – Full time community  managers –M t   Mature communities iti 10
  11. 11. Balance• Social (non‐business) – iDevice community success – Employee clubs – Broader audience relevance• Business – Projects – Enterprise‐wide initiatives p 11
  12. 12. Sustain• Culture not technology – I.S. builds the house – Users are the interior designers• Led by all, owned by none – Nature of SBT led to sponsors,  not owners 12
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