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Shoutatweet2

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  • Google App Engine (task qeue) which allow us to send up to 100 messages per second in a totally elastic way.Python, Web.py Twitter API OAUTH

Transcript

  • 1. Business Case
  • 2. The need…
    We want to congratulate a family member or friend for an important achievement…
    I want to let everybody know that I am opening my new restaurant….
    I want to know how many people will support my initiative… or complaint…
    … TO REACH THE WORLD WITH 1 TWEET
  • 3. The solution
    1
    2
    3
    (when number of supporter reached or time reached)
    YES, WE KNOW, IT’S AWESOME
  • 4. The technology
    (task queue) which allow us to send up to 100 messages per second in a totally elastic way.
  • 5. The benefits
    Gain collective voice…
    Create awareness…
    Make big noise…
    Encourage community spirit…
    Link same minded individuals together…
    Value added analytics…
    Get the World to Notice!
  • 6. The business model
    Improve your message awareness and relevance by coordinating your supporters to tweet the same message at the same time. In the process you will increase your number of followers and get all the analytics.
    GET THE WORLD TO NOTICE!!
    Segmented markets:
    1. Companies or organizations needing massive marketing.
    2. Individuals needing massive spread of their ideas.
    3. PR and marketing agencies.
    Extreme programing.
    Listen to customers.
    Developing strategic relationships
    Monitoring and generating value added information for customers
    Automated Services
    Social Media
    PR and marketing agencies
    Twitter tools (Radiant6, Hoot suites)
    Google (App Engine)
    GoDaddy (Hosting)
    Twitter (Platform
    Web Sales
    Social Media
    Indirect (Agency)
    App Engine engineers
    App Engine service
    User content generation
    `Analytic tools
    Free up to 100 tweets
    Transaction revenues through an usage fee for bigger volumes
    Transaction revenues for advanced features
    Variable Cost (app engine)
    Fix Cost (Engineers)
  • 7. Milestones
    WIP
    Friday:
    • Domain name purchased
    • 8. Code
    • 9. Alpha Prototype
    Saturday:
    • Beta Prototype
    • 10. Customer acquisition
    • 11. Customer validation
    • 12. Successful shouts
    Sunday:
    • Fine tune programming
    • 13. Xx campaigns launched
  • Success stories so far
    WIP
    Shouted 250 tweet
    Number of tweets posted
    Number of shouts launched
    Number of followers supporting
    Number of new followers
    Direct Impact