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Event:     DDMA Dag van de Datakwaliteit
Thema:     Datakwaliteit
Spreker:   Frans Buijtendijk - Oracle
Datum:     24 oktober 2007, De Lindenhof, Delft
Data Quality Award 2007
Frank Buytendijk, Vice-President EPM Strategy
“Data Quality should
      get more
   executive
     attention”
                       2
Move Beyond Customer Address




                               3
The Three Flows of Business



         Flow of Goods
         Flow of Goods

         Flow of Money
         Flow of Money

      Flow of Information
      Flow of Information

                              4
Managing The Heterogeneous World


• M&A Continuous
• Business Models Are Virtualizing
• Business Processes Become Self-
  Service




                                     5
Heterogeneous Systems: M&A




                             6
Mass Customization, Customers Drive
The Process




                                      7
Mass Customization, Customers Drive
The Process




                                      8
Stakeholder Alignment Requires Standardization and
One Version of the Truth

           Regulators and Shareholder




Partners           Organization          Customers




                     Society
                                                     9
Insurance Performance Network
                                                Share
                                                 Share
                           Regulators
                            Regulators         holders
                                                holders

                                                            Inter
                                                             Inter
                 Market
                  Market                                   mediary
                                                            mediary

  Re-insurer
   Re-insurer                                             Collectives
                                                           Collectives
                                  General
                                   General
                                 Insurance
                                  Insurance                              Consumer
                                                                          Consumer
  Consumer
   Consumer
    Goods
     Goods              Trusted
                         Trusted              Broker
                                               Broker       Employers
                                                             Employers
                        33rdParty
                         rd
                             Party

                                                            Service
                                                             Service
                Competitors
                 Competitors                               Providers
                                                            Providers




Innovation Comes From The Performance Network!
 Innovation Comes From The Performance Network!

                                                                                     10
Data Quality Is About Governance




DCC
              ICC
                BICC
                                   11
Data Quality
               12
Metadata
           13
Master Data
              14
EIM
      15
“What data

    isn’t
customer data?”


                  16

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