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Andrea Incalza: Dal CRM al Social CRM
 

Andrea Incalza: Dal CRM al Social CRM

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Andrea Incalza

Andrea Incalza
Social CRM & CRM Blogger

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    Andrea Incalza: Dal CRM al Social CRM Andrea Incalza: Dal CRM al Social CRM Presentation Transcript

    • Dal CRM al Social CRMAndrea IncalzaCRM & Social CRM blogger © Digital Accademia 2012 – All Rights Reserved!
    • Gli errori strategici di un’azienda product-orientedMARKETING   SERVICE   SALES   © Digital Accademia 2012 – All Rights Reserved!
    • Arriva il Customer Relationship Management (CRM) © Digital Accademia 2012 – All Rights Reserved!
    • Gli errori del CRM © Digital Accademia 2012 – All Rights Reserved!
    • Conversation Prism by Brian Solis and JESS3La nascita del Social Web © Digital Accademia 2012 – All Rights Reserved!
    • L’avvento del Social Customer © Digital Accademia 2012 – All Rights Reserved!
    • Rielaborazione da “The 18 Use Cases of Social CRM” di Altimeter Group Social Social Marketing Reputation SocialDal CRM al Social CRM CRM Social Innovation Social Support © Digital Accademia 2012 – All Rights Reserved!
    • Il processo Social CRM © Digital Accademia 2012 – All Rights Reserved!
    • Alcuni casi internazionali Social Marketing Social Reputation Social Support Social Innovation © Digital Accademia 2012 – All Rights Reserved!