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                    <span style="font-size:14px;">Mobilising The Web</span><br/>
                    From: <a href="http://www.slideshare.net/Cylon/">Cylon</a>, 6 months ago<br /><br />
                    <div style="width:425px;text-align:left" id="__ss_323703"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/Cylon/mobilising-the-web?type=powerpoint" title="Mobilising The Web">Mobilising The Web</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slideshare.net/swf/ssplayer2.swf?doc=mobilising-the-web-1206611186698419-3&stripped_title=mobilising-the-web" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slideshare.net/swf/ssplayer2.swf?doc=mobilising-the-web-1206611186698419-3&stripped_title=mobilising-the-web" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View SlideShare <a style="text-decoration:underline;" href="http://www.slideshare.net/Cylon/mobilising-the-web?type=powerpoint" title="View Mobilising The Web on SlideShare">presentation</a> or <a style="text-decoration:underline;" href="http://www.slideshare.net/upload?type=powerpoint">Upload</a> your own. (tags: <a style="text-decoration:underline;" href="http://slideshare.net/tag/mobile">mobile</a> <a style="text-decoration:underline;" href="http://slideshare.net/tag/new-media-marketing">new media marketing</a>)</div></div><br /><br />
                    A presentation on 2D Bar codes for mobile phones & the launch of a commercial product called TimesCode, which I helped conceptualize -- Presented at the 2nd Annual New Media Marketing Conference, South Africa<br /><br />
                    <a href="http://www.slideshare.net/Cylon/mobilising-the-web">SlideShare Link</a>
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Mobilising The Web

From Cylon, 6 months ago

A presentation on 2D Bar codes for mobile phones & the launch of a more

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Slide 1:

Slide 2:I am here to talk about...

Slide 3:Mobile Marketing: The Next ‘Big Thing’

Slide 4: We expect WAP-based advertising to be the largest category for mobile advertising spend in the short-term. - Pyramid Research, 2006 Global mobile penetration will reach 75% by 2011. - Portio Research, 2007 We project that marketers will spend $14.4 billion in 2011 to serve ads into various forms of mobile media, up from $1.4 billion this year. - Strategy Analytics, 2007 Total mobile phone retail revenues will reach $180.9 billion by 2012. - Informa Telecoms &

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