Social Media Law

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  • 1. Protecting Your Business with Social Media Guidelines & Training Google+ Social Media Law Facebook.com/SocialMediaLaw @SocialMediaLaw1 Tim Moore | CrushIQ Glen Gilmore, Esq. ~ @ GlenGilmore
  • 2. DISCLAIMER & WARNING: NOT Legal Advice
  • 3.
    • Social Media: “It’s all fun and games…
    • til the lawyers show up….”
    • You are creating a permanent record
    • Deleting doesn’t work
    • You may have a special duty to archive
    • You may have a special duty to delete
  • 4. The Law is the Law.
  • 5.
    • Social Media Law = Protecting Your Brand Truthfulness and Transparency
  • 6. Who’s Your Regulator?
  • 7. New Media Requires New Policies Policies must come with training & supervision sadf
  • 8.
    • FTC Revised Endorsement Guidelines:
    • 16 C.F.R. Part 255
    • “ Material Connection”
    • “ Conspicuous Disclosure”
    • “ Case-By-Case Review”
    • Policy/Inform/Train/Monitor
  • 9.  
  • 10.  
  • 11. Social Media in Hiring and Firing: The Social Media Background Check The Fair Credit Reporting Act
  • 12.  
  • 13. Takeaways: Crisis Mitigation
    • The Law is the Law
    • The Law is Evolving with Social Media
    • Know Your Regulators
    • Update Your Policies, Train, Audit
    • GlenGilmore@GlenGilmore.com