Orlando, August 3 2010 Test Your Marketing Message For Free (Almost!) Using Analytics to Gauge Market Interest from Inbound Leads Trevor Longino Head Guy, CrowdTamers.com @CrowdTamers
So Who The Heck Is Trevor? Head Guy at CrowdTamers.com (a social media marketing / Internet marketing training company) President of doterati.com (a local interactive marketing professional Association) Previously: V.P Marketing for Nextelligence.com (NXEL.PK) Director of PR for Web2 Corp (WBTO.OB) Website: http://crowdtamers.com Twitter: @CrowdTamers http://www.linkedin.com/in/trevorlongino Skype ID: trevor.longino 407.374.9079 [email_address] Get this presentation online: http://www.slideshare.net/crowdtamers
So What the Heck are You Going to Learn in the Next 45 Minutes?
How to Split Test Email or Social Media Campaigns
Using Google Analytics to Measure Which Message Comes To Your Site Most
Measuring User Engagement on Landing Pages
Determining a Course of Action For Your Traditional Media Campaigns From the Results
So What the Heck is Split Testing? Image credit: http://bit.ly/97zD8p
Getting Started With an Email Split Test 1. Do It Yourself: You need an Email Service Provider You need a list of, ideally, more than 2,000 double opted-in subscribers You need a message And you need another message You need an email HTML knowledgeable web designer who can make your emails and landing pages for you 2. The Outsourced Approach You need a list of, ideally, more than 2,000 double opted-in subscribers You need a message And you need another message
http://crowdtamers.com/?utm_source=twitter&utm_medium=social&utm_term=socialmediatraining_internetmarketingtraining&utm_content=50%25off&utm_campaign=awesome_ads Who the Heck is Going to Click This?
http://bit.ly/ca6ntd (yes, that's the same link)