Is the result of research, analysis of various Siebel implementation projects and their common pittfals it also unifies some of the best practices that have been introduced in the last years in the IT field (ITIL, PRINCE2, RUP, etc.)Entire life-cycle support based on CrmUP
Research has shown that CRM projects failure rates vary from 80% to 30% while we all know the low satisfaction of end-users with customized Siebel applications (unfortunately now associated with bad user experience). Crm-Up research estimates that around 85% of Siebel end-users are not satisfied with the application performance and its functionalities.
Common problems for CRM projects:Unclear requirements weaken implementationCommunication problems among stakeholders due to no common languageNo mapping of processes and applications, trying to do everything at onceLack of quality documentation and no knowledge sharing across teamsNo overview of application functionality and impact of implemented solutionsRestrained (crisis) budget, lack of resourcesImpossibility to control and evaluate (external) consultants workDelayed releases and poor performance determine unsatisfied end usersScript overburden customizations with subsequent maintenance problems, etc.
Common problems for CRM projects:Unclear requirements weaken implementationCommunication problems among stakeholders due to no common languageNo mapping of processes and aplications trying to do everything at onceLack of quality documentation and no knowledge sharing across teamsNo overview of application functionality and impact of implemented solutionsRestrained (crisis) budget, lack of resourcesImpossibility to control and evaluate (external) consultants workDelayed releases and poor performance determine unsatisfied end usersScript overburden customizations with subsequent maintenance problems, etc.
Common problems for CRM projects:Unclear requirements weaken implementationCommunication problems among stakeholders due to no common languageNo mapping of processes and applications, trying to do everything at onceLack of quality documentation and no knowledge sharing across teamsNo overview of application functionality and impact of implemented solutionsRestrained (crisis) budget, lack of resourcesImpossibility to control and evaluate (external) consultants workDelayed releases and poor performance determine unsatisfied end usersScript overburden customizations with subsequent maintenance problems, etc.
Common problems for CRM projects:Unclear requirements weaken implementationCommunication problems among stakeholders due to no common languageNo mapping of processes and applications trying to do everything at onceLack of quality documentation and no knowledge sharing across teamsNo overview of application functionality and impact of implemented solutionsRestrained (crisis) budget, lack of resourcesImpossibility to control and evaluate (external) consultants workDelayed releases and poor performance determine unsatisfied end usersScript overburden customizations with subsequent maintenance problems, etc.
(not from abstract theories that start from conceptual levels and collide too late with concrete implementation issues)Sun behind
Metodologia a componentiOne Unified Process, One Methodology, One Tool
Workflow – nome + swimlaneRiutilizziamo il lavoro fatto – soldi ed risorse spese nel fare l’applicazione siebel To come: activity templates
Vanilla Enhanced visualisationTableSi parte dall’applciazione, dal repository e si refine la BA e poi si torna verso l’applicazioneDeparting from zero follow the 4 stepsIf not start from zero – modular approach – you can start with the needed model importing the needed part
With visual representations – it becomes easier to express procedural knowledge, create and modify new understandings of problems and solutionsMetaTools provide the place for analysis and extensions, increasing the knowledgeEasy accessible storage and sharing point, with automated documentation and knowledge persistence insuranceOne logical thread links requirements to design and implementation, creating the needed relationships for learning and internal knowledge development.
Use case + viewMT application killerUnified requirements gathering and analysis – improve communication and coordination, eliminate ambiguity and reduces misunderstandingsChange and customization reviews by straight visual analysisUnderstand both vanilla and customized application - grasp elements and relationships at a glance, find problems and solve themSiebel out-of-the-box visual blueprint - alternatives and basis for new ideas, reuse of out-of-the-box functionalities, favors Oracle Siebel customization best-practices Visual application design - easy application modeling, risks analysis, technical impact and business process impact assessments with facilitated reviews and evaluationsAutomatic documentation creation and maintenance
Process + arch collegati alla vista ParametersworkflowMT application killerUnified requirements gathering and analysis – improve communication and coordination, eliminate ambiguity and reduces misunderstandingsChange and customization reviews by straight visual analysisUnderstand both vanilla and customized application - grasp elements and relationships at a glance, find problems and solve themSiebel out-of-the-box visual blueprint - alternatives and basis for new ideas, reuse of out-of-the-box functionalities, favors Oracle Siebel customization best-practices Visual application design - easy application modeling, risks analysis, technical impact and business process impact assessments with facilitated reviews and evaluationsAutomatic documentation creation and maintenance
MT application killerUnified requirements gathering and analysis – improve communication and coordination, eliminate ambiguity and reduces misunderstandingsChange and customization reviews by straight visual analysisUnderstand both vanilla and customized application - grasp elements and relationships at a glance, find problems and solve themSiebel out-of-the-box visual blueprint - alternatives and basis for new ideas, reuse of out-of-the-box functionalities, favors Oracle Siebel customization best-practices Visual application design - easy application modeling, risks analysis, technical impact and business process impact assessments with facilitated reviews and evaluationsAutomatic documentation creation and maintenance
MT application killerUnified requirements gathering and analysis – improve communication and coordination, eliminate ambiguity and reduces misunderstandingsChange and customization reviews by straight visual analysisUnderstand both vanilla and customized application - grasp elements and relationships at a glance, find problems and solve themSiebel out-of-the-box visual blueprint - alternatives and basis for new ideas, reuse of out-of-the-box functionalities, favors Oracle Siebel customization best-practices Visual application design - easy application modeling, risks analysis, technical impact and business process impact assessments with facilitated reviews and evaluationsAutomatic documentation creation and maintenance
No realization but direct connectionResponsability, arch for risk and impactMT application killerUnified requirements gathering and analysis – improve communication and coordination, eliminate ambiguity and reduces misunderstandingsChange and customization reviews by straight visual analysisUnderstand both vanilla and customized application - grasp elements and relationships at a glance, find problems and solve themSiebel out-of-the-box visual blueprint - alternatives and basis for new ideas, reuse of out-of-the-box functionalities, favors Oracle Siebel customization best-practices Visual application design - easy application modeling, risks analysis, technical impact and business process impact assessments with facilitated reviews and evaluationsAutomatic documentation creation and maintenance
MT application killerUnified requirements gathering and analysis – improve communication and coordination, eliminate ambiguity and reduces misunderstandingsChange and customization reviews by straight visual analysisUnderstand both vanilla and customized application - grasp elements and relationships at a glance, find problems and solve themSiebel out-of-the-box visual blueprint - alternatives and basis for new ideas, reuse of out-of-the-box functionalities, favors Oracle Siebel customization best-practices Visual application design - easy application modeling, risks analysis, technical impact and business process impact assessments with facilitated reviews and evaluationsAutomatic documentation creation and maintenance
Management – support project/release/configuration/change management throughout the process by improved control over releases and features Guided structural approach – Crm-Up and best practices indicate the path, while MetaTools provides support for standards’ implementation Improve overall communication – all stakeholders can express themselves and understand others Organizational processes and standards repository – all needed project knowledge in one visual and shared repository Test, help desk and training support - use cases and processes descriptions become the base for scenarios, assuring project scope coverage and helpdesk support for end users
CRM-Up – png without reflex Easy maintenance and improved application performance - knowledge transfer and storage, visual support for application analysis, impact assessment, etc.Better control over application and resources – facilitated work evaluation, application alternatives understanding, reduced risk Lower total cost of ownership – accelerate implementation process, solve problems with less consultancy support, stable and error proof approach reduces unnecessary waste Shared approach for all stakeholders Increase stakeholder satisfaction and assure project success
Show parametersNext releases will incorporate direct visual Model Drive Customization, facilitating passage from design to application modification.Simulation of business and application process flows will highlight bottlenecks and other issues.And much more, such as extending MetaTools domain to CRM integration with the organizational technical environment and even a special ERP module.
Next releases will incorporate direct visual Model Drive Customization, facilitating passage from design to application modification.Simulation of business and application process flows will highlight bottlenecks and other issues.And much more, such as extending MetaTools domain to CRM integration with the organizational technical environment and even a special ERP module.
for Oracle Siebel Target a sunny sky with your Oracle Siebel CRM May 2009 All Crm-Up documentation and materials are subject to International copy-right laws. 1 GO VISUAL!
Contents All Crm-Up documentation and materials are subject to International copy-right laws.
Introduction
Cloudy skies for CRM projects
MetaTools innovation clears
the horizon
MetaTools means…
MetaTools by SaaS
Advantages at a glance
Coming soon
2 Target a sunny sky with your Oracle Siebel CRM
Introduction All Crm-Up documentation and materials are subject to International copy-right laws. is a visual architecturing platform supporting Oracle Siebel implementation projects. It is the result of research, project experience, pitfalls analysis and unification of recent IT best practices (ITIL, PRINCE2, RUP, etc.) It provides entire life-cycle support based on the Crm-Up methodology 3
Introduction All Crm-Up documentation and materials are subject to International copy-right laws. is driven by:
Visual approach – helps improving communication, negotiation and coordination among the various project stakeholders
Automation – reduces time, resources and costs employed in customizing, managing and maintaining Oracle Siebel CRM packaged applications
4
Introduction All Crm-Up documentation and materials are subject to International copy-right laws. An image is worth a thousand words Visual revolution 5
Introduction All Crm-Up documentation and materials are subject to International copy-right laws. Automations
Automated Oracle Siebel mapping in visual diagrams (with dedicated model)
Application architecture analysis
Automated documentation
Requirements - visual solution binding
More…
At work for you 6
Contents All Crm-Up documentation and materials are subject to International copy-right laws.
Introduction
Cloudy skies for CRM projects
MetaTools innovation clears
the horizon
MetaTools means…
MetaTools by SaaS
Advantages at a glance
Coming soon
7 Target a sunny sky with your Oracle Siebel CRM
Cloudy skies for CRM projects Ambigous requirements and project roles Lack of a shared communication language and channel Unreachable Knowledge Management Excessive - unsuitable documentation All Crm-Up documentation and materials are subject to International copy-right laws. 8
All Crm-Up documentation and materials are subject to International copy-right laws. Cloudy skies for CRM projects Lack of functional overview Impact and risk analysis deficiencies Maintenace problems Overburden application 9
All Crm-Up documentation and materials are subject to International copy-right laws. Cloudy skies for CRM projects 10 Impossible to evaluate and review efficiently No control over consultants’ work
All Crm-Up documentation and materials are subject to International copy-right laws. Cloudy skies for CRM projects 11 Poor performance Delayed release Resources wasting
Contents All Crm-Up documentation and materials are subject to International copy-right laws.
Introduction
Cloudy skies for CRM projects
MetaTools innovation clears
the horizon
MetaTools means…
MetaTools by SaaS
Advantages at a glance
Coming soon
12 Target a sunny sky with your Oracle Siebel CRM
Methodologies, standards, best practices, etc. All tell you what to do, but no one gives you the right tool to do it! Provide the needed support for improving your project and clearing up existing problems! Crm-Up methodology is flexible and, as no one else does, allows you to start the improvement process from your customized application All Crm-Up documentation and materials are subject to International copy-right laws. 13 MetaTools innovation clears the horizon and
All Crm-Up documentation and materials are subject to International copy-right laws. MetaTools innovation clears the horizon MetaTools is the methodology implementation tool
Component based methodology
Structured and flexible approach specifically dedicated to CRM projects and package applications
Employs visual models throughout the entire life-cycle, with one supporting tool: from requirements and business analysis to solutions by application design
14
All Crm-Up documentation and materials are subject to International copy-right laws. MetaTools innovation clears the horizon : one visual application repository for the entire project Requirements - gathering and analysis: CRM Business Use Cases Model – represents business objectives, describes the organization scenarios 15
All Crm-Up documentation and materials are subject to International copy-right laws. MetaTools innovation clears the horizon : one visual application repository for the entire project Requirements - gathering and analysis: CRM Business Analysis Model - depicts business processes related to use cases, differentiating between pure business activities and application steps 16
All Crm-Up documentation and materials are subject to International copy-right laws. Specifications - business and application: CRM Domain Model - the main conceptual objects, specific to the organization’s CRM strategy, that are impacted during implementation, their relationships, interactions, etc. 17 MetaTools innovation clears the horizon : one visual application repository for the entire project
All Crm-Up documentation and materials are subject to International copy-right laws. Specifications - business and application: Siebel Model – visual representation of application’s architecture 18 MetaTools innovation clears the horizon : one visual application repository for the entire project
MetaTools innovation clears the horizon One thread connects all elements CRM Business Use Cases Model All Crm-Up documentation and materials are subject to International copy-right laws. 19
MetaTools innovation clears the horizon One thread connects all elements CRM Business Use Cases Model CRM Business Analysis Model All Crm-Up documentation and materials are subject to International copy-right laws. 20
MetaTools innovation clears the horizon One thread connects all elements CRM Business Use Cases Model CRM Business Analysis Model CRM Domain Model Siebel Model All Crm-Up documentation and materials are subject to International copy-right laws. 21
All Crm-Up documentation and materials are subject to International copy-right laws. MetaTools innovation clears the horizon blows away project clouds
Shared visual language to get improved requirements, raised communication and coordination, while being UML compliant
Processes and application mapping supported by Siebel out-of-the-box visual blueprint
Easy change evaluation and management
Automated documentation creation and maintenance
Facilitated impact and risk analysis
Improve consultants’ work review and control
Prevents resources’ waste
22
Contents All Crm-Up documentation and materials are subject to International copy-right laws.
Introduction
Cloudy skies for CRM projects
MetaTools innovation clears
the horizon
MetaTools means…
MetaTools by SaaS
Advantages at a glance
Coming soon
23 Target a sunny sky with your Oracle Siebel CRM
All Crm-Up documentation and materials are subject to International copy-right laws. Get an automatic business analysis baseline directly from your existing application Responsibilities and accesses at a glance 24 MetaTools means… Clear organizational structure Existing implemented processes
All Crm-Up documentation and materials are subject to International copy-right laws. bottom-UP approach 25 MetaTools means… Siebel vanilla comparison support Siebel customized application mapping Visual analysis Know your application for solution success!
All Crm-Up documentation and materials are subject to International copy-right laws. MetaTools means… Related elements automated get Instead of endless Siebel Tools navigation automation 26 Drag and drop analyzed element Choose get related elements function See elements and relationships architecture An easy overview in seconds!
All Crm-Up documentation and materials are subject to International copy-right laws. All needed information 27 MetaTools means… All needed element parameters are available from each diagram
All Crm-Up documentation and materials are subject to International copy-right laws. 28 MetaTools means… Repository search: find needed element The FIND functionality retrieves all elements that corespond to the search key For easy identification, MetaTools indicates where the element is located in the repository tree
All Crm-Up documentation and materials are subject to International copy-right laws. MetaTools means… Application analysis at a glance! Instead of Siebel Tools Select analyzed element with associated GUI address 29
All Crm-Up documentation and materials are subject to International copy-right laws. MetaTools means… Application analysis at a glance! Navigate directly to desired GUI object 30
All Crm-Up documentation and materials are subject to International copy-right laws. MetaTools means… Application analysis at a glance! From each element you can navigate to related use cases or 31 processes
All Crm-Up documentation and materials are subject to International copy-right laws. MetaTools means… Documentation lifecycle support Reduce redundancy, repetitions and ambiguity Create documentation automatically 32
All Crm-Up documentation and materials are subject to International copy-right laws. MetaTools means… Documentation lifecycle support Reduce redundancy, repetitions and ambiguity Continue customization Multilanguage support Painless updated documentation ready for knowledge transfer! 33
All Crm-Up documentation and materials are subject to International copy-right laws. MetaTools means… One common knowledge base for all project stakeholders (the first ITIL CMDB concrete implementation for the CRM domain) – one repository for everything! 34 Management Project Manager IT Specialist Just one click away! Business Actor Business Analist
Contents All Crm-Up documentation and materials are subject to International copy-right laws.
Introduction
Cloudy skies for CRM projects
MetaTools innovation clears
the horizon
MetaTools means…
MetaTools by SaaS
Advantages at a glance
Coming soon
35 Target a sunny sky with your Oracle Siebel CRM
All Crm-Up documentation and materials are subject to International copy-right laws. MetaTools by SaaS
Accelerated application deployment – no new hardware and installation; ready to use at your convenience
Knowledge always at hand - accessible anywhere, anytime
Environment maintenance – transparent update, bug fixing, patch releases with no impact on availability
Security – dedicated protected environment and professionals, firewall protected connection
Dedicated space on server, always protected, where you can backup system information
Online support: our professionals, skilled in Crm-Up methodology, MetaTools and Siebel CRM, any time there for you!
36
Contents All Crm-Up documentation and materials are subject to International copy-right laws.
Introduction
Cloudy skies for CRM projects
MetaTools innovation clears
the horizon
MetaTools means…
MetaTools by SaaS
Advantages at a glance
Coming soon
37 Target a sunny sky with your Oracle Siebel CRM
All Crm-Up documentation and materials are subject to International copy-right laws. Advantages at a glance Short-term Communicate IT Specialist 38 Better communication Business Actor
All Crm-Up documentation and materials are subject to International copy-right laws. 39 Advantages at a glance Short-term Better communication Brighten application understanding Improve Siebel application
All Crm-Up documentation and materials are subject to International copy-right laws. Advantages at a glance Short-term 40 Better communication Brighten application understanding Improve Siebel application Automate zero-cost documentation
All Crm-Up documentation and materials are subject to International copy-right laws. Advantages at a glance Short-term 41 Better communication Brighten application understanding Improve Siebel application Automate zero-cost documentation Architecture and processes foundation with Siebel out-of-the-box Visual Blueprint
All Crm-Up documentation and materials are subject to International copy-right laws. Short-term 42 Advantages at a glance Better communication Brighten application understanding Improve Siebel application Facilitate risk and impact analysis Automate zero-cost documentation Architecture and processes foundation with Siebel out-of-the-box Visual Blueprint
All Crm-Up documentation and materials are subject to International copy-right laws. Short-term 43 Advantages at a glance Better communication Brighten application understanding Ease change review and evaluation Improve Siebel application Facilitate risk and impact analysis Automate zero-cost documentation Architecture and processes foundation with Siebel out-of-the-box Visual Blueprint
All Crm-Up documentation and materials are subject to International copy-right laws. Advantages at a glance Immediate benefits: 44
All Crm-Up documentation and materials are subject to International copy-right laws. Advantages at a glance Immediate benefits: 45
All Crm-Up documentation and materials are subject to International copy-right laws. Advantages at a glance Immediate benefits: 46
All Crm-Up documentation and materials are subject to International copy-right laws. Advantages at a glance Mid-term 47 Increased control over releases and features Guided structural yet flexible approach Improved overall collaboration Reduced application change risk Unique organizational repository for requirements, processes and application solutions Visual support from implementation to test, help desk and training
All Crm-Up documentation and materials are subject to International copy-right laws. Long-term 48 Advantages at a glance Complete control over application and resources Easy maintenance and improved application performance Lower total cost of ownership Reduced unnecessary waste Improved Knowledge Management Unified approach for all stakeholders Assure stakeholder satisfaction and project success
Contents All Crm-Up documentation and materials are subject to International copy-right laws.
Introduction
Cloudy skies for CRM projects
MetaTools innovation clears
the horizon
MetaTools means…
MetaTools by SaaS
Advantages at a glance
Coming soon
49 Target a sunny sky with your Oracle Siebel CRM
All Crm-Up documentation and materials are subject to International copy-right laws. Coming soon MetaTools innovation is not stopping here Model Driven Customization Siebel 50
All Crm-Up documentation and materials are subject to International copy-right laws. Coming soon MetaTools innovation is not stopping here New developments 51
More information can be found online: www.crm-up.com Or directly contact us for demonstrations, life demos, or webcasts: info@crm-up.com 52 All Crm-Up documentation and materials are subject to International copy-right laws. More information Disclaimer: Siebel, Siebel CRM and Oracle Siebel CRM are Oracle TM. Crm-Up and Meta Tools is an original TM of Crm-UP
And remember… 53 All Crm-Up documentation and materials are subject to International copy-right laws. Thank you GO VISUAL! Disclaimer: Siebel, Siebel CRM and Oracle Siebel CRM are Oracle Trademarks. Crm-Up and Meta Tools are original Crm-UP Trademarks.
MetaTools is an inovative architecturing platform t more
MetaTools is an inovative architecturing platform that supports Oracle Siebel implementations throughout the entire life-cycle. Based on the Crm-Up methodology, it is visually driven and introduces various automations. less
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