Job Search for New Design Grads
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Job Search for New Design Grads

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An edited version of a job search strategy presentation our recruiters give to new graduates of graphic design, web design and development, copywriting, etc.

An edited version of a job search strategy presentation our recruiters give to new graduates of graphic design, web design and development, copywriting, etc.

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  • 1. Welcome to the Creative Workforce! Presentation on Job Search for New Design Grads
  • 2. New Grad Presentation Employment Opportunities Copyright (C) 2009 Creative Niche Inc. All rights reserved. Graphic Designer Production Artist Web Designer Web Developer Art Director Creative Director Copywriter Proofreader Marketing Manager Marketing Communications Manager
  • 3. New Grad Presentation Employment Opportunities Copyright (C) 2009 Creative Niche Inc. All rights reserved. Project Manager Account Manager Studio Manager Production Manager Content Manager Content Editor Technical Writer Web Producer
  • 4. New Grad Presentation Employment Opportunities Not-so-obvious roles…. Copyright (C) 2009 Creative Niche Inc. All rights reserved. Information Architect User Experience Specialist QA Specialist SEO/SEM Specialist Media Buyer Web Analyst Social Media Manager Online Community Manager
  • 5. New Grad Presentation Job Search Strategy
    • Well-researched targets
    • identify a list of potential employers
    • research each company
    • consider your needs and goals
    Copyright (C) 2009 Creative Niche Inc. All rights reserved.
  • 6. New Grad Presentation Job Search Strategy
    • Tailored resume
    • approach as a marketing project
    • complete skills inventory
    • review your accomplishments
    • use appropriate and truthful phrasing
    • PROOFREAD!
    Copyright (C) 2009 Creative Niche Inc. All rights reserved.
  • 7. New Grad Presentation Job Search Strategy
    • Focused portfolio
    • should represent where you want to go
    • customize to suit role
    • be mindful of the size and format
    • it’s about quality, not quantity
    Copyright (C) 2009 Creative Niche Inc. All rights reserved.
  • 8. New Grad Presentation Job Search Strategy
    • Continuous self-promotion
    • good quality business cards
    • samples of your work that you can leave behind
    • portfolio in PDF format
    • online portfolio
    • * must be compatible with majority of users
    Copyright (C) 2009 Creative Niche Inc. All rights reserved.
  • 9. New Grad Presentation Where to work?
    • Things to consider:
    • Salary + Benefits
    • Work/Life Balance
    • Mentorship
    • Career Advancement
    • Work Environment
    Copyright (C) 2009 Creative Niche Inc. All rights reserved.
  • 10. New Grad Presentation Work Environments
    • Design Firms & Studios
    • entrepreneurial environment
    • little internal process
    • wide variety of projects
    • can have demanding hours
    • winning over larger brands and accounts
    Copyright (C) 2009 Creative Niche Inc. All rights reserved.
  • 11. New Grad Presentation Work Environments
    • Advertising Agencies
    • creative environment, youth culture
    • demanding hours
    • lots of process, bureaucracy and office politics
    • large, multi-national organizations
    • adapting global campaigns for local market
    • limited variety of projects
    • few opportunities due to economic conditions
    Copyright (C) 2009 Creative Niche Inc. All rights reserved.
  • 12. New Grad Presentation Work Environments
    • In-House or Client-Side
    • heavily processed workflow
    • high level creative awarded to agencies
    • can provide satisfying work experience
    • reasonable work/life balance
    • structured and corporate
    Copyright (C) 2009 Creative Niche Inc. All rights reserved.
  • 13. New Grad Presentation Work Environments
    • Independent Contractor or Freelancer
    • requires both creative and business mind
    • effective self-marketer and networker
    • sales, collection, customer service
    • control of workload and hours
    Copyright (C) 2009 Creative Niche Inc. All rights reserved.
  • 14. New Grad Presentation Work Environments
    • Freelancing through recruitment agencies
    • source for short and long-term placements
    • work in different environments
    • agencies handle client inquiries and complaints
    • competitive wages and reliable payment
    • career counselling
    • professional development
    Copyright (C) 2009 Creative Niche Inc. All rights reserved.
  • 15. New Grad Presentation Finding Work
    • General job search websites + publications
    • job search for various positions across all industries
    • used by many corporate and large companies
    • Examples:
    Copyright (C) 2009 Creative Niche Inc. All rights reserved. monster.ca workopolis.ca craigslist.org Toronto Star Toronto Sun
  • 16. New Grad Presentation Finding Work
    • Industry related websites + publications
    • source of industry news and trends
    • job postings are industry related
    • Examples:
    Copyright (C) 2009 Creative Niche Inc. All rights reserved. Editors.ca Multimediator.ca Mediajobsincanada.ca Davidcrow.ca Meshjobs.ca Applied Arts / appliedartsmag.com Design Edge / designedgecanada.com Marketing Magazine / marketing mag.com Strategy Magazine / strategymag.com
  • 17. New Grad Presentation Finding Work
    • Professional members associations
    • fee-based memberships
    • access to association events and publications
    • Examples:
    Copyright (C) 2009 Creative Niche Inc. All rights reserved. Canadian Marketing Association Interactive Ontario The Society of Graphic Designers of Canada The Association of Registered Graphic Designers of Ontario Communications Designers of Toronto
  • 18. New Grad Presentation Finding Work
    • Networking + professional development groups
    • online and IRL*
    • opportunity to network and share advice
    • free and fee-based events and seminars
    • Examples:
    * in real life ;) Copyright (C) 2009 Creative Niche Inc. All rights reserved. Facebook.com LinkedIn.com AgencyScoop.com Meetup.com Ad Lounge Third Tuesday Toronto FITC Flash in T.O
  • 19. New Grad Presentation Finding Work
    • Potential employer website
    • go straight to the source
    • most company sites have a career section
    • highlight the benefits of working for them
    • Examples:
    Copyright (C) 2009 Creative Niche Inc. All rights reserved. TD Canada Trust Telus Rogers
  • 20. New Grad Presentation Finding Work
    • Recruitment or staffing agencies
    • freelance, contract or permanent opportunities
    • access to companies that don’t recruit off the
    • street
    • job boards are regularly updated
    • once registered, you are considered for any
    • open roles
    Copyright (C) 2009 Creative Niche Inc. All rights reserved.
  • 21. New Grad Presentation Working with Creative Niche
    • career-minded, long-term relationships
    • we work to correctly match your skills and
    • goals to job opportunities
    • objective assessments and reviews
    • recruitment team works collaboratively
    • competitive wages and salaries
    • work with Canada’s leading employers
    Copyright (C) 2009 Creative Niche Inc. All rights reserved.
  • 22. New Grad Presentation The Perks
    • our referral program
    • earn gifts cards worth up to $200*
    • your choice from a list of preferred vendors
    • grassroots seminars (no-fee)
    • led by candidates, clients and CN staff
    • cover wide ranging topics
    Copyright (C) 2009 Creative Niche Inc. All rights reserved.
  • 23. New Grad Presentation Connect with Creative Niche Register online with us! www.creativeniche.ca Upload your resume and portfolio (PDF or URL) Follow us on Twitter: @CreativeNiche Follow @AccountNiche too! (it’s our sister division) We’re also on LinkedIn: www.linkedin.com Search companies for Creative Niche Copyright (C) 2009 Creative Niche Inc. All rights reserved.
  • 24. Creative Niche welcomes the opportunity to meet and speak to new grads about their new careers. If you would like us to speak at your school, please contact : Kimi Abdullah Marketing & Communications Manager Creative Niche Inc. 110 Spadina Avenue, Suite 604 Toronto, ON M5V 2K4 (t) 416.360.3893 x 229 (e) kimi@creativeniche.ca Copyright (C) 2009 Creative Niche Inc. All rights reserved.