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Fundraising Ireland & LinkedIn February 2013

Fundraising Ireland & LinkedIn February 2013






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  • The world of work has changedThe internet has transformed how people communicate, consume information and build relationships. As a result of this global phenomenon, the way the world works is fundamentally changing. Professionals need to be more responsive and make faster and better informed decisions to perform in an accelerated business environment. This behavior is fragmented across an increasing range of digital channels with social platforms playing an increasingly significant role in professionals’ lives. And this behavior represents a rapid and permanent shift.Social networks are enabling individuals to connect and share information and insights more effectively.The future of work is through these networks.This is a visual representation of my network- this is my professional network graph – and how I get business done.Enter LinkedIn. There is now a single, global community of professionals from which a magical new data asset emerges. With more than 187 million professional members representing companies in more than 200 countries and territories, LinkedIn is the world’s largest professional network on the Internet. These millions of professionals are adding information to their profiles, sharing important insights, and building their networks every day on LinkedIn. We are able to do this in an unprecedented way due to the convergence of two unique trends:Scalable infrastructure that connects hundreds of millions of people in milliseconds, andExtraordinary shifts in online behavior related to the way people represent their identities, build their networks and share information and knowledge. This is fundamentally changing the world in the way we live, play, and, of course, work. And that’s where LinkedIn is focused: on fundamentally transforming the way the world works. LinkedIn in the enterprise is the embodiment of the consumerization of enterprise software, much like the iPhone and iPad led the consumerization of IT.  day What we bring to the table is 1) massive voluntary adoption by professionals due to 2) proven value delivered to these professionals (they use LinkedIn because LinkedIn works for them, no other reason to do so); 3) a SaaS approach that doesn't require massive investments in installation, training, upgrades, onsite services, etc. 
  • This mission statement manifests in our member value proposition and is the core focus for LinkedIn And the value we deliver to our members is 3 fold Identity: Maintaining their professional profile of record and networking with other professionalsInsights: finding insights to be better at what you doEverywhere: Working where ever you workAnd this is what keeps our members coming back every day.
  • Breakthrough for “banner blindness of consumers”

Fundraising Ireland & LinkedIn February 2013 Fundraising Ireland & LinkedIn February 2013 Presentation Transcript

  • Professional Identity, Insights, RelationshipsFundraising Ireland – February 2013©2012 LinkedIn Corporation. All Rights Reserved.
  • The Future of Getting things Done!
  • The Social Web….. Web 3.0 TALENT SOLUTIONS
  • Professional web….Let’s Surface Your Biggest Recruiting Challenges TALENT SOLUTIONS
  • Identity Insights EverywhereConnect, find, and Be great at what Work wherever our be found you do members work TALENT SOLUTIONS
  • Non Profits & The Professional Web©2012 LinkedIn Corporation. All Rights Reserved.
  • Fragmentation of socialCommunities cannot be built. They formaround existing common interests ©2012 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 7
  • ©2012 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 8
  • Data, Data, Data ©2012 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 9
  • Mobile Strategy ©2012 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 10
  • Integrated…. ©2012 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 11
  • ©2012 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 12
  • Are Nonprofits on LinkedIn? There are over 3.7mm nonprofit professionals From over 130,000 nonprofit organization Representing 205 countries TALENT SOLUTIONS
  • Build Your Professional Identity TALENT SOLUTIONS
  • Use the network to build your brand Share the causes you care about Encourage your board members/donors/volunteers and employees to add the field to their profile TALENT SOLUTIONS
  • Everyone in your organisation is an advocate! TALENT SOLUTIONS
  • Grow your community TALENT SOLUTIONS
  • Create a presence on Company Pages TALENT SOLUTIONS
  • Send and track updates to your followers TALENT SOLUTIONS
  • Leverage “Products and Services” section forrecommendations TALENT SOLUTIONS
  • Find (free) talent for free TALENT SOLUTIONS
  • Magic of Advanced Search TALENT SOLUTIONS
  • Share knowledge and insights TALENT SOLUTIONS
  • Thought Leadership through LinkedIn Groups TALENT SOLUTIONS
  • LinkedIn Today: Nonprofit Section Information you need to know From your trusted network (share and comment) To make you better at your job TALENT SOLUTIONS
  • Be the connector TALENT SOLUTIONS
  • Why connections matter 4,000,000 3rd Degree 110,000 2nd Degree 645 1st Degree TALENT SOLUTIONS
  • ©2012 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS