7 ways to Social Media

Definition
Social Media Optimization – the philosophy:
Social media optimization or SMO is a new, additional form of website optimization. The idea behind it is that search engines are not the only channels that provide a lot of traffic. The goal is to set up the website in such a way that it can easily be taken up in social websites. Thanks to SMO it is easier to link to your websites from social media sites like blogs, podcasts and vlogs (video weblogs). The online visibility will also increase in specialized social media search engines like Technorati.

Advantages
Advantages of SMO:
Leverage current marketing results.
Get better brand awareness.
Get better brand management
Get better user stickiness
Generate more traffic
Enlarge the targeted segment
Connect with people where they are

1. Social Bookmark
Push content to Social Bookmark Sites

2.Facebook
Create a page on Facebook

3.MySpace
Create a page on MySpace

4. YouTube
Post videos on YouTube

5.Blog
Share with bloggers

6. RSS
Broadcast content on the web, easily found by aggregators

7.Slideshare
Share a slidedeck like I did 
Hans Mampaey,
Sales and Marketing Director
Across Health NV
http://www.linkedin.com/in/hansm

7 ways to Social Media

by Hans Mampaey on Nov 03, 2008

Accessibility

Categories

Tags

Upload Details

Usage Rights

Statistics

7 ways to Social Media — Presentation Transcript