Mobile Application Development at Crayon'd
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Mobile Application Development at Crayon'd

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There is certainly a paradigm shift with the rapid adoption of smartphones. However, it’s important to have a Business Strategy and have Mobile as an enabler. Crayon'd can help you discover!

There is certainly a paradigm shift with the rapid adoption of smartphones. However, it’s important to have a Business Strategy and have Mobile as an enabler. Crayon'd can help you discover!

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Mobile Application Development at Crayon'd Presentation Transcript

  • 1. ARE YOU ON MOBILE? We help businesses take the mobile curve Go Mobile with
  • 2. 1 BILLION Smartphones Shipped 12% Growth IN e-commerce by 2015 WHY MOBILE? There is certainly a paradigm shift with the rapid adoption of smartphones. However, it’s important to have a Business Strategy and have Mobile as an enabler. WE HELP YOU DISCOVER 50% More Money TABLET USERS SPEND THAN PC USERS 52% Prefer To shop via tablets 80% Time SPENT on Mobile APPS 56% Of People MOBILE USERS have Smart phones
  • 3. FOR YOUR CUSTOMERS M-commerce will result in high conversion rates Implement suggestive selling based on location & behavior Provide personalization experience via customer self-service Take your plans and processes in digitized form (membership & so on) Communicate with your customer base 10 times faster through notifications Engage better with social integration Implement GPS to direct customers to your nearest store Market yourself with rich media content right on their smartphones Ask valuable feedback from your customers via surveys/polls Touch to call enables customers to get instant support for their needs Track your frequented customers via check-ins and provide discounts
  • 4. FOR YOUR ENTERPRISE Leverage GPS to improve tracking/auditing Improve Real-time availability of data for better and faster decision making Empower your sales team with real-time access to CRM, catalogs and pricing Implement efficient workflows and field service enablement Provide key data based on roles from your ERP system across departments Bring shop floor data to ERP systems for better efficiency Know real-time inventory levels Automate & Increase user adoption to internal processes Expose valuable insights from your analytics to mobile dashboards Fasten your approval cycles for purchase orders, invoices, leaves and so on..
  • 5. THE APPROACH How to drive User Engagement? STRATEGIZE & CONSULT Increase Revenue Decrease Expenses Obsession with Functionality & Simplicity Design the Technical Architecture SOLUTION & IMPLEMENT Shortlist the Deployment Decide platform of choice Build, Test & Deploy
  • 6. THE APPROACH 1 Ideate Your Requirement 5 Development 2 3 4 Visual Design Shortlist platform UI/UX 6 7 Quality Assurance App Publishing 8 8 Mobile App Marketing
  • 7. THE PLATFORM Native  Need the best User Experience  When Security is an important consideration  When Performance is a criteria  To Leverage full capabilities of the device and hardware features HTML5 Cross-Platform  When Information is constantly updating  If UI isn’t focused deliver rich native experience  Do not want to distribute apps and create a separate marketing effort  When Advanced device capabilities aren’t required  When Native UI experience is not a criteria  When Device capabilities isn’t required extensively. Some part of it can be achieved through hybrid approach  When Single code-base is preferred  When Performance is not a deciding factor
  • 8. LET’S CONNECT Can we discuss your Mobile Strategy? Ah! The Mobile enablement for your Business Strategy? DROP US A LINE at GOMOBILE@CRAYOND.COM www.crayond.com